How do investors in businesses fundamentally differ from operators of businesses? What is intellectually compelling about building and running a business that has not been done before? Are there unique challenges for high-growth proptech businesses? Why do proptechs need to fundamentally understand how humans value where they live? What are the ripple effects within society of having a massive lack of housing supply? Why are smaller entry homes not being built by production homebuilders? What are the reasons there are no scale builders for infill housing today? Why is prefab construction well suited for infill housing? What is driving the ADU revolution? Define missing middle housing and what policies are local jurisdictions passing to stimulate the creation of this needed housing stock? What are the different pathways to homeownership that adding ADUs creates? Does Villa create a competitive advantage by owning the permitting process? Why do investor/operator groups represent a big opportunity for Villa? What changes at the GSEs are stimulating demand for asset capital investment? Which principles of e-commerce has Villa applied to homebuilding?
Sean Roberts - CEO of Villa, joins Proptech Espresso to answer these questions and discuss how consumer psychology is underappreciated as a driver of consumer behavior and sentiment for how individual consumers look at real estate.
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