The real estate market has shifted from the chaos of 2021 to a more balanced environment, but many agents are struggling because they haven't adapted their approach to match current conditions. Success now requires strategic pricing, proper property preparation, and most importantly - setting clear expectations with clients to prevent deals from falling apart. This episode features real estate agent Carley Mann sharing how she's thriving by focusing on fundamentals rather than chasing trends.
Featured Quote: "If you've had 12 to 15 showings with no offers, something's wrong. Usually at that point, you should be able to get an offer within those amount of showings, especially now when people are really being a little bit more particular about which houses they go see."
What You Will Learn:
- Master expectation management to prevent deals from collapsing during negotiations and inspections
- Price strategically by analyzing comprehensive market data beyond just neighborhood comparables
- Prepare properties effectively to command premium pricing and faster sales in a selective market
- Build sustainable lead generation through database nurturing and referral relationships rather than social media dependency
- Navigate inspection negotiations by educating clients upfront about realistic repair expectations
- Adapt to buyer behavior changes and position listings to attract today's more selective purchasers
- Leverage relationship-based growth to build a recession-resistant business model
Carley Mann's Contact Information:
Phone: 336.337.5672
Email: carley@carleymann.com
Website: https://carleymann.remax.com/
The opinions on this podcast are Mark and Brian’s and not in any way a reflection of RE/MAX or anyone else in the industry.
Social Media and Contact Information
Website: https://www.raisingrealestatestandards.com
Link Tree: https://linktr.ee/raisingrealestatestanda
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