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November 19, 2025 44 mins

In this episode, Dmitry talks to Elijah Muhm, former co-owner of Roman's Roofing. 

Sponsor: https://cwilsonlaw.com

Insights
00:00 – Intro
00:35 – Sponsor: Chad T. Wilson Law Firm
01:55 – How Elijah Muhm got started in roofing
04:12 – Joining Roman’s Roofing and finding early success
07:08 – The culture and lessons learned at Roman’s Roofing
10:30 – The moment everything changed: Elijah’s sudden exit
13:20 – Life after Roman’s Roofing: rebuilding from zero
16:05 – The truth about leaving a big company on principle
18:52 – Lessons on leadership and personal integrity
22:10 – Building a new path in the roofing industry
25:34 – How to earn trust again after starting over
28:45 – What Elijah learned about loyalty and reputation
32:00 – Creating a roofing company built on values
35:28 – Marketing, storytelling, and personal branding
38:12 – Advice for roofers going through tough transitions
41:00 – The future of Elijah’s new roofing journey
43:20 – His message to roofers, leaders, and entrepreneurs

Dmitry’s coaching program: https://roofing-school.com
Have a question? Text me: 612-558-4881
Connect with Dmitry: https://dmitrylipinskiy.com/
Contractors I recommend: https://directorii.com
Best Deals on Underlayment: https://BemDirect.com
Roofing Insights T-shirts - https://roofinginsightsstore.com/
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Today's guest
Elijah Muhm:
https://www.linkedin.com/in/elijah-muhm-0ab623214/
https://www.instagram.com/elitheslyguy1986/
Empower & Master LLC:
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