#7 - Sam Groutsis - From Family Business to Founder: Redefining the Real Estate Game

In this episode of Pak Chat, we’re joined by real estate agent and co-founder of Mauve Property, Sam Groutsis. Raised in a family of agents, Sam’s journey started behind the reception desk at his mum’s agency and has evolved into running a high-performing business managing a gowing rent roll and selling homes worth up to $10 million — all while still finishing his university degree.

We dive into how Sam broke away from the safety net to build something of his own. Mauve Property isn’t just another agency — it’s a bold new venture with a people-first, quality-over-quantity approach, built to challenge the status quo of Sydney’s Inner West and Upper Harbour markets.

Sam opens up about the mindset shift it took to go from self-doubt to self-belief, how training and personal growth fuel his discipline and why he refuses to run cookie-cutter campaigns.

He shares what it's like working with his brother as co-founder, how they use tech and targeted digital marketing to outsmart the big players and why they’re building a business that’s about more than just transactions — it’s about creating clients for life. We unpack everything from vendor psychology to imposter syndrome, building brand trust from zero and styling properties with scent and sound.