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Action Steps:
- Investigate current revenue split for concert venues
- Search for the managers/decision-makers of concerts at large venues
- Contact them via a cold call, email, or LinkedIn message
- Offer to run a trial event which you can help them presell a live stream of their upcoming concert
- If enough fans buy in, then produce the first event (keep a production budget of under $10K)
- Ask the venue to keep your equipment installed and sign them on as a partner
- Find more partners and offer a subscription service to fans
- You could offer a number of credits per month that could be used for various concerts
Janne Tamminen is the co-founder of Howl Live, a cutting edge live concert streaming platform built for the music industry.
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