Why Running Your Own Ads Is a Leadership Mistake That’s Costing You Growth

This one is going to pluck a nerve, and if that nerve is exposed, I want to pluck it. Because this is exactly why so many of you all end up in my world.

If you're still out here trying to market your own business, trying to run your own ads with no experience, this episode is for you. You went to medical school, you didn’t go to marketing school. So why are you over there stressed, overwhelmed, and trying to do it all on your own?

This is the number one thing that wears me out and it’s one of the main reasons I left agency life. I got tired of seeing doctors trying to read marketing reports like they were lab results. You are not supposed to do this by yourself. You need a real strategy, a real team, and people who know exactly what they’re doing.

I even shared a story from a recent coaching call where someone insisted on figuring it all out alone, and her ads weren’t converting at all. It didn’t have to be that way.

So hit play. We’re talking about what it really means to lead like a CEO, stop being your own bottleneck, and build a business that actually grows.

Key Takeaways

You’re Not a Marketer – If you didn’t go to marketing school, you shouldn’t be managing your own campaigns and strategy. Period.

The DIY Hustle Is Hurting You – Doing it all yourself isn’t just exhausting. It’s blocking your growth.

Marketing Requires Experts – A qualified social media manager and ads manager with health niche experience can change everything.

Delegate Like a CEO – Stop micro-managing and let experts do their job so you can stay in your zone of genius: healing.

Product Plus Strategy Equals Results – Your job is to create a great offer. Their job is to make it sell.

Even Marketers Need Management – I’m a marketer married to a marketer, and we still pay $5K per month for someone to manage our campaigns. That’s how serious it is.

Links & Resources

🎁 Download the FREE Power Moves Playbook

Marketing your health-focused practice shouldn’t feel overwhelming. The Power Moves Playbook is your free step-by-step guide to grow with clarity and confidence. Download it now at https://microsite.com/power-moves-playbook-download/

🎁 Book A Free Strategy & Content Call

Let’s take your marketing from bland to brilliant. Book a free strategy session with me and my team at https://microsite.com/ and create a content plan that drives results.