In this episode, Andee kicks off her Burn Book of Bad Sales Advice series by tackling a harmful myth: that slashing prices is the fastest way to make more sales.
Andee dives into why discounting out of panic can hurt your profits, undermine your confidence, and actually train your customers to wait for sales instead of buying from value.
You’ll hear real talk about what constant discounts communicate (hint: it’s not what you want), how to reframe your sales strategy, and why planned, strategic promotions win every time.
🔑 You’ll Learn:
- Why discounting is like duct tape — a temporary fix for a deeper problem
- The top 3 messages panic promotions send to your audience
- The difference between panic and planned promotions (with examples)
- What ethical urgency and exclusivity look like for product-based brands
- The power of rewarding loyalty instead of attracting discount chasers
🎁 BONUS TIP:
Stay tuned to the end where Andee shares a no-discount promotion strategy that builds loyalty, demand, and profit — without touching your prices.
🛍️ Plus: Learn how the Product Marketing Bank can save you hours each month and help you sell confidently without relying on discounting your prices.
👉 Get your first month for just $10 using the promo code “BANK10”
Resources & Links
👉🏼 Get 10 hours back in your week without hiring an expensive marketing agency with the Marketing Bank Membership!
👉🏼 Stop guessing and start wholesaling with confidence in just 30 days with my signature She Sells Wholesale course!
Connect with Andee Hart @ She Sells Differently
🎥 Youtube
If you enjoyed this episode:
✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com