Health Starts in the Mind: Breaking the Diet Cycle With Callum Weir & Maxime Sigouin

In this episode of Plant Fuelled, we sit down with Maxime Sigouin, elite fitness coach, entrepreneur, and founder of Fit Vegan Coaching, who’s on a mission to help over 1 million people transform their bodies and minds by 2050.

From overcoming personal health battles to helping thousands achieve sustainable body recomposition, Maxime is redefining what it means to be healthy—by going beyond just workouts and macros. His journey is one of deep purpose, lived experience, and unapologetic passion for long-term transformation.

We dive into the truth about health, diet, and fitness, and how so many of us have been focusing on the wrong things. If you've struggled with getting real results, battled with being "skinny fat", or are looking for a mindset shift to finally take back control of your health—this episode is your roadmap.

✅ What True Health Actually Looks Like – Beyond weight loss and aesthetics.

✅ How to Rebuild Your Body (and Life) – The science and psychology behind effective body recomposition.

✅ The Whole Food, Plant-Based Advantage – Why Maxime advocates for a clean, ethical, plant-fuelled approach to nutrition.

✅ Ozempic & The Shortcut Mentality – The rise of weight loss drugs and why real transformation can’t be outsourced.

✅ Mindset First, Muscles Second – The importance of inner work and shifting the identity that keeps people stuck.

✅ Finding the Root of Dietary Problems – It’s not just about food—it’s about habits, beliefs, and emotional connection.

✅ Creating Sustainable Change – Practical strategies that actually stick and don't rely on willpower alone.

✅ Maxime’s Journey – From fashion model to vegan athlete, and the moments that shaped his mission.

🎯 Whether you're looking to lose fat, build lean muscle, or just get your energy and life back—this conversation is packed with gold for every stage of your journey.

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👊 Let’s change the game. One body. One mind. One planet at a time.

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