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September 11, 2020 54 min

Words can be fun. In fact, some of us use them everyday! In this episode we interview photography copywriter extraordinaire Kimberley Anderson. A veteran of the grueling wedding photography wars, Kimberley pivoted pre-Covid to focus on her other passion: crafting the right words for photographers. In this episode you will learn what should be in your bio (and what should NOT be -- I'm looking at you, coffee and yoga), and what common mistakes most photographers make when they attempt to write more gooder. Along the way you'll learn the secret to making a Russian Margarita, how to make a bride's shadow look fat, and why Kimberley won't pay for your gelato bar.

You can learn more about Kimberley Anderson at You can also join her Facebook group "Write Better Words" at

Informative and entertaining, grab your favorite beverage and press "play".  And don't forget to subscribe!

Your Hosts:
Michael Mowbray, M. Photog., Cr., owns Beautiful Portraits by Michael in DeForest (Madison) Wisconsin and also owns MoLight. Learn more at:

Dan Frievalt, M.Photog., M. Artist, Cr., owns Frievalt Photography in DePere (Green Bay) Wisconsin and also runs Seniors Unlocked. Learn more at

Carl Caylor, M. Photog., Cr., ASP-Fellow, Kodak Alaris Mentor, owns Photo Images by Carl in Iron Mountain, Michigan and also runs Carl's Coaching Corner.  Learn more at:

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