In this episode of the Move The Ball podcast, host Jen Garrett kicks off a new two-part solo series, "The Entrepreneur's Edge: Position, Monetize, Scale." Jen shares actionable strategies for entrepreneurs and high-performance professionals to build a brand that attracts opportunities and turns them into scalable income and impact. She emphasizes the importance of brand positioning, clarity, and credibility, drawing on her global experiences and lessons from elite athletes and executives.
Episode Highlights:
[2:57] Introduction to the new series: "The Entrepreneur's Edge"
[3:55] The importance of brand positioning before business growth
[6:11] Building a global brand and the power of positioning
[7:12] What a brand truly is (beyond logos and taglines)
[8:04] The "brand triangle": niche, audience, and signature edge
[10:18] Differentiation and being referable
[11:22] Visibility vs. credibility in the digital world
[12:08] Auditing your online presence and using AI for a brand audit
[12:59] Lessons from pro athletes and executives on positioning
IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:
🔗 Sign Up for Jen's The Executive Edge Newsletter on LinkedIn: https://www.thenextfirstdown.com
📖 Unlock Exclusive Career & Branding Resources with The Executive Edge Pro Playbook: http://www.executiveedgeplaybook.com
🔗 Learn more about Jen's services and how she can help you move the ball: https://www.getinsidethehuddle.com
🔗 Connect with Jen on LinkedIn for exclusive content: https://www.linkedin.com/in/movetheball
📸 Follow the movement on Instagram: https://www.instagram.com/movetheball/
🎧 Listen to a Sample of Dominate the Game Audiobook: https://bit.ly/playtodominate
If you’re ready to take your brand, career, or leadership to the next level, reach out to Jen at info@jenniferagarrett.com to see how she can help you make it happen.
See omnystudio.com/listener for privacy information.
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