Aaron Vaccaro- CEO- Liquor Lab

In this episode, we’re joined by Aaron Vaccaro, CEO of Liquor Lab, a hands-on, interactive cocktail experience with locations in Nashville and Louisville.

Aaron shares the story behind Liquor Lab’s unique concept — part mixology class, part social event — and how it’s become a go-to destination for team building, date nights, and unforgettable group experiences. We talk about what makes the Liquor Lab model so successful, how his background in hospitality and brand building shaped the company, and what’s next as they grow across the region.

In this episode:
🍸 How Liquor Lab blends education with entertainment
🚀 The journey from concept to multi-city brand
🧠 Lessons in leadership, hospitality, and innovation
🌟 Why community and culture are key to their growth

Whether you’re a restaurant owner, cocktail enthusiast, or just love hearing inspiring hospitality stories — you’re going to enjoy this one.

Learn more or book your experience at: https://liquorlab.com