Innovating in the Cannabis Industry with Mike Hennesy
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Are you curious about the intersection of science and innovation in the cannabis industry?
In this episode, Leah Messina interviews Mike Hennesy, VP of Innovation at Wana Brands, who shares his decade-long journey of pioneering breakthrough cannabis products. You'll also get a glimpse into how Wana Brands combines research, technology, and creativity to develop trusted products that enhance consumer experience
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In the 8th episode of "Recipe to Revenue," Leah Messina talks to Mike Hennesy, whose expertise in cannabis science and product development has helped position Wana Brands as an industry leader. Mike shares insights into their innovative approach to formulation and their expansion into emerging markets.
What You'll Learn:
🚀 How scientific research drives the development of targeted cannabis formulations
🎯 The breakthrough technology behind fast-acting edibles and enhanced bioavailability
💡 Strategies for successful market expansion and product launches
📊 The development process for specialized cannabis products across different categories
🔍 How sustainability and company culture contribute to innovation success
Whether you're a cannabis industry professional or interested in product innovation, this episode offers valuable insights into building successful, science-backed cannabis brands.
Explore more about Wana Brands:
🌐 Website: www.wanabrands.com
🛒 https://shopwanderous.com/
🔗 https://www.linkedin.com/company/wana-brands/
#recipetorevenue #cannabisinnovation #cannabisscience #edibles #thcproducts #cannabisindustry #productdevelopment #wellness #research #sustainability
🚀 Learn More About Our Sponsors:
Intercontinental Beverage Capital: www.inbevcapital.com
Sinuate Media: www.sinuatemedia.com
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