My Reaction to Charlie Kirk’s Memorial

A stadium came together to honor a life—and it forced us to look straight at the finish line. Not the five-year plan, not the next raise, but the final day when our story is told by the people who knew us best. That moment reframes everything: goals shrink to what really matters, values sharpen, and legacy stops being a buzzword and becomes a daily choice.

We walk through a simple, uncomfortable practice: write your obituary or legacy letter. Name who shows up, what they say, and which habits made it true. From there, we build structure so vision doesn’t evaporate under stress—creating a life by design with clear domains, operating rules, and a cadence that makes excellence a habit instead of a mood. Along the way, we sit with a harder cultural question sparked by the memorial’s unity: in a diverse and polarized nation, what actually binds us? We explore the role of shared values, faith, and standards as the backbone of community, and why humans need rules and meaning as much as freedom and choice.

This is a call for courage close to home. Lead where you stand—at your dinner table, in your business, on your block. Personal excellence scales: one person sets a higher bar, another follows, and soon there’s a current that lifts everyone. We share real stories of people who turned inspiration into action, from running for local office to training for an ultra, and we challenge you to pick a cause you’d defend at a cost. Do your part. Make it clear. Make it daily. If this conversation moves you, subscribe, share it with someone who needs a nudge, and leave a review to help others find the show. Then tell us: what will they say about you when it’s all said and done?

Episode Transcript

SPEAKER_00 (00:00):
Endgame type scenario in our minds, meaning
there's no after that day, likethere's no goals beyond that
point.
That's the end of your life.
What did you do?
Like I said, when you'reyounger, you think short term,
or maybe five, ten years downthe road.
You're like, man, I really wantto buy this house or I want to
grow this business or I want todo this thing.
But what about when it's allover?
What are you gonna be rememberedfor?

(00:21):
I can't help but think aboutgosh, when I die, I hope I have
a handful of people there, orpeople thinking about the good
that I did in this world andpeople that I've been able to
impact.
And I'm sure, like for you,sitting back home, watching that
event or seeing what's takingplace, like you can't help but
start thinking about what you'redoing in your life right now
that's going to impact otherpeople's lives.

(00:47):
Welcome back to another episodeof the Unstoppable Mindset
Podcast.
I'm your host, Sean Crane.
Today I want to get into CharlieKirk's memorial.
I want to share with you mythoughts, my reactions to seeing
the event over the weekend.
You know, it was prettyremarkable.
Almost 300,000 people were inattendance.
The president of the UnitedStates, the vice president, like
the whole administration wasthere.

(01:08):
And a lot of people spoke at hisevent.
Tucker Carlson, uh, his wifespoke, Charlie Kirk's wife,
Erica Kirk.
And I was sitting there watchingsome of the clips that I saw on
Twitter, um, X, and some othersocial media platforms, and I
was pretty taken back seeing theamount of people that showed up
to celebrate this man's life.
You know, I can't help but thinkabout, gosh, when I die, I hope

(01:31):
I have, you know, a handful ofpeople there or people thinking
about the good that I did inthis world and people that I've
been able to impact.
And I'm sure that, like for you,sitting back home, watching that
event or seeing what's takingplace, like you can't help but
start thinking about what you'redoing in your life right now
that's going to impact otherpeople's lives.
Like legacy type stuff, right?
Because when we're younger, wethink about short-term goals.

(01:53):
And then as you start to getolder, a lot of people set
business goals or they setthree-year goals.
One exercise that I like to dooften, and it's something that I
take my personal clients throughwho I mentor, is having them
write their obituary or, youknow, their legacy letter.
Basically, what this is, is themthinking about the day that they
are being celebrated, theirmemorial, uh, their funeral,

(02:16):
whatever it is.
Who's gonna show up for you?
And what are they gonna say?
What are they gonna remember youfor?
This is such a healthy exercisefor us to all go through often
because it really creates afinite, you know, um, end game
type scenario in our minds,meaning there's no after that
day, like there's no goalsbeyond that point.

(02:37):
That's the end of your life.
What did you do?
You know, like I said, whenyou're younger, you think short
term or maybe five, 10 yearsdown the road.
You're like, man, I really wantto buy this house or I want to
grow this business or I want todo this thing.
But what about when it's allover?
What are you gonna be rememberedfor?
If you haven't sat down to dothat exercise, I'd highly
recommend that you do so.

(02:59):
And if you want help goingthrough that process, I actually
have my unstoppable self-masteryguide.
This is available on Amazon, andI'll actually give you a free
copy.
If you DM or comment the worddown below, um, self-mastery
guide, and just get a hold of meany way you can.
Go on Instagram, go on Facebook,DM me, wherever you're seeing
this stream.

(03:19):
Uh, in this section, I have awhole you know front section
that's based on goal setting,but not just goal setting, it's
based on creating the ultimatevision for you and your life, a
life by design, a life ofmeaning, a life of purpose.
If you want to live a life likethat, it doesn't happen by
chance, you guys.
You have to be very focused,very intentional, and you have

(03:40):
to be consistent over time.
And so if you want help goingthrough that process of creating
the ultimate vision for yourlife, how to create a powerful
why that gives that vision, thatlife so much meaning to you and
how to execute on it.
I'm telling you, my self-masteryguide is gonna give you uh the
framework to start getting clearon what that looks like for you.
But again, going back to CharlieKirk's memorial, man, it was

(04:03):
really special.
And I think the thing thatstands out to the most to me is
all the people that attended,I'd say most, you know, 98, 99%
all held the same values.
They all shared the same valuesand morals.
And this is something veryimportant to acknowledge because
in our country right now, we'revery fractioned.
Meaning, you have people ofdifferent faiths, different

(04:25):
ethnicities and races, likedifferent beliefs.
You have all these differentcultures blended into one in the
United States of America.
And a question I'm asking myselfright now is like, is that
actually sustainable?
Okay.
Throughout the course ofhistory, you've seen empires
that got spread thin, you know,back in the day when they would
colonize different parts of theworld.

(04:46):
Uh, you'd see, you know, likelike England started calling,
um, started colonies all overthe place.
They couldn't sustain, right?
Same with the Roman Empire, theycouldn't sustain.
And the Roman Empire grew andgrew and grew, and then you had
all these different factions ofpeople.
So now you have differentideologies, different beliefs,
even different skin colors andraces coexisting.
And, you know, it's it's curiousto me, like, can that sustain?

(05:09):
Meaning, can that many people,that that many, that amount of
people with different beliefs,uh, can they coexist?
And for how long?
And what's that look like in ain a way that's harmonious and
prosperous for everyone?
I mean, America has done it forwhat, 200 years, but it hasn't
been this diverse in the entire200 years.

(05:31):
You know, we're coming up on 250years of freedom and
independence.
And in that time, it was mainlywhite people who were Christian.
Okay, you had Mormons and youhad Catholics, you had Jewish
people, you had black people,you had, you know, Chinese, you
had Mexicans, but there weren'tas many of those other races in

(05:52):
America.
And now you see more and more uhtoday that there's an abundance
of different belief systems, um,different races, different
ethnicities, all condensed intothis country.
And we're seeing more and morepolarization uh amongst these
different belief systems.
And now you have like the LGBTQmovement and the woke movement,
and like that's a wholedifferent uh ideology.

(06:15):
So I was just sitting backreflecting as I watched Charlie
Kirk's memorial, going, wow,like that seems just like such
an amazing, peaceful place tobe.
Uh, everyone's there worshiping,you know, God and Jesus Christ.
They're they're you know singingthis beautiful gospel music.
Everyone had their hands up andthey're worshiping.
And it just felt like eventhrough the phone that I'm
watching this and I talked topeople that attended, it seemed

(06:36):
very solemn, very peaceful.
It felt like something powerfulwas taking place, like this uh
this intervention, you know,this spiritual awakening.
Um, and it just got me thinking,wow, like imagine if we could
unite everyone in this country,despite skin color, despite you
know, certain backgrounds orbeliefs.
What can we find the commonalityto unite amongst, right?

(06:58):
Like, is it just because we'reall in the United States of
America, we're all we well, weall believe in capitalism, not
everyone does.
We all want to prosper, we allwant to have good lives.
Like, what is that common theme,that that commonality that we
can all center and unite upon?
And this is something reallyimportant to recognize.
Like, if you want to inspirepeople, if you want to change
lives, if you want to create amovement, it's about being able

(07:20):
to articulate a belief or a goalor a sentiment that other people
can buy into that they can grabhold of.
So, however, this applies toyou, maybe you're starting a
business, it's about yourculture, right?
Maybe you're starting a youngfamily, it's the the values that
you display, it's the rules thatyou have at home.
It's like all of those thingsthat you put in place is gonna
keep people connected and keepthem together.

(07:43):
And I think in the UnitedStates, right now, we have not
had that.
I think, if anything, it's beenlike kind of like lawless,
right?
We, oh, you could be anythingyou want, you could believe in
anything you want, um, but butthat doesn't, that doesn't
sustain, that doesn't last.
We as human beings, we needstructure and we need something
to believe in and we need atruth, right?

(08:04):
With meaning that gives ourlives purpose.
That's why organ uh organizedreligion and faith have been
paramount and constant insociety because it gave people
something to believe in, tofocus on, and it gave them
values and morals to uphold.
Uh, whether, you know, onecountry's belief system or you
know, one religion or the otheris right or wrong, that's almost

(08:26):
irrelevant.
The point is that we as humanbeings, we like structure, we
like unity.
We like to have something thatwe feel is real and truthful
that we can focus on, that wecan, that we can live out in our
lives.
And so we're kind of seeing thisrevival right now of
Christianity, of nationalism inour country, of people wanting
to to come together um and tomake sure that we don't lose

(08:50):
this great nation that we'veall, you know, probably taken
for granted because we don'tknow anything else, especially
those of you who grew up inAmerica.
Um, but man, it's definitelysomething to reflect upon.
Like, like, what is the missingpiece here?
And how can we all find unity,common unity, uh, despite
religion, despite other beliefsystems that we all possess that

(09:11):
we can come together on, youknow?
So I don't know.
I was sitting there looking atCharlie Kirk's memorial.
I was like, damn, I wish I wasthere.
That just looks special.
It looks like something that'sjust historic to be a part of.
And I thought, wow, what a greatlegacy this guy's left behind.
You know, um, it's just soincredible to see that many
people who removed, that flewout there, that traveled across

(09:32):
the United States just to gocelebrate this man's life and to
be in that stadium or be inproximity.
You know, there was peoplestanding outside of the stadium.
Um, and it just shows you thepower of human beings and the
power that we all possess.
We all have the ability tocreate a movement, uh, to go on
a mission, to stand up forsomething that we believe in.
You know, you have to havecourage and conviction in this

(09:54):
life.
If you want to do somethingmeaningful, you're gonna be
tested.
There will be resistance,there's gonna be enemies and
evil forces opposing you andworking against you.
But if you can find something inyour life that that you believe
in that much that's thatmeaningful to you, is it worth
dying for?
Right?
That's something that you gottaask yourself.
Like, do I do I have anything inmy life that I would really die

(10:15):
for?
Do I have a cause or a missionthat God put on my heart that
I'd be willing to sacrifice mylife for?
And Charlie Kirk did, man.
So I mean, my takeaway from thememorial is that human beings
are powerful and we have thepower to unite.
We have the power to openpeople's minds, um, we have the
power to create these movementsin society.
There's a radical shift takingplace right now, you know, and

(10:36):
and due large part to CharlieKirk and his initiative going on
these college campuses, speakingto these deranged youth who have
been uh manipulated by thepropaganda in those schools from
their professors.
Um, and it's a scary time foryoung people, but you know, we
need more men who are willing tostand up and lead by example and
not be cowards and not be quiet.

(10:56):
And so if that's you listeningback home, like my message is
that you got to do your part,whatever that looks like for you
in your life.
You know, whether that'sstriving for personal
excellence, it could be gettingin control of your health,
getting sober, being a betterfamily man, starting the
business you always want tostart.
Everybody has to do their part.
You know, I put out a clip theother day, I think it was on
Facebook or Instagram, that Iwas sharing how personal

(11:18):
excellence is uh the key tosuccess in your life.
But that's also how you overcomeadversity and how we can create
a prosperous society is if weall strive for personal
excellence every day andeverything we do.
And, you know, the next day Igot a call from a guy and he's
like, hey, I'm running foroffice, you know, my local
district.
And then I got a text messagefrom one of my clients and he's
like, I signed up for ahundred-mile run.

(11:38):
I want to do that ultramarathon, inspire other people
like I was inspired.
That's what I'm talking about.
Like, if we each strive forpersonal excellence and we each
stand for something that webelieve in, what, which is
having a strong mind, a strongbody, a strong spirit, being a
good dad, being a good husband,uh starting a business and
creating jobs for other people.
Like, do your part.
That's the moral of thismessage, right?

(12:00):
Your part might not grow to beas big as a Charlie Kirk, but
you know what?
Each person's initiative isvaluable.
Each person's initiative isneeded.
Each person, right, inspires thenext man, the next woman.
And you don't know the rippleeffect that's taking place.
So, you guys, do your part,strive for personal excellence,
look at what's going on in oursociety right now, and recognize

(12:20):
we need strong leaders to stepup and be examples for those
around them.