In Episode 92 of the Serve First, Sell Later Marketing podcast, host Sylvia Garibaldi discusses the diminishing power of referrals in the legal and mediation fields. She dives into how an impressive online presence is now crucial to converting referrals into actual clients. Learn actionable strategies on refining your digital footprint, including optimizing your website, generating compelling reviews, and using video and social media effectively. Don’t miss this roadmap to make your referrals count and grow your practice!
In this episode, you'll learn:
- 01:33 The Decline of Traditional Referrals
- 02:39 The Importance of Online Presence
- 04:13 Data-Driven Insights on Referrals and Online Behavior
- 07:12 Building a Strong Online Presence
- 10:33 Creating Effective Online Reviews and Reputation
- 13:18 Leveraging Video Content and Social Media
- 14:30 Email Marketing and Final Thoughts
Resources:
- Feeling stuck about how to grow your practice, book a free strategy call here.
- #71 What’s the Real Currency of Marketing for Professionals? (It’s Not Clicks)
- #73 What Rainmakers Know: The Relationship Rules No One Teaches
- #63 Build Authority and Attract Clients with Confidence
- #36 How To Turn Leads Into Loyal Clients
Rate, Review, & Follow on Apple Podcasts
"Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Want more insights like this? Sign up for our newsletter.
Sign up for our free LinkedIn newsletter on marketing your professional practice
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.