May 8, 2025 • 18 mins
Yep. The title says it all really. And honestly, I reckon you'll be shocked by some of these numbers!
BIG announcement regarding the future plans for the Podvan Podcast in this one too.
Please leave a comment below. I'd love to hear from you!
Rabs.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:02):
Podcast with Robbie well, how doand welcome into this very
special episode of the Pod Van podcast.
I'll get straight to it in this episode.
I'm going to tell you exactly how much money I make from the
ads in the podcast that you willhave heard over all of those
episodes. And just quickly as well, if you
are listening to this on Spotify, you could actually be
(00:24):
watching it on Spotify. This is a video episode as well.
I'm going to be putting some things up on the screen that are
going to help you sort of understand the numbers that
we're talking about. So this will be quite an eye
opener, I think, for anyone who's thinking of launching a
new podcast. But like, it'll be helpful and
I'll actually show you how you can actually make money from a
(00:46):
podcast as well. So just before we get into that,
if you're new to this and you'rejust jumping in because you're
like, wait, how much money do you make from a podcast?
I'm rabbit. I was in radio for 34 years.
I know you look at me, you go, you're not even 34.
That doesn't even add up. And then it was, you know, what
do I do next? I got into podcasting.
I built a studio into a 1967 retro caravan.
(01:09):
It's called the Pod Van. I can take it around anywhere
and I do. And I put out 182 episodes so
far. I've done 3 episodes a week
right from the first day. In fact, only a couple of weeks
ago was my first day and it was weird of not putting out a
podcast on a Monday, Wednesday, Friday.
But that was because it was ANZAC Day.
There's going to be a change to the way the Pod Van podcast is
(01:32):
done. In fact, a bunch of changes that
I'm going to be announcing through this.
So if you're a regular listener,you'll get it and if you aren't,
you'll also get it. Let me break it down.
When you get into podcasting, what you don't get told is how
much money you can or cannot make from it.
I know when I started it, I was looking at the numbers.
(01:53):
I got very quickly to the point where you got to get to a
certain amount of downloads before you can turn on
monetization. And then they start putting out
the, when I say they, it's your publisher that puts out the
podcast for you and pushes it toSpotify and Apple Podcasts and I
heart and all the rest of them. And so I was pretty stoked when
ads from ginormous companies started popping up.
(02:14):
Now, I'm not gonna say the name of my publisher.
I'm not gonna say the name of any of these advertisers either,
because who wants that drama? That is just really interesting
when you find this stuff out. I mean, it's taken me over a
year to get to this point where I'm like, OK, I think people
need to know this. It'll help you understand why
I'm doing what I'm about to do. And if you're someone looking at
getting into podcasting, it'll maybe help you.
(02:36):
I don't know, this may help makeup your mind.
So one of my recent episodes theother day I noticed had two
minutes 20 of ads on the start. It was 5 ads and again, massive
companies. So 2 minutes 20 at the start.
Then there were ads in the middle as well, a couple of
those and then ads at the end aswell.
Some months I've seen 30,000 adsbeing played to my listeners
(02:57):
30,000. So if I just get a dollar for
each ad, I'll that's $30,000 forthe month.
No, last month I had my biggest month ever of the podcast.
It's been going nearly a year and a half.
Somehow I ended up with a third of the amount that I would
normally make in a month. And that's after my biggest
month ever. So there's no control over this.
(03:17):
I don't even understand it. In fact, I haven't even been
paid for the last two months. I've been sending the invoices.
And that's another thing. I don't know if it's the same
with every publisher, but it's not a simple process to get
paid. And I just want to say as well,
this is not a whinge. This is the reality of it.
And this is my business, right? I've worked really hard to get
to the kind of numbers that I'm at now.
(03:39):
And then when you hear this other side, I'll get to the
numbers in just a second. So over 100,000 downloads of the
podcast last month, 30,000 ads. You know how much I made in my
biggest month last month. What can you guess?
What do you think? Little thinking time.
Got a number, actually an ad break.
Oh, what's that? An ad?
(04:00):
OK, sure. Oh, what fantastic placement.
Did you say King Kumber Mitre 10?
Well, let me tell you about them.
These guys have been on board since day one of the Pod Van
podcast and before it actually. And really they've kind of kept
the pod van afloat. Not that it floats, but maybe I
should try it. The team in there are so
supportive of the community. I love their values.
(04:22):
I love everything about the way they do their things and on
board since day one. So I really appreciate at King
Kumbum Mitre 10 and Gwendoline Bowling Club as well.
One of the first to reach out tome and say how do we get
involved in this thing? And I went, I have no idea.
And they kept chasing me and said we want to be part of this.
So from the bottom of my cold dead heart, Gwendoline Bowling
(04:44):
Club, King Kumbum Mitre 10. Thank you so much for all your
support guys. I hope you can support them as
well. These guys have really kept the
pod van rolling on down the roadmonth to month.
All right, Are you ready? In my biggest month last month,
how much did I make from ads inserted into the pod van
Podcast locking you guess what do you think?
(05:05):
Got a number? Did you say $118 for the month?
Then you nailed it. Isn't that crazy?
So I had this thing when I firstlaunched, I saw how much I was
making in a month from the ads and I was like, Oh my God.
But then I just went, well, whenI've got 10 times the number of
listeners, that's gonna be 10 times that amount.
(05:27):
And somehow it really hasn't worked out like that and I just
can't understand it. I've looked into all of the data
of it. I see some businesses that have
spent $0.08 for the month with me, which is great.
I've heard those ads in the podcast.
I'm like, well, you've got yourself a great deal.
I'm not bitter about this. I'm just shocked.
Again, as I say, it's just when there's 10s of thousands of ads
(05:49):
being served up to people and then I get just over 100 bucks
for the month. I mean, that's just taking the
piss. So I'm turning off the ads.
Enjoy. There won't be any more ads on
the podcast except the ones thatare sponsoring the podcast
directly through me. It's it's really interesting to
me. I figure I'll share this
information. If you're looking at getting
(06:10):
into podcasting or you've ever wondered how much the podcasters
make, listen, there are obviously Diary, the CEO, one of
my favorite podcasts. Yeah, he's doing OK Who's the
ghazal You there? There are the podcasts at the
very top with the gazillions of listeners who are absolutely
killing it. Actually, in saying that, I know
Diary of a CEO, Stephen Bartlett, he does not have the
(06:32):
standard way of doing the podcast, which is they're just
like ad breaks that go into it. He said no to those.
And he's formed his own partnerships with companies and
he does ads himself for those businesses in there.
And then they're not getting lost in a big ad break full of
all these other ads as well. So it's it's more personal.
So I'm ditching the current publisher.
(06:52):
I am switching to Spotify for creators.
What's great about that is you can do video podcasts as well.
So they only show up as videos on Spotify, but you can still
listen to them on Apple Podcastsand all the other podcast
platforms. And even if you're in your car
and you're listening to Spotify,it still just plays as audio.
But the video option is there for you.
Just some more numbers for you. The last episode that I put up,
(07:13):
the one with Jenny Darwin, the interior designer from Ivy and
Rose Homewares, that episode took me 6 hours to edit the
audio. Then I went and made some reels
from it and posted those all up on social media, which takes the
time of doing those as well. So when you look at the numbers
right, 12 brand new episodes a month along with I started doing
quick fix episodes on Tuesdays and Thursdays as well.
(07:35):
So that was 5 episodes going outa week and then you look at that
return and you go, no. Especially seeing as now I'm
doing this super awesome thing which, ohh, my goodness, I am
loving producing other people's podcasts.
Now, you might think I've just said how you can't make money
from the podcast. Well, I'm talking about from the
(07:57):
ads that just get baked into theepisode, which you have nothing
to do with. You don't even control the
content of them or anything. What it is great for is a
platform for you to promote yourself or what you do.
Give you an example, Safari Lifewith Bobby Jo, right?
That's one of the podcasts that's come on under Pod Van
Media. Bobby Jo will be over in Africa,
(08:17):
sitting on the edge of the Angora Gora Clay.
I've heard her say that so many times and I still can't say it.
In Goro Goro in Goro. I'm trying to say it like she
says that the in Goro Goro Crater.
I sound ridiculous saying it, soI'll leave that to her.
She'll be sitting on the edge ofa crater in Africa.
There's like lions all around. Not always when she's just
(08:37):
sitting, there's not lions always.
Well, they may be. She doesn't know.
She'll sit down with a guest there, she'll record her
podcast. You hear all the birdies going
in the background and stuff. And when she's done, she just
drops that audio into a drop box.
I pick it up over here, start work editing on it, producing it
all up. We are back and forth on
WhatsApp all the time and now she's got this podcast out.
It's something she's always wanted to do.
(08:57):
She's got so many incredible stories but doesn't know how to
do all the technical side of it,all the editing, the publishing,
the posting that goes along withit.
And even more so, she doesn't have the time to learn it all.
She went straight from Africa toSri Lanka to India on her way
back home to Australia this time, each with different
safaris along the way. So many amazing stories.
(09:18):
Now she's got this podcast out there.
Now there aren't even any ads inBobby Jo's podcast.
But you know what, there is Bobby Jo.
My dream for this is someone's going to be listening to this
podcast and they don't have to be here.
They could be anywhere in the world and they get to know Bobby
Jo. And she's a wildlife
photographer, like an incrediblephotographer.
She's got a photography exhibition on in the next couple
(09:40):
of weeks down in North Sydney. If you're thinking of going to
Africa and on safari and you've been listening to Bobby Jo as if
you're not going to go, oh, wantto go with her, She's got so
much knowledge. She's a great photographer and
that's what she does. She teaches people how to take
the best shots. She actually works at a zoo as
well so she knows the animal behaviour and when the elephants
(10:00):
about to do it's big thing with this floppy ears and stuff.
So you get what I'm saying through people listening to her
podcast. If that ends up with one person
booking a trip to India to go onsafari with her job done and
it's so much more of a personal thing.
It's long form. She did an episode on the
realities of travel when you're doing these kind of things and
travelling as a solo female as well.
(10:22):
Really interesting stuff. And I'm just hanging for the day
when she goes, oh, someone just booked a trip and they said
they've listened to the podcast.Marcus Kroic with his Business
Unlocked podcast just launched the other night.
He's a business coach. He's sharing really helpful
stuff to business owners and I can just see someone going.
This guy knows his stuff, let's get in touch and maybe he can
(10:44):
help our business. So see what I mean about it
being a way to promote yourself or your business?
Then there's Fee from beyond thetube.
Now Fee's little boy Ezra is fedthrough a tube in his stomach.
When they got that news, there'sjust no information out there as
a parent for you to know what todo.
What's next? How do we do this?
(11:04):
How do we go travelling? Her most recent episode she goes
through what it's like travelling with a tubby.
That's what they call them because he's fed through a dude
with syringes of the specially prepared food.
That's the kind of podcast that is so niche.
Here's what I can picture with that one.
A doctor in Adelaide talking to a mum and dad who've got their
little Bubba. It's one year old and there's
been all these complications andthe doctor says this baby's
(11:27):
going to have to be fed through a tube.
They then go looking for information.
There's still not a lot of it out there, but the doctor goes,
you should listen to this podcast.
It's going to be very helpful. Now I can see, because Phi's
going to have medical professionals, she's got other
parents joining her on it. It's going to be a great
resource and she'll be able to get that sponsored.
She'll get someone backing that 100%.
(11:49):
But even then, at the end of theday, that one is about fee just
wanting to share some knowledge and help out other parents,
which is amazing. I've just had two more podcasts
sign up in the last 48 hours that are very, very different.
One, yes, is absolutely using itas a tool to grow their
business. The other one is straight up
just wanting to share information and give back.
(12:12):
And they're like amazing entrepreneurs with multiple
businesses. I can't wait for you to hear
that one. So I can't be working on all of
that stuff if I'm putting out 12brand new podcasts a month.
As much as I love it, the Pod Van podcast is going to
continue. Don't worry about that.
But I hope you can understand that from a it's not even a
(12:32):
yeah, it is a business point of view, but I don't have a job
anymore. Our bank balance has been going
backwards for the last 18 months.
It's time to start turning that around and I can't tell you how
much I am loving working with people, bringing their dreams to
life. When I was in radio I always had
this dream actually. And I just realised this the
other day that I was thinking what I would love to do after
(12:54):
radio is become a consultant. So to be able to go around other
regional radio stations and helptrain up new announcers, give
them tips and tricks and things like that.
And The funny thing is, now thatI'm out of radio, that's exactly
what I'm doing, not just with the podcasting but also with
businesses that I'm now working with.
Grumpy Ginger Yarnco can't say the other two yet because we
(13:15):
haven't announced them yet, but other businesses that I'm
working with to help them grow their presence online, it's a
different world now and there's so many different ways to show
people what you do. Example, Grumpy Ginger Yarnco, I
know nothing about knitting, about crochet.
They've even got a Cafe attachedto it, but the Little Lunch Cafe
(13:36):
in Wyong, I've never even had a coffee in my life.
And they are like, they are experts at what they do.
But again, don't have the time to be putting all the work into
the social media to be getting that word out to people.
So you may have noticed on my socials, we're doing this thing
next week. Knit night.
Oh no, it's not called that. That was my name.
And then it got overruled. Stitching flicks.
That's what it is at this moment.
(13:56):
Almost sold out the entire cinema at Hoyts and Erina.
They're going to have the lightsup a little bit and it's going
to be full of people knitting and crocheting and other things
with needles. Oh, that didn't sound right.
And that's just kind of the weird different ideas that I
take into these planning meetings with them.
And we've made it happen and I'mso ridiculously excited.
The night is on next week and I can't wait.
(14:18):
OK, This is starting to sound like an ad for what I'm doing
next with broadband media. And that was not really what I
was planning on doing. I just get ridiculously excited
about this. Essentially, what I was wanting
to do was run you through the changes that are going to happen
with the broadband podcast and broadband media moving forward.
So one new episode a week. On Mondays there'll be a new
episode every week. We'll keep that going with the
(14:40):
Pod Van podcast. I'll still be out there.
I recorded 3 new episodes on Sunday just gone.
And they are rippers. We'll do a quick fix episode
every Friday. So like one of the best bits of
one of the episodes from a year or so ago.
We'll put that on a Friday. You're gonna get all the
podcasts that we're now producing.
And I say we because yeah, theremight be another person joining
the team very soon. That's gonna be up to six
(15:01):
podcasts that are coming out andthey're good.
They're quality podcasts and andI want to raise them up and
shine a light on them now. Julie Goodwin on the Pod Van
podcast. Oh yeah.
That's continuing in our Patreonpage.
So they're for the Patreon members in there.
It's $10 a month and you will get a brand new episode with
Rabbit and Julie Goodwin. It's me.
(15:22):
I'm the rabbit part. But I mean, that was the name on
the radio for so long. So the two of us doing weekly
episodes in the Patreon page. Those will be video ones as
well. There's also behind the scenes
videos from not just my podcast,but the other ones and producing
as well. You can score yourself a
discount on Pod Van merch and there's over 160 other bits of
content already there in the page 10 bucks a month.
(15:44):
If you want to join and be part of that, I'd love to meet you in
there. So that's about it.
I hope you can understand the reason for the change.
I hope you can support these newones coming through as well.
If you want to do a podcast, getin touch with me.
Oh, and I just realized at the start of the video, I did say if
you are looking at doing a podcast, I can show you how you
can actually make money from it.Well, that's the thing I'm
(16:06):
talking about with like Safari Life with Bobby Joe.
If through your podcast you are able to promote what you do and
then you get customers out of that or you get people booking
you for your services or becoming clients of yours,
that's how you can really make money from it.
So Pod Van podcast, moving to Spotify, actually, as you're
listening to this, it doesn't make any difference to you
(16:27):
actually, except you'll notice no more ads from the outside.
But if you could join the Patreon page, that would be
really good to help me cover that $118 that I'm not going to
have this next month. I joke about that that actually
hurts me to be actually turning away money.
But I figure no, those advertisers are not going to get
(16:49):
your time that cheaply anyway. That's it.
I hope it all made sense. I hope it didn't come across in
the wrong way, but it is what itis.
I want to be transparent about this.
I'm so ridiculously excited about all the things that are
coming next. And I know those of you who have
supported this from the start and have watched it grow from
(17:11):
nothing, literally nothing at the start of 2024 to where it is
now. I was going to say, you've been
a part of, you've been a big part of it.
You're the reason why I absolutely could not be here
doing what I'm doing now and thethings that I'm about to be
announcing as well without your support.
So oh God, that actually got me.Oh my God.
(17:43):
So I've just come off my anxietymeds.
So seven years of being on thoseand five days ago I was done
with them. I weaned my way off them and I
did wonder, was I going to startgetting emotions again?
God, this is very weird for me. I also can I tell you one more
weird thing. I really enjoyed my shower this
(18:03):
morning. Yep, that's a weird thing to
say. These meds that are on, they
made me live between A2 and an 8on the emotional scale.
And I think a shower sits in 9 or 10 like a nice hot shower on
a cold morning. And I noticed this morning I
went and I was like, oh, oh, that's nice.
And I went, oh, we have not enjoyed a shower for a very long
time, which is great for our water bill and our like, our
(18:24):
electricity and all that. The fastest showers because
whatever, I'm just getting clean.
What a strange thing to share with you.
Anyway, I actually felt a mild tear in the corner of my eye
just then, which I was beginningto wonder if they were welded
shut. Thank you so much.
Please feel free to comment if again, especially if you're in
Spotify, you can leave comments down underneath.
(18:46):
I read every single one of them.Get in touch through social
media, pod van podcast as well. And thank you.
Thank you again with Robbie.
Podcast with Robbie well, how doand welcome into this very
special episode of the Pod Van podcast.
I'll get straight to it in this episode.
I'm going to tell you exactly how much money I make from the
ads in the podcast that you willhave heard over all of those
episodes. And just quickly as well, if you
are listening to this on Spotify, you could actually be
(00:24):
watching it on Spotify. This is a video episode as well.
I'm going to be putting some things up on the screen that are
going to help you sort of understand the numbers that
we're talking about. So this will be quite an eye
opener, I think, for anyone who's thinking of launching a
new podcast. But like, it'll be helpful and
I'll actually show you how you can actually make money from a
(00:46):
podcast as well. So just before we get into that,
if you're new to this and you'rejust jumping in because you're
like, wait, how much money do you make from a podcast?
I'm rabbit. I was in radio for 34 years.
I know you look at me, you go, you're not even 34.
That doesn't even add up. And then it was, you know, what
do I do next? I got into podcasting.
I built a studio into a 1967 retro caravan.
(01:09):
It's called the Pod Van. I can take it around anywhere
and I do. And I put out 182 episodes so
far. I've done 3 episodes a week
right from the first day. In fact, only a couple of weeks
ago was my first day and it was weird of not putting out a
podcast on a Monday, Wednesday, Friday.
But that was because it was ANZAC Day.
There's going to be a change to the way the Pod Van podcast is
(01:32):
done. In fact, a bunch of changes that
I'm going to be announcing through this.
So if you're a regular listener,you'll get it and if you aren't,
you'll also get it. Let me break it down.
When you get into podcasting, what you don't get told is how
much money you can or cannot make from it.
I know when I started it, I was looking at the numbers.
(01:53):
I got very quickly to the point where you got to get to a
certain amount of downloads before you can turn on
monetization. And then they start putting out
the, when I say they, it's your publisher that puts out the
podcast for you and pushes it toSpotify and Apple Podcasts and I
heart and all the rest of them. And so I was pretty stoked when
ads from ginormous companies started popping up.
(02:14):
Now, I'm not gonna say the name of my publisher.
I'm not gonna say the name of any of these advertisers either,
because who wants that drama? That is just really interesting
when you find this stuff out. I mean, it's taken me over a
year to get to this point where I'm like, OK, I think people
need to know this. It'll help you understand why
I'm doing what I'm about to do. And if you're someone looking at
getting into podcasting, it'll maybe help you.
(02:36):
I don't know, this may help makeup your mind.
So one of my recent episodes theother day I noticed had two
minutes 20 of ads on the start. It was 5 ads and again, massive
companies. So 2 minutes 20 at the start.
Then there were ads in the middle as well, a couple of
those and then ads at the end aswell.
Some months I've seen 30,000 adsbeing played to my listeners
(02:57):
30,000. So if I just get a dollar for
each ad, I'll that's $30,000 forthe month.
No, last month I had my biggest month ever of the podcast.
It's been going nearly a year and a half.
Somehow I ended up with a third of the amount that I would
normally make in a month. And that's after my biggest
month ever. So there's no control over this.
(03:17):
I don't even understand it. In fact, I haven't even been
paid for the last two months. I've been sending the invoices.
And that's another thing. I don't know if it's the same
with every publisher, but it's not a simple process to get
paid. And I just want to say as well,
this is not a whinge. This is the reality of it.
And this is my business, right? I've worked really hard to get
to the kind of numbers that I'm at now.
(03:39):
And then when you hear this other side, I'll get to the
numbers in just a second. So over 100,000 downloads of the
podcast last month, 30,000 ads. You know how much I made in my
biggest month last month. What can you guess?
What do you think? Little thinking time.
Got a number, actually an ad break.
Oh, what's that? An ad?
(04:00):
OK, sure. Oh, what fantastic placement.
Did you say King Kumber Mitre 10?
Well, let me tell you about them.
These guys have been on board since day one of the Pod Van
podcast and before it actually. And really they've kind of kept
the pod van afloat. Not that it floats, but maybe I
should try it. The team in there are so
supportive of the community. I love their values.
(04:22):
I love everything about the way they do their things and on
board since day one. So I really appreciate at King
Kumbum Mitre 10 and Gwendoline Bowling Club as well.
One of the first to reach out tome and say how do we get
involved in this thing? And I went, I have no idea.
And they kept chasing me and said we want to be part of this.
So from the bottom of my cold dead heart, Gwendoline Bowling
(04:44):
Club, King Kumbum Mitre 10. Thank you so much for all your
support guys. I hope you can support them as
well. These guys have really kept the
pod van rolling on down the roadmonth to month.
All right, Are you ready? In my biggest month last month,
how much did I make from ads inserted into the pod van
Podcast locking you guess what do you think?
(05:05):
Got a number? Did you say $118 for the month?
Then you nailed it. Isn't that crazy?
So I had this thing when I firstlaunched, I saw how much I was
making in a month from the ads and I was like, Oh my God.
But then I just went, well, whenI've got 10 times the number of
listeners, that's gonna be 10 times that amount.
(05:27):
And somehow it really hasn't worked out like that and I just
can't understand it. I've looked into all of the data
of it. I see some businesses that have
spent $0.08 for the month with me, which is great.
I've heard those ads in the podcast.
I'm like, well, you've got yourself a great deal.
I'm not bitter about this. I'm just shocked.
Again, as I say, it's just when there's 10s of thousands of ads
(05:49):
being served up to people and then I get just over 100 bucks
for the month. I mean, that's just taking the
piss. So I'm turning off the ads.
Enjoy. There won't be any more ads on
the podcast except the ones thatare sponsoring the podcast
directly through me. It's it's really interesting to
me. I figure I'll share this
information. If you're looking at getting
(06:10):
into podcasting or you've ever wondered how much the podcasters
make, listen, there are obviously Diary, the CEO, one of
my favorite podcasts. Yeah, he's doing OK Who's the
ghazal You there? There are the podcasts at the
very top with the gazillions of listeners who are absolutely
killing it. Actually, in saying that, I know
Diary of a CEO, Stephen Bartlett, he does not have the
(06:32):
standard way of doing the podcast, which is they're just
like ad breaks that go into it. He said no to those.
And he's formed his own partnerships with companies and
he does ads himself for those businesses in there.
And then they're not getting lost in a big ad break full of
all these other ads as well. So it's it's more personal.
So I'm ditching the current publisher.
(06:52):
I am switching to Spotify for creators.
What's great about that is you can do video podcasts as well.
So they only show up as videos on Spotify, but you can still
listen to them on Apple Podcastsand all the other podcast
platforms. And even if you're in your car
and you're listening to Spotify,it still just plays as audio.
But the video option is there for you.
Just some more numbers for you. The last episode that I put up,
(07:13):
the one with Jenny Darwin, the interior designer from Ivy and
Rose Homewares, that episode took me 6 hours to edit the
audio. Then I went and made some reels
from it and posted those all up on social media, which takes the
time of doing those as well. So when you look at the numbers
right, 12 brand new episodes a month along with I started doing
quick fix episodes on Tuesdays and Thursdays as well.
(07:35):
So that was 5 episodes going outa week and then you look at that
return and you go, no. Especially seeing as now I'm
doing this super awesome thing which, ohh, my goodness, I am
loving producing other people's podcasts.
Now, you might think I've just said how you can't make money
from the podcast. Well, I'm talking about from the
(07:57):
ads that just get baked into theepisode, which you have nothing
to do with. You don't even control the
content of them or anything. What it is great for is a
platform for you to promote yourself or what you do.
Give you an example, Safari Lifewith Bobby Jo, right?
That's one of the podcasts that's come on under Pod Van
Media. Bobby Jo will be over in Africa,
(08:17):
sitting on the edge of the Angora Gora Clay.
I've heard her say that so many times and I still can't say it.
In Goro Goro in Goro. I'm trying to say it like she
says that the in Goro Goro Crater.
I sound ridiculous saying it, soI'll leave that to her.
She'll be sitting on the edge ofa crater in Africa.
There's like lions all around. Not always when she's just
(08:37):
sitting, there's not lions always.
Well, they may be. She doesn't know.
She'll sit down with a guest there, she'll record her
podcast. You hear all the birdies going
in the background and stuff. And when she's done, she just
drops that audio into a drop box.
I pick it up over here, start work editing on it, producing it
all up. We are back and forth on
WhatsApp all the time and now she's got this podcast out.
It's something she's always wanted to do.
(08:57):
She's got so many incredible stories but doesn't know how to
do all the technical side of it,all the editing, the publishing,
the posting that goes along withit.
And even more so, she doesn't have the time to learn it all.
She went straight from Africa toSri Lanka to India on her way
back home to Australia this time, each with different
safaris along the way. So many amazing stories.
(09:18):
Now she's got this podcast out there.
Now there aren't even any ads inBobby Jo's podcast.
But you know what, there is Bobby Jo.
My dream for this is someone's going to be listening to this
podcast and they don't have to be here.
They could be anywhere in the world and they get to know Bobby
Jo. And she's a wildlife
photographer, like an incrediblephotographer.
She's got a photography exhibition on in the next couple
(09:40):
of weeks down in North Sydney. If you're thinking of going to
Africa and on safari and you've been listening to Bobby Jo as if
you're not going to go, oh, wantto go with her, She's got so
much knowledge. She's a great photographer and
that's what she does. She teaches people how to take
the best shots. She actually works at a zoo as
well so she knows the animal behaviour and when the elephants
(10:00):
about to do it's big thing with this floppy ears and stuff.
So you get what I'm saying through people listening to her
podcast. If that ends up with one person
booking a trip to India to go onsafari with her job done and
it's so much more of a personal thing.
It's long form. She did an episode on the
realities of travel when you're doing these kind of things and
travelling as a solo female as well.
(10:22):
Really interesting stuff. And I'm just hanging for the day
when she goes, oh, someone just booked a trip and they said
they've listened to the podcast.Marcus Kroic with his Business
Unlocked podcast just launched the other night.
He's a business coach. He's sharing really helpful
stuff to business owners and I can just see someone going.
This guy knows his stuff, let's get in touch and maybe he can
(10:44):
help our business. So see what I mean about it
being a way to promote yourself or your business?
Then there's Fee from beyond thetube.
Now Fee's little boy Ezra is fedthrough a tube in his stomach.
When they got that news, there'sjust no information out there as
a parent for you to know what todo.
What's next? How do we do this?
(11:04):
How do we go travelling? Her most recent episode she goes
through what it's like travelling with a tubby.
That's what they call them because he's fed through a dude
with syringes of the specially prepared food.
That's the kind of podcast that is so niche.
Here's what I can picture with that one.
A doctor in Adelaide talking to a mum and dad who've got their
little Bubba. It's one year old and there's
been all these complications andthe doctor says this baby's
(11:27):
going to have to be fed through a tube.
They then go looking for information.
There's still not a lot of it out there, but the doctor goes,
you should listen to this podcast.
It's going to be very helpful. Now I can see, because Phi's
going to have medical professionals, she's got other
parents joining her on it. It's going to be a great
resource and she'll be able to get that sponsored.
She'll get someone backing that 100%.
(11:49):
But even then, at the end of theday, that one is about fee just
wanting to share some knowledge and help out other parents,
which is amazing. I've just had two more podcasts
sign up in the last 48 hours that are very, very different.
One, yes, is absolutely using itas a tool to grow their
business. The other one is straight up
just wanting to share information and give back.
(12:12):
And they're like amazing entrepreneurs with multiple
businesses. I can't wait for you to hear
that one. So I can't be working on all of
that stuff if I'm putting out 12brand new podcasts a month.
As much as I love it, the Pod Van podcast is going to
continue. Don't worry about that.
But I hope you can understand that from a it's not even a
(12:32):
yeah, it is a business point of view, but I don't have a job
anymore. Our bank balance has been going
backwards for the last 18 months.
It's time to start turning that around and I can't tell you how
much I am loving working with people, bringing their dreams to
life. When I was in radio I always had
this dream actually. And I just realised this the
other day that I was thinking what I would love to do after
(12:54):
radio is become a consultant. So to be able to go around other
regional radio stations and helptrain up new announcers, give
them tips and tricks and things like that.
And The funny thing is, now thatI'm out of radio, that's exactly
what I'm doing, not just with the podcasting but also with
businesses that I'm now working with.
Grumpy Ginger Yarnco can't say the other two yet because we
(13:15):
haven't announced them yet, but other businesses that I'm
working with to help them grow their presence online, it's a
different world now and there's so many different ways to show
people what you do. Example, Grumpy Ginger Yarnco, I
know nothing about knitting, about crochet.
They've even got a Cafe attachedto it, but the Little Lunch Cafe
(13:36):
in Wyong, I've never even had a coffee in my life.
And they are like, they are experts at what they do.
But again, don't have the time to be putting all the work into
the social media to be getting that word out to people.
So you may have noticed on my socials, we're doing this thing
next week. Knit night.
Oh no, it's not called that. That was my name.
And then it got overruled. Stitching flicks.
That's what it is at this moment.
(13:56):
Almost sold out the entire cinema at Hoyts and Erina.
They're going to have the lightsup a little bit and it's going
to be full of people knitting and crocheting and other things
with needles. Oh, that didn't sound right.
And that's just kind of the weird different ideas that I
take into these planning meetings with them.
And we've made it happen and I'mso ridiculously excited.
The night is on next week and I can't wait.
(14:18):
OK, This is starting to sound like an ad for what I'm doing
next with broadband media. And that was not really what I
was planning on doing. I just get ridiculously excited
about this. Essentially, what I was wanting
to do was run you through the changes that are going to happen
with the broadband podcast and broadband media moving forward.
So one new episode a week. On Mondays there'll be a new
episode every week. We'll keep that going with the
(14:40):
Pod Van podcast. I'll still be out there.
I recorded 3 new episodes on Sunday just gone.
And they are rippers. We'll do a quick fix episode
every Friday. So like one of the best bits of
one of the episodes from a year or so ago.
We'll put that on a Friday. You're gonna get all the
podcasts that we're now producing.
And I say we because yeah, theremight be another person joining
the team very soon. That's gonna be up to six
(15:01):
podcasts that are coming out andthey're good.
They're quality podcasts and andI want to raise them up and
shine a light on them now. Julie Goodwin on the Pod Van
podcast. Oh yeah.
That's continuing in our Patreonpage.
So they're for the Patreon members in there.
It's $10 a month and you will get a brand new episode with
Rabbit and Julie Goodwin. It's me.
(15:22):
I'm the rabbit part. But I mean, that was the name on
the radio for so long. So the two of us doing weekly
episodes in the Patreon page. Those will be video ones as
well. There's also behind the scenes
videos from not just my podcast,but the other ones and producing
as well. You can score yourself a
discount on Pod Van merch and there's over 160 other bits of
content already there in the page 10 bucks a month.
(15:44):
If you want to join and be part of that, I'd love to meet you in
there. So that's about it.
I hope you can understand the reason for the change.
I hope you can support these newones coming through as well.
If you want to do a podcast, getin touch with me.
Oh, and I just realized at the start of the video, I did say if
you are looking at doing a podcast, I can show you how you
can actually make money from it.Well, that's the thing I'm
(16:06):
talking about with like Safari Life with Bobby Joe.
If through your podcast you are able to promote what you do and
then you get customers out of that or you get people booking
you for your services or becoming clients of yours,
that's how you can really make money from it.
So Pod Van podcast, moving to Spotify, actually, as you're
listening to this, it doesn't make any difference to you
(16:27):
actually, except you'll notice no more ads from the outside.
But if you could join the Patreon page, that would be
really good to help me cover that $118 that I'm not going to
have this next month. I joke about that that actually
hurts me to be actually turning away money.
But I figure no, those advertisers are not going to get
(16:49):
your time that cheaply anyway. That's it.
I hope it all made sense. I hope it didn't come across in
the wrong way, but it is what itis.
I want to be transparent about this.
I'm so ridiculously excited about all the things that are
coming next. And I know those of you who have
supported this from the start and have watched it grow from
(17:11):
nothing, literally nothing at the start of 2024 to where it is
now. I was going to say, you've been
a part of, you've been a big part of it.
You're the reason why I absolutely could not be here
doing what I'm doing now and thethings that I'm about to be
announcing as well without your support.
So oh God, that actually got me.Oh my God.
(17:43):
So I've just come off my anxietymeds.
So seven years of being on thoseand five days ago I was done
with them. I weaned my way off them and I
did wonder, was I going to startgetting emotions again?
God, this is very weird for me. I also can I tell you one more
weird thing. I really enjoyed my shower this
(18:03):
morning. Yep, that's a weird thing to
say. These meds that are on, they
made me live between A2 and an 8on the emotional scale.
And I think a shower sits in 9 or 10 like a nice hot shower on
a cold morning. And I noticed this morning I
went and I was like, oh, oh, that's nice.
And I went, oh, we have not enjoyed a shower for a very long
time, which is great for our water bill and our like, our
(18:24):
electricity and all that. The fastest showers because
whatever, I'm just getting clean.
What a strange thing to share with you.
Anyway, I actually felt a mild tear in the corner of my eye
just then, which I was beginningto wonder if they were welded
shut. Thank you so much.
Please feel free to comment if again, especially if you're in
Spotify, you can leave comments down underneath.
(18:46):
I read every single one of them.Get in touch through social
media, pod van podcast as well. And thank you.
Thank you again with Robbie.
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