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January 16, 2024 47 mins

Colour affects us physically and mentally. In business, it’s a silent salesperson, a powerful way to send a message.

To start the year, we invited one of the world’s leading colour consultants to help us explore colour trends and the malleable nature of colour itself – how we perceive it, what we can do with it, and how REALTORS® can wield it to instill confidence in their clients.

Leatrice (Lee) Eiseman is Executive Director of the Pantone Color Institute™ and Director of the Eiseman Center for Color Information and Technology. For more than 20 years, she’s been responsible for choosing the Pantone® Color of the Year, which has vastly influenced the worlds of fashion, interior design, product development, and beyond.

Visit LeatriceEiseman.com to explore Lee’s books on colour and online training courses.

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