061: Erica Adams

Hi planners, my next guest is Erica Adams. Erica is an event producer and the creative mind behind Erica Adams Design. With over seven years of experience, she specializes in crafting memorable weddings and a variety of other events from corporate gatherings to brand activations. Known for her meticulous attention to detail and innovative approach, Erica brings a unique vision to every celebration she produces.

Erica has been named top planner by Brides and Martha Stewart Weddings, and her work has been featured in People and Essence. 

I have been a big fan of Erica's over the last few years and was so excited to chat with her! In this episode, we talk about how her work experience was building the foundation for this career without her even realizing. We talk about how her health played a pivotal role in her career path and how hard COVID was when she was trying to build a new planning business. She's candid about some of the privilege she had in that season that really allowed her to be strategic about her next moves.

And we talk about how important relationships are and how they continue to be for her success. Erica shares how an unexpected referral turned out to be an NBA client and how she's now the go -to for many athletes and high profile couples. One of my favorite things about this conversation is how Erica shares advice on shadowing other vendors and having a never stop learning attitude. Please enjoy my conversation with Erica Adams.

Connect with Erica

Website | Instagram

 

This episode is supported by Planner Life Academy.

In case you didn't know, we created Planner Life Academy for planners to have the education, tools and resources we wish we had.

For me, I love sharing all the tips, tools and insight into all the little ways you can provide an amazing experience for your couples, their family and friends.

I think one of the best places to really make sure you are making a great first impression is at the rehearsal. For so many planners, the ceremony rehearsal is something that is stressfull and annoying, but I love it! And I think with the right script you will enjoy it too.

So I created a free rehearsal audio recording where I walk you through exactly how I run a ceremony rehearsal.  So you can have my tried and true process to create your own rehearsal script allowing you to start every wedding with confidence and making a great impression.

Get the rehearsal recording today : FREE Rehearsal Recording