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May 12, 2021 18 mins

Are you a business owner who feels stuck? Are you thinking twice about your next step because your business isn’t growing the way you want it to? Fear not: You’re not alone.

We address:

  • Why softening in the face of hardship is the key to breaking through
  • How to keep a clear and level head in times of conflict and uncertainty
  • Ways to become more confident in your next steps for any goal you have

In this episode, we unlock the number one secret that drives growth in marketing. Even if you don’t own your own business, this is a rule that you can apply to your personal life as well. If there’s a big change that you want to make, and you’re not sure how, this is the episode for you!

3 MAJOR POINTS DISCUSSED

  • When the hardness comes, you need to soften. Whenever we find ourselves in scary or agonizing situations, our first instinct is to fight back, to push, to tense up. In actuality, the only thing to do in that moment is to trust, to be confident that better can come, but you need to let it.
  • A constant mindset of hustle will cloud your ability to determine the next step. As much as hustle culture is promoted nowadays, many times brands and businesses are putting themselves on a path to burnout. Pushing, up to a point, won’t get you there any faster. On the other hand, stopping, relaxing, and letting go does.
  • Get really clear about where you want to go and how you’ll make it possible. A lot of times, people get so overwhelmed in their minds about everything that they think is necessary for change. The truth is, some of the best strategies and most effective ways forward are simple.

RESOURCES

Karen Morales is founder and brand champion at Marketing Magnet.

Marketing Magnet was founded by Karen and her lean team of Fortune 500 marketing and advertising talent. We’re a world-class marketing department that has decided to take our big brand experience and direct it at the clients we want to serve: purpose-driven enterprises. Our secret sauce is our ability to focus companies on three marketing pillars to create great impact.

If you are looking for a solution to a marketing challenge, a specific project to be completed or a team to drive marketing on your behalf, we can help.

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