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October 6, 2025 80 mins

Ever wonder why it feels impossible to stop eating chips, cookies, or fast food once you start? It’s not just lack of willpower — it’s by design.

In this episode, I uncover how ultra-processed foods are engineered to hijack your brain, keep you craving more, and make weight loss feel like an uphill battle. You’ll discover:

  • The science behind why these foods light up your brain like an addictive drug

  • How the food industry manipulates flavor, texture, and marketing to keep you hooked

  • Practical strategies to break free from the cycle without feeling deprived

Once you see the game that’s being played on you, you’ll finally know how to take your power back — and make food choices that support your health and your goals.

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