June 9, 2025 • 35 mins
Boots on the ground make all the difference when closing major metal building deals. This episode brings you straight to Mount Ida, Arkansas, where Eric broadcasts live from an active construction site of a commercial boat storage facility—one of the largest projects the Steel Kings have taken on.
We pull back the curtain on a critical but often overlooked aspect of metal building sales: knowing when and why to conduct site visits. While not every 30x50 building quote merits the travel investment, we share our framework for identifying high-value opportunities where personal presence transforms interest into closed deals.
The Mount Ida project provides the perfect case study. Through physical site measurement, we discovered ways to optimize the building layout that wouldn't have been possible remotely—splitting structures strategically to maximize the customer's usable space. This attention to detail not only secured a six-figure deal but planted seeds for future phases as the customer's business grows.
Beyond measurements, we discuss the psychology behind effective metal building sales. You'll learn our tag-team approach where different team members step in at critical moments, creating a comprehensive customer experience that competitors can't match. As we share: "Customers aren't buying from your company—they're buying from YOU."
Whether you're an established dealer trying to close larger projects or just starting in the industry, our practical insights on building manufacturer relationships, qualifying leads from Facebook Marketplace, and identifying customer problems before proposing solutions will transform your approach to metal building sales.
Ready to implement these strategies in your business? Listen now to learn why sometimes going the extra mile (literally) makes all the difference in this competitive industry.
For more information or to know more about the Shed Geek Podcast visit us at our website.
Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.
To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.
To suggest show topics or ask questions you want answered email us at info@shedgeek.com.
This episodes Sponsors:
Studio Sponsor: J Money LLC
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Intro (00:00):
Hey, this is Joel Oney at the J Money Studio in the heart
of the Buckeye State, and Iwant to personally welcome you
to today's episode of the SteelKings podcast with my good
friends Jared Ledford and EricOlson, better known to you as
the Steel Kings.
Be sure to check out J MoneyLLC.
(00:21):
com for financing solutions foryour buildings.
And now let's get back to theSteel Kings podcast.
Jared Ledford (00:31):
What's up, guys?
It's the Steel Kings podcastback with another episode.
How is it going today?
We obviously got Eric and Jared.
We are the Steel Kings.
Let me give you guys a quickshout out.
J Money will help you out withall of your contracting needs.
If you are a shed dealer, ametal building dealer, they will
(00:54):
get you to finance meetings tohelp close deals.
Contact the team over at JMoney.
Eric, my brother, you are liveon a build site.
Eric Olson (01:05):
What's going on, man ?
Jared Ledford (01:07):
everybody what you're up to today.
Eric Olson (01:09):
I'm coming to you live from a little town called
Mount Ida, Arkansas.
It is across.
Where we're at is a companycalled Ruth's Boat Storage.
We're all about free plugs Inthe outside, chance that
(01:30):
someone's in the area and youneed to park your boat.
This place is good.
There's a ton of.
In all honesty, this placereminds me of just West Virginia
.
It's just friendly people, lotsof fishing, lots of boating.
But yeah, I'm out here in MountIda we're putting up like right
behind me you can see that's a35 by, I think, 60, 35 by 70,
(01:53):
maybe, with five units.
Five units all 14 feet wide, uh, or 16 feet, I can't.
That one was the goofy one.
We had to move a telephone lineto get that one up.
The other ones are doing great.
Those ones are already nice.
Jared Ledford (02:12):
We'll send out some videos about that, but yeah
, it's on site here to see thislaughing go up so this is
something that we sold threedifferent buildings, three
different buildings with one ofour partners out of Texas,
reliable metal buildings and theguys over there were more than
courteous to help us get thisbig job taken care of.
(02:33):
So quick shout out to the guysover there as well, bro, I think
today, with you being on site,we need to talk about site
visits.
I think that is an importantpart of this formula that we are
working together right.
So obviously everybody knows wesell steel buildings nationwide
(02:53):
, we sell wood- sheds in themid- Atlantic and Midwest, but
one thing that we do I thinkthat's a little bit above
average is we go do site visits.
Eric, talk to us a little bitabout that, man.
We were talking offline.
There's a when you should andwhen you shouldn't do a site
visit, right?
Eric Olson (03:14):
There is, I don't know, it's gray, it's got to be
gray.
There's some gray, I think.
When I think that if you're ametal building seller out there
and you're and you're trying tofigure out when the appropriate
time to go do a site visit,you've got local and far away.
Like obviously I'm 700 milesfrom Dayton Well the guy, we had
(03:36):
such a good relationshipbuilding up to the projects that
that just offering to come outhere would sweeten the pot, and
so we came out here to do thedeal originally, and then I had
to install my be on site to atleast be out here to make sure
everything was going smooth,which it is.
And having boots on the groundmeans something because it
(04:00):
separates you from other sellers.
Now one thing I will say, andthen we'll jump into the back
and forth the tendency for metalbuilding sellers is that you
can sell a 30 by 50 and youdon't need to do many site
visits.
There's not a ton of site visitrequirement.
I in my, in my opinion, from asales perspective, unless the
building is like larger thannormal or it's a goofy situation
(04:25):
, and so uh, and, and I think uh, the closer you get to where
you live, the more likely youshould just take every site
visit, honestly, um, but, likein this example, where we needed
to rope stuff up, we needed tomeasure stuff off with like a,
with a measuring roller, and so,um, coming out here and, and,
to be truthful, to close thedeal, to close this deal up.
(04:48):
We had to come out here because,when we measured, it actually
changed the project.
We, we knew they wanted, um, weknew they wanted 18 or 19 slots
.
You know, uh, like, right here,um, they, they wanted a
specific amount of these.
And so, when we came out here,there's like a goofy
intersection on the fence whereit works, and then there's some
(05:10):
real estate of land that, like,by the time you get to the end
of the fork, like you, you couldgain 10 feet.
We'd have to split the buildingin two.
So, instead of going twobuildings, we went three.
We split the last one at anangle and you could see, you
could see the angle betweenthose two buildings there.
If we would have ran themtogether, which would have been
fine, there, you would have lostsome space and so, yeah, that
(05:33):
matters to them, I believe,because, and as, uh, we'll, uh,
okay, can you see me?
Jared Ledford (05:43):
yeah, you're, you're lagging a little bit on
us, brother, but that's okay.
That's okay.
I'm going to pick up a littlebit while Eric gets connected
here I can tell you.
So, to jump off what Eric issaying, when it comes down to
site business, this is a projectthat was several hundred
thousand dollars and it took alot of time, not just to get the
customer comfortable with whatwe wanted to do, but it also was
(06:05):
getting us to a point where thecustomer felt like it was right
to pull the trigger with us,right.
So, we needed to be comfortablewith the project, but we also
needed the customer to feelcomfortable too.
So, I think for us, man, itreally comes down to when the
right time to pull the triggerwith a site visit is, is the
(06:27):
time that the customer is readyto pull the trigger.
I don't know that.
We do site visits for customersin a preliminary phase of the
build process.
So, when a customer comes to usand is looking to get a metal
building quote, our first lineis not going to be how can we
come out and see your site?
A lot of that's done throughinvestigation and discovery.
(06:49):
We'll ask the right questions,we'll probe and go from there.
But this particular projecthere was one that came to us
from a Facebook marketplace post.
For those guys that are outthere working metal building
leads post, Um, you know, forthose guys that are out there
working metal building leads, um, Facebook marketplaces is a
(07:12):
good place to find big deals,especially if you're willing to
do the footwork to uh get therein the first place.
I am working with Eric now toget him back into the uh, back
into the call with us.
It looks like he is coming backhere, so I will tell you guys,
it's been an awesome process.
Like I'm back here right here.
So, yeah, so, yeah it's.
It's one of those things, guys,where, at the end of the day,
(07:35):
finding that project that makesthe most sense for a site visit
like this one here, that's hugeprojects.
I mean, you can see the size ofthese buildings.
These are all commercial units.
These are all going to be a biginvestment for a customer and
it's always a gamble from adealer side to take a down
payment or be on the hook forbuildings this size without
(07:57):
being fully invested in theprocess.
So, if you're making apercentage on a deal, you might
want to take a couple points offthat deal and invest in a site
visit.
So, bro, you cut out there alittle bit on us, but I kept
them going, I prepped them.
I was talking about site visits, when to do them.
I basically said we don't startthe process of selling a
(08:18):
building with a site visit.
Right, it's something that'slearned through investigation
and discovery.
And I want you to finish yourthought.
thought because I thought youhad a pretty good point on this,
bro.
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Eric Olson (10:04):
You know, and the guy gave us the green light
before, you know, basicallythey're buying the projects, no
matter what.
But the fact that we came outhere and split that first
building into two, it justjustified it, because now they
know they've met us.
So now there's like face-to-facecontact, which I think matters,
because especially somebodylike this or a farmer, where
(10:28):
there's a possibility formultiple buildings in the future
, you just got to get out, youknow, you just got to go shake
their hand because you, you know, no one else is going to care
that much, and so while you'reon site you can already start
planting seeds for like thesecond and third time, uh, that
we're going to come out here,because really these three
buildings is only a third of theproperty, and so, um, and I
(10:52):
could just tell by the way he'sgot them, it's six out of the 11
current spots are taken withpadlocks and they've only been
here for a month, so I canalready tell, without even
seeing them yet this week, thatas soon as this one goes up and
they're green on all doors, onall their doors, like it won't
be very long before they, youknow, and I'll gladly come out
(11:14):
here another time to measure offand so it's a steady.
To me it's a different customerflow conversation because we're
really at the speed of them, um,but you can still do your 30 by
40 quotes in between.
Like I went back to the hotel,I was talking to some farmers in
Nebraska, um, driving out toWashington, and I think we've
(11:37):
got some live episodes we'll bedoing on the way there too and
you can see what's going on backthere now.
Jared Ledford (11:44):
Yeah, bro, I think it's important most people
don't know what that is, butthat's what that is so for those
, for those uh dealers who arenew or might not know, we've got
, uh, a 4k telehandler movingright behind Eric right now.
So that is your 4k lull lift,uh, that we've got there.
(12:05):
Um.
But I can tell you, man, I, Isee the value in going to the
job site, not just from okay,from a dealer perspective, why
would I do this?
So you went, we did.
We did a site visit prior toinstallation and we're now doing
a follow-up site visit to seethe finished product, get
(12:25):
pictures, get things for websitedevelopment, things like that.
But I think there's a hugebenefit in doing both.
So, this was a big enoughproject obviously justified all
of this.
If you're selling a 24 by 32car garage, probably not worth
getting out there a second time.
But the thing that I've reallyenjoyed about going to site
visits for installs is you getto know install crews.
(12:48):
You get to see the process fromstart to finish.
You get to see them do a framedopening.
I mean, some of that stuff isjust valuable to know and I
think you know this is one ofthe bigger projects that we've
done and actually been on sitefor, so it's exciting for us
know what I mean.
So, yeah, exactly, exactly, tellme a little bit, Eric, about
(13:10):
the sales journey with theseguys.
I know you, one of our projectmanagers, one of our senior guys
, Chris, was working with thecustomer and I think you came in
and kind of just greased upright, put on a little bit of
the I know more than you and,speaking from a place of an
authority, how are we able toclose this deal?
I think that's one thing I'dlike to share too is we share
(13:32):
the buildings with everybody.
Eric Olson (13:36):
You know, I think I this industry is filled with
lack of delayed gratificationfrom a sales perspective.
People aren't willing to go themile that it takes.
We got this guy quoted, we knewwho the company was, we had
solid pricing and, I think,right off the grip, Chris
(13:57):
chatted with them over the phoneand they got along on a lot of
level and we'll have Cris onhere one day maybe.
But Chris's personality isabsolutely exceptional if you're
just having like a back andforth convo about any topic.
So, the guy not only is superknowledgeable metal buildings,
but he, he worked these guyslike he's their friend, that's
(14:19):
how he just talks to everybody.
And so, I think that that gothim interested to the point
where we qualified the company,like we did some google earth in
and look and, um, you know,apprentice, okay, they do have
this big open property.
We knew they was telling thetruth because they had a number
they was trying to meet.
And then, once it got to be alittle uh, closer to the front,
(14:43):
that's when Chris patched me in.
So, another sales tip too is ifyou're a, if you're just a
one-man show, this wouldn'tapply to you, but a lot of times
, uh, to sweeten the deal.
Uh, you got to go to a levelabove you.
So, Chris, utilized me, um, thetraveler of the of the crew, to
jump on and really honestly,give the fellas a different
(15:05):
layer of it.
And so sometimes, whencustomers get access to the
owner or a manager, they that,honestly, that I don't know what
it is.
It's just the level you know.
When the manager comes out tosee how your food is and it's
good, you're like man server'sdoing great, you just start
stroking somebody's ego.
So now all of a sudden, theylove chris and they're telling
(15:25):
me about chris and I said, well,man, uh, I'm bought in, we'll
just come out there when, when,the time is right.
We did not pressure these guys,so we knew, inevitably, when you
get somebody fish on, you knowwe're not talking about catching
an easy fish here, we'retalking about a reel of like an
hour or so on a big grouper.
You know you, you got to just,yeah, you know not wear yourself
(15:47):
out at the beginning.
So I think it just as, as theygot closer, you felt like it was
getting closer and um, and thenthey said all right, if you
guys can be here next Thursday,we've got a uh, we closed the
deal in hand, shook his hand,picked up the check I think we
were here for an hour, so it wasa 20-hour round trip for a
(16:08):
larger check and then took Chrisout to dinner and then called,
you know, knowing that Chris canget back to work and I'll
handle the projects, and that'skind of how I feel is decent and
why, if you've got multiplepeople involved, man, like
somebody should care about thistype of stuff.
You know, like this type ofstuff, meaning like site visits,
(16:30):
like odder projects, you know.
Jared Ledford (16:34):
I think it's super important and we do this a
lot as a team.
Right, we work in tandem.
So, we have, you know, weobviously have guys in our
office that sell metal buildingsand wood sheds, and that's all
they do all the time.
That's all they do all the time,bro, is they sell metal
buildings and wood sheds andwhat we do is we have these guys
tee up the customers.
(16:55):
If we get a customer that is onthe fence or kind of just
lining the weeds a little bit,we might call them and give them
a touch and say, hey, you know,this is Jared with the with the
finance team.
Or hey, this is Jared with thewith the with the admin team.
Just looking at a deal hereLooks like we've sent you over
some docs or sent you over apayment link.
Haven't gotten that taken careof yet.
(17:15):
I can't tell you how valuable itis to be working in tandem with
someone because, like when Ericand I started this right and
you know, eric's had a couple ofdifferent guys that he's worked
with over the years but he andI have gotten to the point where
we're like brothers, we're insync.
Most of the time, bro, we'llbounce deals off of each other.
I mean, we both are owners now,but at this point it's like if
(17:36):
Eric's selling a deal, he may ormay not go into the ownership
spiel.
He might bring me in and say,hey, I'm going to get one of the
owners on with you, because Ialmost never do that.
I never tell a customer I knowanything.
I always lean on Eric for that,because Eric has the mojo to
get the deal across the line andI think having that second hand
to really come in and not justqualify you but also qualify
(18:01):
what the customer is doing andwhat you've done for the
customer is super important.
So, I think that's a super goodpoint, Eric, for sure.
Yeah for sure.
And Eric's internet isstruggling today everybody.
So, I can tell you, you know,this is one where.
(18:24):
So, I just want to say thisfrom a from a Dayton bonds
perspective on this particulardeal I don't think that we would
have been able to close thisdeal without doing the site
visits Right, and I think thatit is super important that you
don't leave low hanging fruit tobe pitched by somebody else.
(18:45):
I think a lot of times what weend up doing is we run into
situations where we'll get alead, we feel really good about
it and we're working with thatcustomer on and off.
For you know, let's just say,it's a couple of weeks or a
month and then all of a sudden,you know that runs dry and our
communication with the customerall of a sudden is not where it
(19:05):
once was.
So, for us as a team, we haveto not only be touching that
customer on a regular basis, butalso going back and making sure
that they're not using theinformation that we give them to
buy from somebody else.
I think that's a lot of timeswhat the strongest dealers are
(19:26):
doing is they are givinginformation to customers to then
go buy from somebody else.
And I tell the guys here in theshop all the time, the guys and
gals, it's not that a customeris going to buy a building from
me specifically at Dayton Barns.
They're buying the buildingfrom me specifically.
I'm going to buy a buildingfrom me specifically at Dayton
Barns.
They're buying the buildingfrom me specifically.
I'm going to buy a buildingfrom Jared or I'm going to buy a
(19:47):
building from Landon or Gracieor Thad or Bryce or Kayla or
Chris or Corey or whoever thatmight be.
We specifically work with ourcustomers and tailor the
experience to really be buyerspecific to the rep that they're
working with.
And I think that it is really,really important that if you are
(20:08):
selling wood sheds, if you'reselling metal buildings, if
you're selling any productwhatsoever, you're not just
selling the product, you'reselling yourself at the same
time.
I think that that is somethingthat we do so well here at
Dayton Barns that, frankly,others are not doing quite as
well.
And that's just my opinion, andI think that you have to love
(20:29):
the product you're selling.
We love metal buildings andwood sheds, we love pole barns,
we love everything that we'redealing with every day because
it makes the job easier.
When you love what you do.
You never work a day in yourlife.
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Jared Ledford (22:17):
Looks like we got you back, Eric brother, you are
down in the sticks of Arkansas.
I can tell you that right nowwe prepped this, just so knows,
peek behind the curtain.
I was on the phone with Ericthis morning, no issues.
We did probably five minutes,ten minutes before we started
recording, and he was crystalclear on my side.
(22:37):
I know we were having a littlebit of technical difficulty but
I can tell you, man, I likecoming at you guys from a real
perspective.
We're buttoned up and polished,but this is as real as it gets.
This is pretty.
You know, Eric is literally onthe job site on his phone and we
wanted to jump on a podcast andshare it with you guys and give
you some tips.
(22:58):
Like site visits are thatimportant?
You know one thing I said whileyou were offline Eric is low
hanging fruit.
Like this is one where Chrisdid a lot of legwork.
Chris did everything to get thecustomer ready to buy and if we
wouldn't have done the sitevisit, we would have teed this
up for somebody else to come andgrab our low hanging fruit.
I truly believe that they weregoing to buy buildings
(23:22):
regardless, but they had decidedthat they were going to buy
from Chris at Dayton Barns andwe needed to figure out a way to
make that happen and facilitatethat deal.
Do you feel you feel the sameway, Eric?
Eric Olson (23:36):
yeah, they.
They also, you know, and we'rea seller for Carolina Carports
too, and they got some originalbuildings from Carolina carport.
So, I, I knew if, if we couldget them to commit.
Um, they, they were, andnothing against Carolina
carports, they just didn't havea rep, they bought it direct and
so they didn't have a personcaring about it like Chris.
(23:56):
So, like that is a huge reasonto work with a dealer because
you're going to get somebody toadvocate for you.
And in an example like this, howmany times, you know, let let's
say, let's say 20 reps or 20people post a marketplace, post
in hot springs, and let's saythis guy that bought these
buildings messages seven of them, like, out of those seven, how
(24:21):
many people actually live in hotsprings?
That's the reps?
Probably zero, and just bankingon that, how many of those
seven will actually come to hotsprings to even like, talk to
the guy?
And so, right off the bat, likeit's, it's different because
that we're all.
You know, we're all using thesame back and forth.
You know it's regional ornational or whatever, and so
(24:41):
when you use somebody like us,you know we decided to use
somebody that doesn't even coverthis state on a normal basis
and that is another leveragepoint of being a dealer is that
when you start making friends,man, you've got people that will
go above and beyond to goinstall projects for you.
So, I think it was like aculmination of like knowledge,
experience, site visit, thekosherness of like the
(25:04):
relationship right off the bat,from Chris, Chris's perspective,
and when you, when you meet him, guys, who we're talking about?
He is this a super hyperintellectual, educated guy that,
like, knows a million thingsabout everything you know,
probably not a master atanything, but definitely it can
be in any convo any convo aboutanything.
(25:27):
I mean, you name it, so he's agreat that.
That was what, I think, reeledhim in.
The price obviously mattered,but the site visit was, uh,
absolutely the cherry.
And so here I am.
I'm on your property, Karen, butthey're not even here.
Jared Ledford (25:42):
They're not even here, and I'm, I'm here, and let
, and let me say this, let me,let me triple back a little bit
to the manufacturing talk.
So, we obviously have, I wouldsay, an above average
relationship with most of themanufacturers that we deal with
on a normal basis, because mostof the manufacturers we deal
with at this point are seeing 20plus orders from us in a year
minimum.
We might have one-offs here orthere that we have to filter in
(26:05):
but, like this specific deal,the customer wanted to go a
different direction.
We needed to do something thatwas a little bit outside the box
and they knew from what theyhad been told directly by the
manufacturer in question thatthey were not going to be able
to get that need met from theprevious person who sold them
the buildings and they weredoing market research or doing
(26:28):
due diligence and found DaytonBarns and we were able to give
them exactly what they needed.
They sourced a problem and wegave them the solution for that
problem, and a lot of times youhave to think about that from a
sales perspective.
These customers have a problem.
Maybe it's their lawnmower isin the garage, maybe it's the
trash cans are in their garage,never know what it is, why they
(26:51):
need a metal building, awoodshed, a pole barn, whatever
it is.
Our job is to, throughdiscovery and investigation,
find out what the problem isthat we can provide a solution
for and you have to make thecustomer urgently trying to get
that resolved.
And I think if you can meetthat need and you find out what
(27:11):
they need and you go at it headon, that's how you're going to
close deals.
Eric does that all the time.
You know, what are you usingthe building for?
When do you need it by?
You know those are probablyEric's two, two of his first
couple of questions.
Honestly, like what are youdoing?
When do you need it?
Right?
I mean, I think I'm on themoney with that, right, bro?
Eric Olson (27:31):
Yeah, pretty much yeah.
Jared Ledford (27:33):
What size?
Eric Olson (27:34):
door do you want to put on the side?
Like no, yeah.
When and what.
Jared Ledford (27:41):
Yeah, that's exactly right.
If you can determine.
You have to get the customer onthe hook first before you
actually start the sales process.
You have to get them to knowthat you're bought into the when
and the what.
Because if you're bought intothe when and the what, then how
we go about getting that boatstored, how we go about getting
(28:02):
that storage unit constructed,how we go about whatever it is
we're getting ready to do foryou, we understand it.
If I lead with okay, can I geta metal building quote?
Sure, happy to help.
What's your zip code?
Boom, got a zip code.
Okay, what size were youthinking?
Boom, From there you shouldreally be jumping into the when
and the what, because from thatpoint forward you can really
(28:25):
help that customer visualizewhat you're getting ready to
sell them.
Okay, so I've got your 30 by 40here.
I've got the two 10, 10 indoorsthat are just standard on most
of our 30, 40.
You need something different?
Let me know.
But I'm thinking let's putanother 10 by 10 on the opposite
side, so when you go throughwith your boat and your trailer,
you can just pull throughdirectly in and out.
How's that sound?
(28:45):
You already know what they'redoing and you can start to help
them visualize that building onthat spot.
And that is, I mean, that isparamount to the success of
selling anything building andstorage related, and I learned
that from Eric.
I mean, I can tell you rightnow that those are all Eric's
points and that's why, honestly,why we sell as many buildings
(29:07):
as we do, to be fair, becausethat's the way we work.
We work for our customers.
Bro, tell me a little bit morebefore we wrap up we're going to
make this a shorter one todaybecause obviously we're still
having a little bit of internetissues and tell me a little bit
about where you're going fromhere, Eric.
Where's this customer processgoing?
Eric Olson (29:30):
We've got this building here, which will be
finished by, I'm going to assume, the end of the day tomorrow.
So, time reference wise, it'sthe 24th of April.
Probably the 25th is the finish, finishing touches.
Um, once that's done andcompleted, we'll wait for them
to catch up with the sales ofthe remaining doors that are
(29:53):
available and uh, and then, oncethey get a solid month or two,
um, they'll.
I'll probably come back outhere to quickly measure the
second part of the property,which you'll see.
I'll uh, while we're uh, giventhis episode, um, we'll be
uploading some videos of thebuildings that we're putting up
here so you guys can see whereI'm actually standing, um, and,
(30:17):
and then we'll just go.
We'll just really honestly gofrom there.
We wanted to do a quick giveback to the customer to help
them.
They've got great road view, sowe'll give you a picture of it,
and this is where something ofthe above extra mile comes in,
and we're going to essentiallybuild them at least a QR code
with a landing page, just as afree gift to them, as like, rent
(30:42):
me, scan me, basically, andthey'll.
They'll print the thing andhang it wherever they want, but
we'll.
That was a, that was amarketing tool that you and I
have used.
So, we're going to use thatwith them and I'm going to meet
with them about that tomorrow,and then basically, um, from
here it's a flying home tomorrow, and then, um, then we're
getting back after it.
Friday
Jared Ledford (31:02):
awesome bro so you're going to be out and about
you're going to.
You're going to be out and about, not in Hot Springs, but you're
going to be out and about.
As always, we like to finish upthe episode with some call to
actions and things like thatEric, do you have anything for
us heading into this?
Next week?
Eric Olson (31:20):
We're going to launch this episode just
probably first week of June totune in to the next couple
episodes, because probably three, at least a half, maybe a half,
a well, maybe three, four orfive One of those numbers we'll
be doing a site visit.
So, something that's coming upthat you guys don't want to miss
(31:43):
is a recovery ministry calledGood Shepherd in downtown Dayton
.
We're going to do a huge ribboncutting like news is showing up
probably the police, firedepartment for a project we're
doing on Xenia Avenue.
So, we'll be doing a live youactually probably be here for
that and we'll have Sean Trappon and man, just a good partner
(32:04):
of ours, somebody we give backto in the community, so that
that one's coming up.
And then we will be travelingout West and there will be some
live, uh episodes being recordedfrom out there, um, and so
don't miss those and so don'tmiss those.
Jared Ledford (32:20):
Yeah, bro, I think we're super excited to
bring some I know this is kindof cliche, but we're excited to
bring excitement out to theindustry.
We want to show what people cando at a little bit higher level
if they put their mind to itand grind.
So, we, you know we've beendoing this for quite a while now
.
This is our full-time gig, bothof us.
(32:41):
We're in it to win it with polebarns, metal buildings,
backyard sheds.
I will tell you, guys, asalways my call to action.
Yeah, yeah, we're going to bringsome pole barn stuff your guys'
way.
It's going to be an excitingfew months as we get through the
busy season, busy sales season.
It's going to be an excitingfew months as we get through the
busy season, busy sales season.
I'm going to leave you guyswith this, as always get out in
(33:05):
your community and do somethingfor someone else, whether it's
you know just whatever.
Do something for somebody else.
Be a good neighbor, be a goodfriend, be a good citizen, take
care of your family and yourfriends and just get out in your
community, because I'm tellingyou, every community needs good
citizens.
Right now, I will tell you thisas we close up the guys over at
(33:29):
J Money I just talked to Joelthis morning.
What a great guy, what a greatfriend.
He's been to the Steel Kings.
What a great friend he's beento Dayton Barns over the years.
He is a friend to so many inour industry sheds and metal
buildings, et cetera, et cetera.
This is the guy who goes out ofhis way to make deals happen
(33:49):
for his customers and I cannotthank him enough.
As I close out this episode ofour podcast, it makes me a
little bit you know, a littlebit emotional because we
wouldn't be doing this withouthim.
He's been our you know, we saythe godfather for us for a while
now.
He is a guiding light for usand he helps us out quite a bit,
(34:11):
and I can't tell you howexcited you would be to have
good financing for yourcustomers.
Check out the team at J Money,contact Joel or Katie or any of
the guys on the team.
They will absolutely get youthe financing help.
If you're a contractor, ifyou're working on woodsheds or
metal buildings, really anythingin the home improvement space
(34:32):
roofing, flooring, anything atall windows, doors J Money and
the team will get you taken careof.
Eric's brother, it has been alittle bit wacky, a little bit
different, but it's still cool,right.
So, we've got you out and about.
We are going to check out forthis week of the steel Kings
podcast.
(34:52):
I'm Jared, he's Eric and we arethe Steel Kings.
Check us out next week and onreplay Love you guys.
Talk to you later, peace out.
Outro (35:06):
Before you go, the J money team wants to thank you
for listening to today's steelKings podcast.
Remember, money is keen.
If you need a financing optionon your portable wood sheds or
steel buildings, we are here tohelp.
Just check out J money LLC.
com for more information.
Don't forget to catch the nextepisode.
We'll still be here.
Have a great day.
Hey, this is Joel Oney at the J Money Studio in the heart
of the Buckeye State, and Iwant to personally welcome you
to today's episode of the SteelKings podcast with my good
friends Jared Ledford and EricOlson, better known to you as
the Steel Kings.
Be sure to check out J MoneyLLC.
(00:21):
com for financing solutions foryour buildings.
And now let's get back to theSteel Kings podcast.
Jared Ledford (00:31):
What's up, guys?
It's the Steel Kings podcastback with another episode.
How is it going today?
We obviously got Eric and Jared.
We are the Steel Kings.
Let me give you guys a quickshout out.
J Money will help you out withall of your contracting needs.
If you are a shed dealer, ametal building dealer, they will
(00:54):
get you to finance meetings tohelp close deals.
Contact the team over at JMoney.
Eric, my brother, you are liveon a build site.
Eric Olson (01:05):
What's going on, man ?
Jared Ledford (01:07):
everybody what you're up to today.
Eric Olson (01:09):
I'm coming to you live from a little town called
Mount Ida, Arkansas.
It is across.
Where we're at is a companycalled Ruth's Boat Storage.
We're all about free plugs Inthe outside, chance that
(01:30):
someone's in the area and youneed to park your boat.
This place is good.
There's a ton of.
In all honesty, this placereminds me of just West Virginia
.
It's just friendly people, lotsof fishing, lots of boating.
But yeah, I'm out here in MountIda we're putting up like right
behind me you can see that's a35 by, I think, 60, 35 by 70,
(01:53):
maybe, with five units.
Five units all 14 feet wide, uh, or 16 feet, I can't.
That one was the goofy one.
We had to move a telephone lineto get that one up.
The other ones are doing great.
Those ones are already nice.
Jared Ledford (02:12):
We'll send out some videos about that, but yeah
, it's on site here to see thislaughing go up so this is
something that we sold threedifferent buildings, three
different buildings with one ofour partners out of Texas,
reliable metal buildings and theguys over there were more than
courteous to help us get thisbig job taken care of.
(02:33):
So quick shout out to the guysover there as well, bro, I think
today, with you being on site,we need to talk about site
visits.
I think that is an importantpart of this formula that we are
working together right.
So obviously everybody knows wesell steel buildings nationwide
(02:53):
, we sell wood- sheds in themid- Atlantic and Midwest, but
one thing that we do I thinkthat's a little bit above
average is we go do site visits.
Eric, talk to us a little bitabout that, man.
We were talking offline.
There's a when you should andwhen you shouldn't do a site
visit, right?
Eric Olson (03:14):
There is, I don't know, it's gray, it's got to be
gray.
There's some gray, I think.
When I think that if you're ametal building seller out there
and you're and you're trying tofigure out when the appropriate
time to go do a site visit,you've got local and far away.
Like obviously I'm 700 milesfrom Dayton Well the guy, we had
(03:36):
such a good relationshipbuilding up to the projects that
that just offering to come outhere would sweeten the pot, and
so we came out here to do thedeal originally, and then I had
to install my be on site to atleast be out here to make sure
everything was going smooth,which it is.
And having boots on the groundmeans something because it
(04:00):
separates you from other sellers.
Now one thing I will say, andthen we'll jump into the back
and forth the tendency for metalbuilding sellers is that you
can sell a 30 by 50 and youdon't need to do many site
visits.
There's not a ton of site visitrequirement.
I in my, in my opinion, from asales perspective, unless the
building is like larger thannormal or it's a goofy situation
(04:25):
, and so uh, and, and I think uh, the closer you get to where
you live, the more likely youshould just take every site
visit, honestly, um, but, likein this example, where we needed
to rope stuff up, we needed tomeasure stuff off with like a,
with a measuring roller, and so,um, coming out here and, and,
to be truthful, to close thedeal, to close this deal up.
(04:48):
We had to come out here because,when we measured, it actually
changed the project.
We, we knew they wanted, um, weknew they wanted 18 or 19 slots
.
You know, uh, like, right here,um, they, they wanted a
specific amount of these.
And so, when we came out here,there's like a goofy
intersection on the fence whereit works, and then there's some
(05:10):
real estate of land that, like,by the time you get to the end
of the fork, like you, you couldgain 10 feet.
We'd have to split the buildingin two.
So, instead of going twobuildings, we went three.
We split the last one at anangle and you could see, you
could see the angle betweenthose two buildings there.
If we would have ran themtogether, which would have been
fine, there, you would have lostsome space and so, yeah, that
(05:33):
matters to them, I believe,because, and as, uh, we'll, uh,
okay, can you see me?
Jared Ledford (05:43):
yeah, you're, you're lagging a little bit on
us, brother, but that's okay.
That's okay.
I'm going to pick up a littlebit while Eric gets connected
here I can tell you.
So, to jump off what Eric issaying, when it comes down to
site business, this is a projectthat was several hundred
thousand dollars and it took alot of time, not just to get the
customer comfortable with whatwe wanted to do, but it also was
(06:05):
getting us to a point where thecustomer felt like it was right
to pull the trigger with us,right.
So, we needed to be comfortablewith the project, but we also
needed the customer to feelcomfortable too.
So, I think for us, man, itreally comes down to when the
right time to pull the triggerwith a site visit is, is the
(06:27):
time that the customer is readyto pull the trigger.
I don't know that.
We do site visits for customersin a preliminary phase of the
build process.
So, when a customer comes to usand is looking to get a metal
building quote, our first lineis not going to be how can we
come out and see your site?
A lot of that's done throughinvestigation and discovery.
(06:49):
We'll ask the right questions,we'll probe and go from there.
But this particular projecthere was one that came to us
from a Facebook marketplace post.
For those guys that are outthere working metal building
leads post, Um, you know, forthose guys that are out there
working metal building leads, um, Facebook marketplaces is a
(07:12):
good place to find big deals,especially if you're willing to
do the footwork to uh get therein the first place.
I am working with Eric now toget him back into the uh, back
into the call with us.
It looks like he is coming backhere, so I will tell you guys,
it's been an awesome process.
Like I'm back here right here.
So, yeah, so, yeah it's.
It's one of those things, guys,where, at the end of the day,
(07:35):
finding that project that makesthe most sense for a site visit
like this one here, that's hugeprojects.
I mean, you can see the size ofthese buildings.
These are all commercial units.
These are all going to be a biginvestment for a customer and
it's always a gamble from adealer side to take a down
payment or be on the hook forbuildings this size without
(07:57):
being fully invested in theprocess.
So, if you're making apercentage on a deal, you might
want to take a couple points offthat deal and invest in a site
visit.
So, bro, you cut out there alittle bit on us, but I kept
them going, I prepped them.
I was talking about site visits, when to do them.
I basically said we don't startthe process of selling a
(08:18):
building with a site visit.
Right, it's something that'slearned through investigation
and discovery.
And I want you to finish yourthought.
thought because I thought youhad a pretty good point on this,
bro.
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Eric Olson (10:04):
You know, and the guy gave us the green light
before, you know, basicallythey're buying the projects, no
matter what.
But the fact that we came outhere and split that first
building into two, it justjustified it, because now they
know they've met us.
So now there's like face-to-facecontact, which I think matters,
because especially somebodylike this or a farmer, where
(10:28):
there's a possibility formultiple buildings in the future
, you just got to get out, youknow, you just got to go shake
their hand because you, you know, no one else is going to care
that much, and so while you'reon site you can already start
planting seeds for like thesecond and third time, uh, that
we're going to come out here,because really these three
buildings is only a third of theproperty, and so, um, and I
(10:52):
could just tell by the way he'sgot them, it's six out of the 11
current spots are taken withpadlocks and they've only been
here for a month, so I canalready tell, without even
seeing them yet this week, thatas soon as this one goes up and
they're green on all doors, onall their doors, like it won't
be very long before they, youknow, and I'll gladly come out
(11:14):
here another time to measure offand so it's a steady.
To me it's a different customerflow conversation because we're
really at the speed of them, um,but you can still do your 30 by
40 quotes in between.
Like I went back to the hotel,I was talking to some farmers in
Nebraska, um, driving out toWashington, and I think we've
(11:37):
got some live episodes we'll bedoing on the way there too and
you can see what's going on backthere now.
Jared Ledford (11:44):
Yeah, bro, I think it's important most people
don't know what that is, butthat's what that is so for those
, for those uh dealers who arenew or might not know, we've got
, uh, a 4k telehandler movingright behind Eric right now.
So that is your 4k lull lift,uh, that we've got there.
(12:05):
Um.
But I can tell you, man, I, Isee the value in going to the
job site, not just from okay,from a dealer perspective, why
would I do this?
So you went, we did.
We did a site visit prior toinstallation and we're now doing
a follow-up site visit to seethe finished product, get
(12:25):
pictures, get things for websitedevelopment, things like that.
But I think there's a hugebenefit in doing both.
So, this was a big enoughproject obviously justified all
of this.
If you're selling a 24 by 32car garage, probably not worth
getting out there a second time.
But the thing that I've reallyenjoyed about going to site
visits for installs is you getto know install crews.
(12:48):
You get to see the process fromstart to finish.
You get to see them do a framedopening.
I mean, some of that stuff isjust valuable to know and I
think you know this is one ofthe bigger projects that we've
done and actually been on sitefor, so it's exciting for us
know what I mean.
So, yeah, exactly, exactly, tellme a little bit, Eric, about
(13:10):
the sales journey with theseguys.
I know you, one of our projectmanagers, one of our senior guys
, Chris, was working with thecustomer and I think you came in
and kind of just greased upright, put on a little bit of
the I know more than you and,speaking from a place of an
authority, how are we able toclose this deal?
I think that's one thing I'dlike to share too is we share
(13:32):
the buildings with everybody.
Eric Olson (13:36):
You know, I think I this industry is filled with
lack of delayed gratificationfrom a sales perspective.
People aren't willing to go themile that it takes.
We got this guy quoted, we knewwho the company was, we had
solid pricing and, I think,right off the grip, Chris
(13:57):
chatted with them over the phoneand they got along on a lot of
level and we'll have Cris onhere one day maybe.
But Chris's personality isabsolutely exceptional if you're
just having like a back andforth convo about any topic.
So, the guy not only is superknowledgeable metal buildings,
but he, he worked these guyslike he's their friend, that's
(14:19):
how he just talks to everybody.
And so, I think that that gothim interested to the point
where we qualified the company,like we did some google earth in
and look and, um, you know,apprentice, okay, they do have
this big open property.
We knew they was telling thetruth because they had a number
they was trying to meet.
And then, once it got to be alittle uh, closer to the front,
(14:43):
that's when Chris patched me in.
So, another sales tip too is ifyou're a, if you're just a
one-man show, this wouldn'tapply to you, but a lot of times
, uh, to sweeten the deal.
Uh, you got to go to a levelabove you.
So, Chris, utilized me, um, thetraveler of the of the crew, to
jump on and really honestly,give the fellas a different
(15:05):
layer of it.
And so sometimes, whencustomers get access to the
owner or a manager, they that,honestly, that I don't know what
it is.
It's just the level you know.
When the manager comes out tosee how your food is and it's
good, you're like man server'sdoing great, you just start
stroking somebody's ego.
So now all of a sudden, theylove chris and they're telling
(15:25):
me about chris and I said, well,man, uh, I'm bought in, we'll
just come out there when, when,the time is right.
We did not pressure these guys,so we knew, inevitably, when you
get somebody fish on, you knowwe're not talking about catching
an easy fish here, we'retalking about a reel of like an
hour or so on a big grouper.
You know you, you got to just,yeah, you know not wear yourself
(15:47):
out at the beginning.
So I think it just as, as theygot closer, you felt like it was
getting closer and um, and thenthey said all right, if you
guys can be here next Thursday,we've got a uh, we closed the
deal in hand, shook his hand,picked up the check I think we
were here for an hour, so it wasa 20-hour round trip for a
(16:08):
larger check and then took Chrisout to dinner and then called,
you know, knowing that Chris canget back to work and I'll
handle the projects, and that'skind of how I feel is decent and
why, if you've got multiplepeople involved, man, like
somebody should care about thistype of stuff.
You know, like this type ofstuff, meaning like site visits,
(16:30):
like odder projects, you know.
Jared Ledford (16:34):
I think it's super important and we do this a
lot as a team.
Right, we work in tandem.
So, we have, you know, weobviously have guys in our
office that sell metal buildingsand wood sheds, and that's all
they do all the time.
That's all they do all the time,bro, is they sell metal
buildings and wood sheds andwhat we do is we have these guys
tee up the customers.
(16:55):
If we get a customer that is onthe fence or kind of just
lining the weeds a little bit,we might call them and give them
a touch and say, hey, you know,this is Jared with the with the
finance team.
Or hey, this is Jared with thewith the with the admin team.
Just looking at a deal hereLooks like we've sent you over
some docs or sent you over apayment link.
Haven't gotten that taken careof yet.
(17:15):
I can't tell you how valuable itis to be working in tandem with
someone because, like when Ericand I started this right and
you know, eric's had a couple ofdifferent guys that he's worked
with over the years but he andI have gotten to the point where
we're like brothers, we're insync.
Most of the time, bro, we'llbounce deals off of each other.
I mean, we both are owners now,but at this point it's like if
(17:36):
Eric's selling a deal, he may ormay not go into the ownership
spiel.
He might bring me in and say,hey, I'm going to get one of the
owners on with you, because Ialmost never do that.
I never tell a customer I knowanything.
I always lean on Eric for that,because Eric has the mojo to
get the deal across the line andI think having that second hand
to really come in and not justqualify you but also qualify
(18:01):
what the customer is doing andwhat you've done for the
customer is super important.
So, I think that's a super goodpoint, Eric, for sure.
Yeah for sure.
And Eric's internet isstruggling today everybody.
So, I can tell you, you know,this is one where.
(18:24):
So, I just want to say thisfrom a from a Dayton bonds
perspective on this particulardeal I don't think that we would
have been able to close thisdeal without doing the site
visits Right, and I think thatit is super important that you
don't leave low hanging fruit tobe pitched by somebody else.
(18:45):
I think a lot of times what weend up doing is we run into
situations where we'll get alead, we feel really good about
it and we're working with thatcustomer on and off.
For you know, let's just say,it's a couple of weeks or a
month and then all of a sudden,you know that runs dry and our
communication with the customerall of a sudden is not where it
(19:05):
once was.
So, for us as a team, we haveto not only be touching that
customer on a regular basis, butalso going back and making sure
that they're not using theinformation that we give them to
buy from somebody else.
I think that's a lot of timeswhat the strongest dealers are
(19:26):
doing is they are givinginformation to customers to then
go buy from somebody else.
And I tell the guys here in theshop all the time, the guys and
gals, it's not that a customeris going to buy a building from
me specifically at Dayton Barns.
They're buying the buildingfrom me specifically.
I'm going to buy a buildingfrom me specifically at Dayton
Barns.
They're buying the buildingfrom me specifically.
I'm going to buy a buildingfrom Jared or I'm going to buy a
(19:47):
building from Landon or Gracieor Thad or Bryce or Kayla or
Chris or Corey or whoever thatmight be.
We specifically work with ourcustomers and tailor the
experience to really be buyerspecific to the rep that they're
working with.
And I think that it is really,really important that if you are
(20:08):
selling wood sheds, if you'reselling metal buildings, if
you're selling any productwhatsoever, you're not just
selling the product, you'reselling yourself at the same
time.
I think that that is somethingthat we do so well here at
Dayton Barns that, frankly,others are not doing quite as
well.
And that's just my opinion, andI think that you have to love
(20:29):
the product you're selling.
We love metal buildings andwood sheds, we love pole barns,
we love everything that we'redealing with every day because
it makes the job easier.
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Jared Ledford (22:17):
Looks like we got you back, Eric brother, you are
down in the sticks of Arkansas.
I can tell you that right nowwe prepped this, just so knows,
peek behind the curtain.
I was on the phone with Ericthis morning, no issues.
We did probably five minutes,ten minutes before we started
recording, and he was crystalclear on my side.
(22:37):
I know we were having a littlebit of technical difficulty but
I can tell you, man, I likecoming at you guys from a real
perspective.
We're buttoned up and polished,but this is as real as it gets.
This is pretty.
You know, Eric is literally onthe job site on his phone and we
wanted to jump on a podcast andshare it with you guys and give
you some tips.
(22:58):
Like site visits are thatimportant?
You know one thing I said whileyou were offline Eric is low
hanging fruit.
Like this is one where Chrisdid a lot of legwork.
Chris did everything to get thecustomer ready to buy and if we
wouldn't have done the sitevisit, we would have teed this
up for somebody else to come andgrab our low hanging fruit.
I truly believe that they weregoing to buy buildings
(23:22):
regardless, but they had decidedthat they were going to buy
from Chris at Dayton Barns andwe needed to figure out a way to
make that happen and facilitatethat deal.
Do you feel you feel the sameway, Eric?
Eric Olson (23:36):
yeah, they.
They also, you know, and we'rea seller for Carolina Carports
too, and they got some originalbuildings from Carolina carport.
So, I, I knew if, if we couldget them to commit.
Um, they, they were, andnothing against Carolina
carports, they just didn't havea rep, they bought it direct and
so they didn't have a personcaring about it like Chris.
(23:56):
So, like that is a huge reasonto work with a dealer because
you're going to get somebody toadvocate for you.
And in an example like this, howmany times, you know, let let's
say, let's say 20 reps or 20people post a marketplace, post
in hot springs, and let's saythis guy that bought these
buildings messages seven of them, like, out of those seven, how
(24:21):
many people actually live in hotsprings?
That's the reps?
Probably zero, and just bankingon that, how many of those
seven will actually come to hotsprings to even like, talk to
the guy?
And so, right off the bat, likeit's, it's different because
that we're all.
You know, we're all using thesame back and forth.
You know it's regional ornational or whatever, and so
(24:41):
when you use somebody like us,you know we decided to use
somebody that doesn't even coverthis state on a normal basis
and that is another leveragepoint of being a dealer is that
when you start making friends,man, you've got people that will
go above and beyond to goinstall projects for you.
So, I think it was like aculmination of like knowledge,
experience, site visit, thekosherness of like the
(25:04):
relationship right off the bat,from Chris, Chris's perspective,
and when you, when you meet him, guys, who we're talking about?
He is this a super hyperintellectual, educated guy that,
like, knows a million thingsabout everything you know,
probably not a master atanything, but definitely it can
be in any convo any convo aboutanything.
(25:27):
I mean, you name it, so he's agreat that.
That was what, I think, reeledhim in.
The price obviously mattered,but the site visit was, uh,
absolutely the cherry.
And so here I am.
I'm on your property, Karen, butthey're not even here.
Jared Ledford (25:42):
They're not even here, and I'm, I'm here, and let
, and let me say this, let me,let me triple back a little bit
to the manufacturing talk.
So, we obviously have, I wouldsay, an above average
relationship with most of themanufacturers that we deal with
on a normal basis, because mostof the manufacturers we deal
with at this point are seeing 20plus orders from us in a year
minimum.
We might have one-offs here orthere that we have to filter in
(26:05):
but, like this specific deal,the customer wanted to go a
different direction.
We needed to do something thatwas a little bit outside the box
and they knew from what theyhad been told directly by the
manufacturer in question thatthey were not going to be able
to get that need met from theprevious person who sold them
the buildings and they weredoing market research or doing
(26:28):
due diligence and found DaytonBarns and we were able to give
them exactly what they needed.
They sourced a problem and wegave them the solution for that
problem, and a lot of times youhave to think about that from a
sales perspective.
These customers have a problem.
Maybe it's their lawnmower isin the garage, maybe it's the
trash cans are in their garage,never know what it is, why they
(26:51):
need a metal building, awoodshed, a pole barn, whatever
it is.
Our job is to, throughdiscovery and investigation,
find out what the problem isthat we can provide a solution
for and you have to make thecustomer urgently trying to get
that resolved.
And I think if you can meetthat need and you find out what
(27:11):
they need and you go at it headon, that's how you're going to
close deals.
Eric does that all the time.
You know, what are you usingthe building for?
When do you need it by?
You know those are probablyEric's two, two of his first
couple of questions.
Honestly, like what are youdoing?
When do you need it?
Right?
I mean, I think I'm on themoney with that, right, bro?
Eric Olson (27:31):
Yeah, pretty much yeah.
Jared Ledford (27:33):
What size?
Eric Olson (27:34):
door do you want to put on the side?
Like no, yeah.
When and what.
Jared Ledford (27:41):
Yeah, that's exactly right.
If you can determine.
You have to get the customer onthe hook first before you
actually start the sales process.
You have to get them to knowthat you're bought into the when
and the what.
Because if you're bought intothe when and the what, then how
we go about getting that boatstored, how we go about getting
(28:02):
that storage unit constructed,how we go about whatever it is
we're getting ready to do foryou, we understand it.
If I lead with okay, can I geta metal building quote?
Sure, happy to help.
What's your zip code?
Boom, got a zip code.
Okay, what size were youthinking?
Boom, From there you shouldreally be jumping into the when
and the what, because from thatpoint forward you can really
(28:25):
help that customer visualizewhat you're getting ready to
sell them.
Okay, so I've got your 30 by 40here.
I've got the two 10, 10 indoorsthat are just standard on most
of our 30, 40.
You need something different?
Let me know.
But I'm thinking let's putanother 10 by 10 on the opposite
side, so when you go throughwith your boat and your trailer,
you can just pull throughdirectly in and out.
How's that sound?
(28:45):
You already know what they'redoing and you can start to help
them visualize that building onthat spot.
And that is, I mean, that isparamount to the success of
selling anything building andstorage related, and I learned
that from Eric.
I mean, I can tell you rightnow that those are all Eric's
points and that's why, honestly,why we sell as many buildings
(29:07):
as we do, to be fair, becausethat's the way we work.
We work for our customers.
Bro, tell me a little bit morebefore we wrap up we're going to
make this a shorter one todaybecause obviously we're still
having a little bit of internetissues and tell me a little bit
about where you're going fromhere, Eric.
Where's this customer processgoing?
Eric Olson (29:30):
We've got this building here, which will be
finished by, I'm going to assume, the end of the day tomorrow.
So, time reference wise, it'sthe 24th of April.
Probably the 25th is the finish, finishing touches.
Um, once that's done andcompleted, we'll wait for them
to catch up with the sales ofthe remaining doors that are
(29:53):
available and uh, and then, oncethey get a solid month or two,
um, they'll.
I'll probably come back outhere to quickly measure the
second part of the property,which you'll see.
I'll uh, while we're uh, giventhis episode, um, we'll be
uploading some videos of thebuildings that we're putting up
here so you guys can see whereI'm actually standing, um, and,
(30:17):
and then we'll just go.
We'll just really honestly gofrom there.
We wanted to do a quick giveback to the customer to help
them.
They've got great road view, sowe'll give you a picture of it,
and this is where something ofthe above extra mile comes in,
and we're going to essentiallybuild them at least a QR code
with a landing page, just as afree gift to them, as like, rent
(30:42):
me, scan me, basically, andthey'll.
They'll print the thing andhang it wherever they want, but
we'll.
That was a, that was amarketing tool that you and I
have used.
So, we're going to use thatwith them and I'm going to meet
with them about that tomorrow,and then basically, um, from
here it's a flying home tomorrow, and then, um, then we're
getting back after it.
Friday
Jared Ledford (31:02):
awesome bro so you're going to be out and about
you're going to.
You're going to be out and about, not in Hot Springs, but you're
going to be out and about.
As always, we like to finish upthe episode with some call to
actions and things like thatEric, do you have anything for
us heading into this?
Next week?
Eric Olson (31:20):
We're going to launch this episode just
probably first week of June totune in to the next couple
episodes, because probably three, at least a half, maybe a half,
a well, maybe three, four orfive One of those numbers we'll
be doing a site visit.
So, something that's coming upthat you guys don't want to miss
(31:43):
is a recovery ministry calledGood Shepherd in downtown Dayton
.
We're going to do a huge ribboncutting like news is showing up
probably the police, firedepartment for a project we're
doing on Xenia Avenue.
So, we'll be doing a live youactually probably be here for
that and we'll have Sean Trappon and man, just a good partner
(32:04):
of ours, somebody we give backto in the community, so that
that one's coming up.
And then we will be travelingout West and there will be some
live, uh episodes being recordedfrom out there, um, and so
don't miss those and so don'tmiss those.
Jared Ledford (32:20):
Yeah, bro, I think we're super excited to
bring some I know this is kindof cliche, but we're excited to
bring excitement out to theindustry.
We want to show what people cando at a little bit higher level
if they put their mind to itand grind.
So, we, you know we've beendoing this for quite a while now
.
This is our full-time gig, bothof us.
(32:41):
We're in it to win it with polebarns, metal buildings,
backyard sheds.
I will tell you, guys, asalways my call to action.
Yeah, yeah, we're going to bringsome pole barn stuff your guys'
way.
It's going to be an excitingfew months as we get through the
busy season, busy sales season.
It's going to be an excitingfew months as we get through the
busy season, busy sales season.
I'm going to leave you guyswith this, as always get out in
(33:05):
your community and do somethingfor someone else, whether it's
you know just whatever.
Do something for somebody else.
Be a good neighbor, be a goodfriend, be a good citizen, take
care of your family and yourfriends and just get out in your
community, because I'm tellingyou, every community needs good
citizens.
Right now, I will tell you thisas we close up the guys over at
(33:29):
J Money I just talked to Joelthis morning.
What a great guy, what a greatfriend.
He's been to the Steel Kings.
What a great friend he's beento Dayton Barns over the years.
He is a friend to so many inour industry sheds and metal
buildings, et cetera, et cetera.
This is the guy who goes out ofhis way to make deals happen
(33:49):
for his customers and I cannotthank him enough.
As I close out this episode ofour podcast, it makes me a
little bit you know, a littlebit emotional because we
wouldn't be doing this withouthim.
He's been our you know, we saythe godfather for us for a while
now.
He is a guiding light for usand he helps us out quite a bit,
(34:11):
and I can't tell you howexcited you would be to have
good financing for yourcustomers.
Check out the team at J Money,contact Joel or Katie or any of
the guys on the team.
They will absolutely get youthe financing help.
If you're a contractor, ifyou're working on woodsheds or
metal buildings, really anythingin the home improvement space
(34:32):
roofing, flooring, anything atall windows, doors J Money and
the team will get you taken careof.
Eric's brother, it has been alittle bit wacky, a little bit
different, but it's still cool,right.
So, we've got you out and about.
We are going to check out forthis week of the steel Kings
podcast.
(34:52):
I'm Jared, he's Eric and we arethe Steel Kings.
Check us out next week and onreplay Love you guys.
Talk to you later, peace out.
Outro (35:06):
Before you go, the J money team wants to thank you
for listening to today's steelKings podcast.
Remember, money is keen.
If you need a financing optionon your portable wood sheds or
steel buildings, we are here tohelp.
Just check out J money LLC.
com for more information.
Don't forget to catch the nextepisode.
We'll still be here.
Have a great day.
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