Why you should listen
- Discover why Twitter (X) DMs are outperforming cold email and LinkedIn for tech outreach
- Learn how to build high-quality lead lists using followers, bio keywords, and AI-enhanced targeting
- Get a behind-the-scenes look at Drippy.ai, the platform automating Twitter outreach with personalized, scalable messages
Most SaaS consultants rely on LinkedIn and email for outbound, but ignore one of the most untapped platforms: Twitter. In this episode, I sit down with Alex Peñuñuri, Co-owner of Drippy.ai, to uncover how Twitter is quietly outperforming traditional channels for tech consultants doing high-ticket outreach.
We talk targeting, messaging, automation, and how to personalize at scale using AI. Whether you're getting fewer replies on cold email or worried about burning your LinkedIn account, Alex shares how Twitter can boost your outreach volume, trust, and booked calls—without adding risk.
About Alex Peñuñuri
Alex Peñuñuri is the co-owner of Drippi, a 7-figure Twitter/X outreach automation software that helps B2B companies land high-value clients through highly personalized outreach messages.
Despite initially pursuing a legal career, Alex dropped out of law school to focus on building and growing Drippi - a bold move that paid off. In just two years, at only 24 years old, he has helped scale the company, serving 2,688+ businesses and driving over 1,100 sales calls since August 2024. He has built a loyal audience of 18,000 Twitter followers by demonstrating how more authentic, targeted engagement leads to real connections and real revenue.
Under Alex’s leadership, Drippi has refined the art of outbound messaging, boasting a 40.19% free trial-to-paid conversion rate - a benchmark few SaaS companies achieve. Now, he shares his insights on outbound marketing, scaling remote teams, and building customer acquisition systems that work at scale through YouTube and X.
Resources and Links
- Drippi.ai
- Alex's LinkedIn profile
- Alex on X: @penunurialex
- Drippi’s YouTube Channel: @Drippi_ai
- Previous episode: 614 - I’ll Do the AI Homework So You Don’t Have To
- Check out more episodes of the Paul Higgins Podcast
- Subscribe to our YouTube channel: @PaulHigginsMentoring
- Join our newsletter
- Suggested resources
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
The Breakfast Club
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy And Charlamagne Tha God!
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.