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June 4, 2025 36 mins

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🥋 What happens when purpose, profit, and Indigenous culture all roll into one?

In this episode of Rolling Through Negotiations, Matthew sits down with Lane Stockton, a proud Wiradjuri man and the Founder & CEO of Yarn’n, Australia’s only Indigenous-owned, Australian-made toilet paper brand.

Yarn’n is all about sharing First Nations culture in everyday homes, backing sustainability, and giving 50% of profits to the Yalari Foundation to support Indigenous education. Lane opens up about how he made the switch from building houses to building a legacy, the real conversations behind founding a purpose-driven business, and what it takes to negotiate deals with giants like Woolworths while staying grounded in community values.

This one’s full of warmth, passion, and insights for anyone dreaming of business with purpose and a good laugh or two along the way.

Learn more about Yarn’n at yarnn.au

New episodes of Rolling Through Negotiations drop every Thursday.

Thanks for listening, peace and love to you, and until the next one, take care.

OSS!

Disclaimer: The content of this podcast is intended for informational purposes only and does not constitute legal advice.

If you are triggered by any content discussed in this episode and need support, please reach out to the following resources:
Lifeline Australia: 13 11 14
Beyond Blue: 1300 22 4636
13YARN: 13 92 76

We acknowledge the Custodians of Country throughout Australia and recognise their continuing connection to lands, waters, and communities. We pay respect to Aboriginal and Torres Strait Islander Cultures, and to Elders past, present and future.

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