Make Your Self-Published Books Stand Out with Custom Details

Custom and special edition books are more popular than ever - and more accessible than ever. In this episode, Lauren & Matt explore how indie authors can create custom editions of their self-published books. We look at popular customizations like sprayed edges, embellished covers, specialty bindings, and more! 

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Join us at Author Nation, November 11 - 15 at the Horseshoe in Las Vegas, Nevada!


Dive Deeper

💡 Read How to Convince Readers to Buy Books Directly From You on the Lulu Blog

💡 Listen to These Episodes

• Episode #19 → Crowdfunding Your Self-Published Book With Kickstarter
• Episode #24 → How to Turn Casual Fans into Super Fans
• Episode #29 → 3 Steps to Prep for an Author Event (and What to Do When You’re There)

💡 Learn more about Kingdom Covers for printed edge designs.


Sound Bites From This Episode

🎙️[8:39] “I think what you find is in the indie publishing world with self publishing, more often than not, it's not necessarily a sales tactic, but it's somebody saying, hey, I've put my heart and soul to this book. I also want it to look really cool. I want to create the best book that I can.”

🎙️ [19:58] “When you're creating books to sell to fans, followers, whoever, whether it's fiction or nonfiction, just remember that not everybody reads, writes, collects, distributes the same way that you do. Never really limit yourself just based on the fact that you might not want a really cool sprayed edge on your book.” 

🎙️ [32:29] “If you're selling direct already or you're thinking about it, here's a great way to try it or start. To get people to buy direct from you, sometimes they need a little extra incentive… do a completely different cover and have it only be available if they buy that book from you directly off your site.” 

“I would argue all of these that we're saying, you should be doing, this should be a motivation for people to buy them directly from you.”

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