Snapshot #25: The Smart Way to Find Business Partners You Can Trust

The right partnership can multiply your momentum and the wrong one will slow you down, cost you time, and drain your energy.

In this snapshot episode, Tim Hyde sits down with Tricia Benn from The C-Suite Network to unpack what makes a business relationship really work and how to qualify partners before making costly commitments.

Tricia shares the behind-the-scenes process she uses to grow a values-led business ecosystem, from how she tests alignment to why likability isn’t just nice to have. If you’ve ever rushed into a collaboration and regretted it, this one’s for you.

In this episode:

• How to know if a potential partner is really values-aligned (beyond the sales pitch)
• Why likability is a non-negotiable in high-trust business relationships
• The step-by-step process Tricia uses to vet and onboard long-term collaborators
• What it really means to invest in people, not just transactions

Whether you’re scaling your service business or looking to expand through partnerships, this episode will show you a smarter, more intentional way forward.