What happens when your sports bra is the thing holding you back?
This week, Penny interviews Frankie Elder-Reedy, athlete, entrepreneur, and the creator of Wrax—a revolutionary boob-harnessing bra system that’s empowering women to move with confidence and comfort. But this conversation is about so much more than bounce control. Frankie shares her powerful journey of growing up in a small town, the harassment that shaped her mission, and the fire it lit to create change, two boobs at a time.
🔥 In this episode:
[00:01:00] The bold intro: Big boobs, big dreams, and the story behind Wrax
[00:05:00] Frankie’s early experiences running—and being watched
[00:15:30] The moment her prototype worked (and gave her goosebumps)
[00:21:00] How Wrax is different from every other sports bra
[00:33:00] The Wrax Challenge: Real women, real reps, real results
[00:38:00] An equestrian influencer's surprising feedback
[00:45:00] What wrestlers, warriors, and women with B cups all have in common
[00:56:00] A beautiful toast to Frankie’s son—and the courage to chase dreams
Whether you’ve ever felt uncomfortable in your own body, unsure how to share your work with the world, or just tired of the damn bounce—this episode will meet you right where you are.
🔗 Check out Wrax (affiliate link): https://mywrax.com/?ref=Penny
📲 Follow Frankie: @mywrax
Hayden Kristal can be found https://www.instagram.com/haydenkristal/
Join my Insiders crew for weekly updates, tips, inspiration, and fun: https://www.pennyforyourshots.com/insider
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Learn More, get on the list, or Register for Wine Camp 2025: https://pennyforyourshots.com/winecamp2025
To connect with Penny, get notified, or learn more, check out www.pennyforyourshots.com
- Follow Penny on Instagram: @penny4yourshots
- Or Facebook: Penny (Kuhlers) Fitzgerald
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