Have you ever wondered if you should hire a PR expert to promote your business or you personally? Well, you can stop wondering. According to Nisha Patel of NPatel Communications, it just might be the best investment you ever make!
In this episode, I sit down with Nisha Patel, a former broadcast journalist who successfully (and somewhat reluctantly) transitioned into the world of PR. Nisha shares her inspiring journey of reinvention, the fears she faced along the way, and how she overcame them to build a thriving PR business.
We dive into when and why female entrepreneurs should consider hiring PR, what to look for in a PR firm, and the biggest marketing mistakes women typically make. I even share some of my biggest faux pas!
Plus, Nisha leaves us with a powerful piece of advice for any woman looking to make a change in her life but unsure of where to start.
Key Takeaways:
- Reinvention is possible at any stage of your career if you’re open to change.
- A strong network is important when making a pivot. Lean on your tribe during transitions.
- You don’t need a degree or certification to make a pivot! Just go for it.
- Hiring PR can be a game-changer when you're ready to amplify your brand and reach a wider audience. Be sure to consider the potential ROI.
- Avoid common PR mistakes by doing your research and setting clear goals for your brand’s visibility. A solid PR and social strategy is critical for female entrepreneurs.
- If you don’t want to post 2-3x a week, then don’t bother going on social media. If you’re not going to be consistent, you’re wasting your time.
- Nisha shares her personal motto for success!
Ready to build your empire? Connect with Nisha Patel and learn more about her PR services by visiting her website or following her on social media - Instagram and LinkedIn.
If you're looking for additional support through coaching, visit my website to learn more about working together and my signature program EDIT Your Life™: www.karinfreeland.com/life-coaching
Book a call now!
Not ready for coaching? Join my Facebook Group community here.
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