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April 14, 2025 47 mins

Ready to make your ads work for you without breaking the bank? We’ve all wasted time and money on ads that don’t deliver. But what if there’s a smarter way to make your ads work—without the stress and high costs?

In this episode, Ashley Braswell, a wedding photographer turned Facebook Ads expert, shares her top 3 low-cost, high-impact Meta Ads that are crushing it right now! After booking an entire season with just a $300 ad spend, Ashley’s showing you how to build an engaged audience with a simple intro ad, sharing the power of retargeting, and explaining how to make your ads work, no matter where you're at in your journey.

Don’t waste another dollar on ineffective ads. Tune in to learn how to stretch your ad budget, reach the right people, and grow your business—all without the crazy price tag!


References

The Paid Ad Academy Website

The Paid Ad Academy Instagram

The Big Break Club Membership


In this episode:

01:40 – Today’s guest, Ashley Braswell, shares her background, who she serves, and what she helps them do.

09:38 – Learn Ashley’s top 3 beginner Meta ad strategies.

15:45 – Ashley shares her process for getting started with Facebook ads, emphasizing authentic content, strategic setup, and the importance of testing.

25:48 – How to start with a simple introductory ad to build an engaged audience, which can later be retargeted for more effective campaigns.

29:50 – How to prioritize lead campaigns and how costs vary based on what you’re asking.

32:20 – Retargeting helps you reach people who’ve already shown interest and is a must-have in your ad strategy.

39:00 – Budgeting for ads should align with your goals, and even a small daily spend can make a big impact.

44:20 – Michelle’s “Hot Minute” with Ashley and more details on her ad membership for entrepreneurs.

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Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today!

Leave a Review or Share Your Thoughts

If you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!


CONNECT WITH MICHELLE:

Instagram: @themichellefernandez
Website:
themichellefernandez.com

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