In this special episode of Real Estate Success: The Whissel Way, we pulled this segment from Real Estate Team OS where host Ethan Beute sits down with Chris VanderValk, COO of Whissel Realty Group, to uncover the key strategies behind building and running a high-performing real estate team. Chris shares how Whissel Realty has evolved by prioritizing critical thinking, leadership alignment, agent support, and value-driven models to ensure long-term agent retention and profitability. He breaks down the Agent Concierge Experience (ACE), lead generation strategies, commission structures, and the importance of leveraging technology and systems to create a scalable, profitable business that benefits both agents and clients. Whether you're a solo agent looking to scale or a team leader refining your model, this episode provides actionable insights to help you optimize operations and maximize success. Chapters:
- 00:00 - Introduction to Chris VanderValk & Whissel Realty
- 02:00 - The Must-Have Trait of a High-Performing Team
- 06:30 - The Role of a CEO in a Real Estate Team
- 12:00 - How Whissel Realty Uses EOS for Business Success
- 18:30 - The Agent Advisory Board: What It Is & Why It Matters
- 25:00 - Building a Profitable Commission Structure
- 32:00 - The Best Lead Generation Strategies for Teams
- 38:00 - How the Agent Concierge Experience (ACE) Helps Agents
- 45:00 - The Future of Real Estate Teams & Industry Changes
- 50:00 - Closing Thoughts & Advice for Agents
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