What is connection In this podcast, Susan discusses the importance of connection in everyday life, business, and marketing. She defines connection as a subjective feeling of closeness to others or a larger community, and emphasised that it's not just about the number of relationships, but the quality and depth of those bonds. Susan highlighted three types of connection: intra-personal, interpersonal, and transpersonal. She explained that connection is fundamental to all of our well-being, boosting mental health, self-esteem, and life satisfaction. Susan provided evidence-based strategies to foster connection, including active listening, vulnerability, honest communication, empathy, spending quality time together, expressing appreciation and gratitude, creating rituals and shared goals, and personalizing one's approach. She also notes that connection can be challenging, especially in a fast-paced digital world, but it's a skill that can be learned and deepened over time.
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