BUILD A BETTER BUSINESS | Too many agents confuse their database with their pipeline - and it’s killing their growth. Angela and Dylan break down the fundamental difference between your sales funnel and your database—two essential but very different lists that every successful real estate business must master.
Learn why your database is not the top of your funnel, how to think differently about nurturing relationships vs. working leads, the specific work to be done in each list (hint: different hats, different outcomes), the LRC framework and why getting this distinction right is the foundation of a scalable, referral-based business.
Whether you're brand new or a seasoned pro, this mindset shift is crucial if you want a business that’s not only productive but also sustainable and enjoyable.
Speakers:
- Dylan de Bruin, Co-Broker/Co-Owner
- Angela Fisher, Agent Development Director
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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