Spring 2023 will go down as one of the busiest release windows for games ever, including huge titles like The Legend of Zelda: Tears of the Kingdom, Diablo IV, Final Fantasy XVI, Star Wars Jedi: Survivor, Street Fighter 6, and more. Hosts Kaitlyn Red Wing and Sam Mosher are joined by TriplePointers Nick Shepherd and Hailey Mohney to discuss why so many games are coming out now, how they affect PR strategy, and why events still drive attention during this time.
Timecodes:
0:00 - Intro / Getting to Know Hailey (Role-Playing Games)
5:02 - What We’re Playing Right Now (The Legend of Zelda: Tears of the Kingdom, Star Wars Jedi: Survivor)
17:50 - Why Is Q2 2023 Packed with Game Releases?
34:27 - What Q2 2023 Games Will We Play, and Why?
45:26 - How Busy Game Release Windows Affect PR
53:58 - Dealing with a Buggy Launch
59:49 - How Do Events Stand Out Amongst Game Releases?
Follow the podcast on Twitter @RealTimeStrats, and email us questions at podcast@triplepointpr.com.
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