147. The Perfect Business Plan Doesn’t Exist

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I am doing things a littttttle bit differently this week, but I’m super excited about it! ➡️ I’m bringing you the BTS, original audio clip from the exclusive ATS Musings chat. I thought about rerecording it but as I listened back, I thought, “this is where the real magic is.” 🪄🌈

Here is my backstage pass to a recent conversation I had with a client, how I coached her through, and why it’s so important that we avoid making business harder than it needs to be. This audio is going to help you feel a little less stuck in trying to find the “perfect” business strategy. 🎟️💻🤓

THE JUICY HIGHLIGHTS:
• Embracing the chaos of business and motherhood
• Realizing that there's no such thing as "nailing it"
• Homeschooling and honoring the individuality of my kids
• The trap of comparison and why it’s so dangerous
• Shifting focus from perfection to purpose

THE EPISODE BREAKDOWN:
[2:21] Kicking off the call with a client and the desire for a solid plan
[2:46] Laughing at the idea of "knowing what you're doing"
[4:52] My thoughts on homeschooling: preserving innocence and honoring uniqueness
[5:26] The overwhelming differences in my three kids' learning styles
[6:10] Reflecting on the challenges of the traditional school system
[6:58] The dangers of comparison in business and motherhood
[9:31] How is your business serving you?
[10:51] Who determined what "success" means? This is why success isn't just about money...
[11:38] Applying these principles to marriage, motherhood && life
[12:18] Finding peace in the simple, joyful moments with my kids
[12:35] The importance of focusing on thoughts, actions, and results

FREE TRAINING {FROM INSIDE BECOMING HER}
As both a therapist and a life coach, I deeply understand that the real key to riches is knowing how to adjust and adapt to ultimately overcome resistance on your path to becoming her.

This audio activation will help you clarify your motivations. It'll help you embrace continuous growth and it will encourage you to let go of perfectionism so you can shift your perspective and take that radical responsibility for your life for the long haul.

📲 To get this free BTS training from the recent healing intensive,

MORE ABOUT ASH
I am the definition of duality — I swear like a sailor and break rules like it’s my job, but I also hold incredible space for my clients and work my ass off to help them achieve the success they’re after. But I'm also here for the non-preneur woman, too. My background in counseling gives me a unique perspective on what it means to show up, serve, & create connection for those who feel like they've never belonged before.

LINKS:

• Become the Regulated Woman
• Get emails that feel like your best friend (if your best friend was a therapist and actually told you the truth).
• Use code BB20 to get The Burnout Breakthrough for only $7
• Follow me on IG (dropping in once a quarter for updates & gossip)
• Website: ashmcdonaldmentoring.com

Work with me 1:1

• Therapeutic Mentorship
• Business Therapy (therapy + strategic mentorship)
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