021 - From Bartender To GM of An Emerging Team in the West Coast League

In this episode, your hosts, Courtney and Jimmy, are thrilled to welcome Jenna Forter, the General Manager of the Kamloops NorthPaws. Join us as we delve into the operations, growth, and the exciting journey of the Kamloops NorthPaws, a team that's quickly becoming a standout in the West Coast League.

Introduction to Jenna Forter and the Kamloops NorthPaws

- Introduction to our special guest, Jenna Forter, and her role with the Kamloops NorthPaws.

- The foundation of the Kamloops NorthPaws by Norman Daly and Neil Perry in 2020 and their playoff-reaching inaugural season in 2022.

- Focus on player development and the team's strategy to improve players' chances of advancing in their baseball careers.

Coaching's Crucial Role in Player Development

- Insight into the significant impact of head coach Jose Bautista, a former major league player, on the team.

- Discussion on the recruitment process, the coaching staff's role in nurturing talent, and the unique benefits of summer collegiate baseball for the community and players.

The General Manager's Role in Team Building

- Exploring the multifaceted role of a general manager in sports team success.

- The importance of attention to detail, building strong relationships with stakeholders, and the joy of connecting players with the community through a billeting program.

- Jenna shares her perspective on networking and the critical role it plays in her position.

Jenna's Journey from Bartender to General Manager

- Jenna recounts her inspiring career path from bartending to leading a sports team.

- The significance of networking, openness to opportunities, and how a passion for travel and tourism led her to sports management.

Embracing Risk and Transferable Skills in the Sports Industry

- Jenna discusses the leap from the restaurant industry to sports, highlighting the transferable skills that have contributed to her success.

- The conversation touches on the importance of customer service, experience creation, and the strategic cultivation of sponsor relationships.

Goals and Strategies for 2024

- Jenna outlines the Kamloops NorthPaws' objectives for the year, focusing on fan engagement, sponsor value, and family affordability.

- Strategies for achieving these goals, including listening to fan feedback and leveraging the expertise of seasoned coaches.

Breaking Into the Sports Industry: Tips and Insights

- Jenna shares valuable advice for those looking to enter the sports industry, emphasizing mentorship, networking, and the utility of platforms like LinkedIn.

- The importance of perseverance, learning, and flexibility in pursuing a career in sports.

Women in Sports: Breaking Barriers and Fostering Inclusion

- Jenna expresses admiration for trailblazers like Kim Ing and discusses the evolving role of women in sports and entertainment.

- Insights into her positive experiences and the supportive environment within the Kamloops NorthPaws organization.

Conclusion

- Reflecting on the insightful conversation with Jenna Forter and the lessons learned about leadership, determination, and the power of community in sports.

- A heartfelt thanks to Jenna for sharing her journey and insights with us.

**Connect with Us**

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