554: Tim Rosa - Improving Sleep with Somnee Sleep Device

Improving Sleep with Somnee Sleep Device

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Tim Rosa - Somnee Sleep Device

Website: Somnee Sleep

Social Media: @somneeesleep

In this episode, Brad Williams interviews Tim, the CEO of Somnee, a neurostimulation sleep device designed to help people fall asleep faster and stay asleep longer.

• Started in the video game industry with Sega Sports & ESPN, launching NBA 2K and competing with EA Sports.

• Later joined Fitbit, where he helped pioneer wearable fitness tracking, including heart rate sensors and consumer sleep tracking.

• After Fitbit’s acquisition by Google, he transitioned to Somni (formerly StimScience) after experiencing personal sleep struggles.

  
  

Brad and Tim discuss how many people—including Brad’s brother—struggle with sleep due to lifestyle factors like stress, overtraining, poor recovery, and improper nutrition. Traditional sleep aids like melatonin, THC, and CBD often create dependency without addressing root issues.

• Wearable headband used for 15 minutes before bed to improve sleep quality.

• Uses EEG technology to analyze brain activity and personalized neurostimulation to optimize sleep patterns.

• Helps with sleep onset (falling asleep faster) and sleep maintenance (reducing wake-ups at night).

• Outperforms CBT-I (Cognitive Behavioral Therapy for Insomnia), melatonin, and sleeping pills based on clinical research.

• Developed by neuroscientists, including Dr. Matt Walker (author of Why We Sleep).

• People struggling with insomnia, stress, or disrupted sleep cycles.

• Athletes or overworked individuals (like Brad’s brother) who have elevated cortisol and body temperature issues affecting deep sleep.

• Users looking for a non-medicated, long-term sleep solution with scientific backing.

• Hot showers before bed help lower core body temperature for better sleep.

• Cool sleeping environments (e.g., using products like Eight Sleep) can enhance deep sleep.

• Avoiding screens, stimulants, and heavy meals before bed helps regulate sleep cycles.

  
  

Overall, Somnee offers a technology-driven sleep intervention that adapts to individual needs, providing personalized neurostimulation for better, more restorative sleep.

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