How to Get a Big Name to Blurb Your Book with Ed Kressy

Ed Kressy is not your average human.

He's much sweeter than your average human and his sweetness emanates from him.

He also has a much crazier story than your average addict with a crazy story...and this is coming from someone who's heard every crazy addiction story over the past two decades.

The short version: he went into a meth-induced psychosis for 14 years that left him convinced he was involved in 9/11. The longer version is in his memoir, My Addiction & Recovery: Just Because You're Done With Drugs Doesn't Mean Drugs Are Done With You, which you can get here.

He is one of the most exquisitely talented writers I've come across in a long time—something I found, and tell him in this episode, surprising. I've read almost every book out there about addiction and recovery and few are as brilliantly crafted as this. Please get this book. Not only will you be exposed to some of the best writing around but all proceeds are being donated to prisons.

And that relationship with prisons, for those here for the marketing tidbits, is how Ed was able to get the great Seth Godin to blurb his book. 

In this episode, we get into Ed's crazy story, how many drafts he wrote of this book (you don't want to know) and his mission to get the book into every prison he can (so far, it has been accepted by 108 facilities in nine states, serving an estimated 132,000 incarcerated people). Listen in to find out more about the guy whose recovery-related work has appeared in the Washington Post and who's delivered criminal justice-themed talks for groups at Amazon, Cisco, Google, LinkedIn and MIT. 

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