Cracking the Viking Code of Leadership w/ Anders Indset

In this episode of Relationships at Work, host Russel Lolacher sits down with renowned business philosopher and bestselling author Anders Indset to unpack the leadership philosophy behind his book The Viking Code: The Art and Science of Norwegian Success.

Anders explores how the values rooted in Norwegian culture have shaped a new model of leadership—where individual excellence and collective support are not at odds, but essential partners. He discusses how self-trust, intrinsic motivation, and brutal honesty can transform workplace relationships and performance. Plus, we dive into the role of ego, the danger of over-optimization, and how to navigate the uncertain future of AI and leadership.

🔹 In this conversation:

• Why leaders must uplift others to elevate themselves
• How Erling Haaland demonstrates Viking Code values on the field
• The power of subtracting what drains us to build self-trust
• What it means to lead in the “infinite game”
• How technology and humanity must evolve—together

💬 “If I uplift others and I wanna be better… I will be rewarded.”

This episode challenges what we think we know about leadership—and inspires us to lead with more purpose, clarity, and connection.

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