049: Removing vs. Adding for Growth

As a business owner, you know that new trends and ideas can bring growth opportunities. But it’s important to note that for long-term success, embrace the "less is more" mindset. Cut out the unnecessary and focus on what truly matters.

In this episode of Next Level Influence, Samantha Riley and Melanie Benson talk about why less is more, and the business advantage of removing vs adding so you can identify and streamline your needle movers.

In the dynamic business arena, it’s easy to get caught thinking we need to add new products, services or tactics when we’re not getting the results we want. 

But rather than chasing every shiny new thing, what would happen in your business if you were more intentional about what to let go of, and prioritized what was going to move the needle?

Throughout this episode, Samantha and Melanie explore their personal practices and practical strategies for self-mastery, uncover the power of simplicity in business, and the impact of letting go of unnecessary complexity. 

Here are some of the highlights of this episode:

• The benefits of having a simplified approach in business (03:49)
• Why boredom doesn't always mean we have to change things (05:52) 
• The impact of recalibrating for increased business creativity (07:52)
• Areas in business to evaluate so you can create space (10:18)
• The four-quadrant approach for recognising opportunities (14:28)
• Why you need to delegate the things that drain you (15:35)
• Keeping tab of what's keeping you busy yet not producing results (17:27)
• Own your superpower and use it to shift your focus (20:30)

Quotes:

"Making things simple and creating processes that can happen without you is the way we need to run a business to make it profitable." -Samantha Riley

"It's really important to reflect on the things that drain or deplete you - and then delegate those things. -Samantha Riley 

"The only way to know what moves the needle for you is understanding what gets the result when you do that activity." -Melanie Benson

"Money doesn't come from doing more, it comes from doing the right things more often." -Melanie Benson

Resources:

• The Million Dollar Plan: Discover The 9 Key Growth Areas For Your Business That Will Give You More Income, Freedom and Impact  https://samanthariley.global/plan/ 
  
  
  
• Learn the 7 Step Proven Framework for Getting Booked as a Guest Expert on the Hottest Stages and Podcasts to Attract High Ticket Clients (And Add Another 6 Figures To Your Business!) www.amplifywithmelanie.com 

• Zapier

Melanie Benson, host of Amplify Your Success Podcast

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Samantha Riley, host of Influence by Design Podcast

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