With candidates these days having limited options in reaching out to voters, IP Targeting is a form of advertising that allows candidates and campaigns to directly target online ads to mobile devices and computers at an individual household level.
In this episode we cover:
- How does IP targeting work?
- When to run IP targeting campaigns.
- Strategies for creating audiences from your voter list.
Running for office? Sign up for Political Online Campaigning Tips for a head start with your digital presence.
Read more about political campaign IP targeting at https://www.onlinecandidate.com/articles/ip-targeting-political-strategies
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