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June 3, 2025 7 mins
In Episode 2 of Rise and Rank with RankPast, Kai and Aileen break down the essential elements every Google Business Profile needs to rank locally and convert curious searchers into loyal customers. From ensuring N.A.P. (Name, Address, Phone) consistency across the web to keeping your hours accurate, defining your service areas, and writing a killer business description, this episode gives you the tools to turn your GBP into a local SEO powerhouse. Tune in and learn how to build a rock-solid foundation that helps your business rise and rank!
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