Podcast Insider

Podcast Insider

Blubrry’s official podcast where we talk about the podcasting industry, Blubrry news and interview podcasters on why they started their podcast.

Episodes

February 24, 2026 18 mins
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Mark as Played

Your podcast doesn’t need to be massive to make money — but it does need a strategy. Monetization isn’t one-size-fits-all, and most independent podcasters are building income in smarter, more diversified ways than people realiz...

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Branding Your Podcast

Your podcast brand is the story you’re telling before a listener ever hears your voice. It’s built through your artwork, your title, your description, and the tone you use everywhere your show shows up. ...

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🔍 Podcast SEO in 2026: How Listeners Find Your Show

Podcast SEO still matters in 2026, but it’s no longer about gaming algorithms. It’s about clarity, structu...

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Give Your Podcast Catalog New Life

Your podcast back catalog is one of the most powerful tools you already have — even if you don’t always think about it that way. Those older episodes aren’t outdated. N...

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🎙️ Podfest 2026 Recap: Creators, Community & What’s Next

In this special episode of Podcast Insider, Mike Dell, Dave Clements, and MacKenzie Bennett are joined by

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Podcast growth may remind you of a big scary thing staring at you from the corner of your bedroom, but it really doesn’t have to be. You can plan a year of growth easily and that will help you move from ...

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📊 Why IAB-Certified Stats Matter — and How Blubrry Makes It Easy

Today’s Hosts: Mike Dell and Dave Clements

When it comes to podcast monetization, your download numbers aren’t just bragging...

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December 29, 2025 36 mins

 What’s Happening in Podcasting: 2025 Highlights

• The Growing Market & Shifts in Listener Behavior

  • Podcast audience numbers continue climbing: in 2025, over 584 million people listened to podcasts globally, and consumption habits are shifting. Riverside
  • At the same time, more creators are embracing video podcasts — blending traditional audio with video content, to me...

Change can be scary — especially when your podcast format is “working well enough.” But doing the exact same thing every week can lead to burnout, stale content, and flat growth. In this episode of Podcast Insider...

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Big audiences get the spotlight — but passionate, niche communities are where podcast success quietly thrives. In this episode of Podcast Insider Read more

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Podcasting isn’t just about entertainment — it’s a platform for change. Whether you’re raising awareness for an important issue, advocating for a marginalized community, or championing a nonprofit mission, a pod...

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Podcasting connects people everywhere — and chances are, you already have listeners tuning in from around the world. Whether it’s Canada, the UK, India, or beyond, international audiences bring new perspectives and ...

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Even the most passionate podcasters hit a wall sometimes — especially around the holidays. Between planning episodes, keeping up with publishing schedules, and juggling real-life responsibilities, it’s easy to lo...

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As the podcasting landscape evolves, creators are navigating an ever-growing list of listening platforms — each with its own tools, quirks, and agendas. From Apple’s reliable open ecosystem to Spotify’s algorit...

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Interviews are at the heart of many great podcasts — but asking the right questions takes more than reading from a list. In this episode of Podcast Insider, MacKenzie and ...

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Finding Your Voice & What Keeps Listeners Coming Back

Every podcast has a voice, but the most memorable ones have a personality. In th...

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This was Todd’s last episode of Podcast Insider, recorded on September 4th. Todd poured his heart into Blubrry’s show and into serving the podcasting community, and we’re honored to share his final con...

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September 11, 2025 66 mins

Remembering Todd Cochrane, Podcast Hall of Famer and Blubrry CEO

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What separates a casual podcast from a “professional” one—and does it really matter in 2025? In this episode of Podcast Insider, Todd, Mike, and MacKenzie break down what it means to be a professional podcaster, the d...

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