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October 6, 2025 41 mins

This episode is for anyone who's ever thought, "I can’t market that."  Well, you absolutely can, and we’ll show you how.

Tim sits down with Tanya Scotece, a funeral director, educator, business owner, and voice for the voiceless, to unpack what it really looks like to build a brand around service, sincerity, and straight-up grit.

 From transitioning industries in her 30s, to mastering LinkedIn without selling, to becoming a trusted expert in a space most people avoid talking about, this one is packed with value.

We explore how personal values, persistence, and platform visibility can intersect to help you win more clients and serve with purpose. Whether you're in a high-touch, high-emotion industry or simply want to market more authentically, there's something in here for you.

So if you’re ready to build a business that feels aligned and attracts the right clients without burnout, this conversation is a must-listen. Tanya’s approach to marketing is refreshingly human, and her story proves that you don’t need flashy tactics. You just need clarity, consistency, and a whole lot of heart.

Get in touch with TANYA SCOTECE

LinkedIn: https://www.linkedin.com/in/tanya-scotece-ph-d-lfd-cfsp-%F0%9F%AA%84%E2%9C%A8%E2%80%9Ddr-t%E2%80%9D-a85a6226/


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