All Episodes

May 29, 2025 57 mins

What do you do when your business takes a hit—then another, and another?

Larissa Banting built a seven-figure destination wedding company in Costa Rica, only to be hit with economic downturns, internal theft, and a pandemic shutdown. But instead of giving up, she pivoted—again and again—and found her next calling in public relations.

In this episode, Larissa shares:

  • How she went from publicist to wedding planner (and back again)
  • What a “self-liquidating offer” is—and how it saved her business in 2020
  • The hard lessons behind selling a business, losing six figures, and rebuilding from scratch
  • Why it’s never too early (or too late) to pitch yourself to the media
  • The connection between horseback riding and entrepreneurship (yep, really!)

This one’s for anyone who’s ever thought, “I can’t start over again.” You’re not starting over—you’re building on everything you’ve learned.

🎁 Grab Larissa’s free guide to pitching podcasts: Podcast Palooza

Website: larissabanting.com 

Instagram: https://www.instagram.com/larissa_banting/

Youtube: https://www.youtube.com/@larissabantingpr

Facebook: https://www.facebook.com/larissabantingbiz

LinkedIn: https://www.linkedin.com/in/larissabanting/

Join my Insiders crew for weekly updates, tips, inspiration, and fun: https://www.pennyforyourshots.com/insider

Looking for my courses or options to work together? https://www.pennyforyourshots.com/about

Wanna sip with us? Join my Sipper Club here: https://pennyforyourshots.com/sip

Learn More, get on the list, or Register for Wine Camp 2026:
https://www.pennyforyourshots.com/winecamp

To connect with Penny, get notified, or learn more, check out www.pennyforyourshots.com

- Follow Penny on Instagram: @penny4yourshots
- Or Facebook: Penny (Kuhlers) Fitzgerald

Mark as Played

Advertise With Us

Popular Podcasts

On Purpose with Jay Shetty

On Purpose with Jay Shetty

I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Special Summer Offer: Exclusively on Apple Podcasts, try our Dateline Premium subscription completely free for one month! With Dateline Premium, you get every episode ad-free plus exclusive bonus content.

24/7 News: The Latest

24/7 News: The Latest

The latest news in 4 minutes updated every hour, every day.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.