March 31, 2025 • 38 mins
Ever wonder why customers who promise to "check with their bank" rarely return? The truth is startling: traditional banks simply can't compete with specialized financing solutions for metal buildings and sheds. In this revealing conversation, Joel Oney and Katy Spears from J Money join the Steel Kings to pull back the curtain on how modern financing is revolutionizing the industry.
The J Money team explains how their paperless, instant-approval platform processes applications in seconds rather than days, allowing dealers to close deals on the spot. With funding reaching dealer accounts in as little as 72 hours, this system outperforms traditional banking at every turn.
What makes this conversation particularly valuable is the practical advice for implementing financing as a sales tool. Katy outlines the straightforward onboarding process for dealers, complete with comprehensive training and ongoing support. Joel shares how they've created solutions for everyone in the industry—including Amish and Mennonite dealers who may not use technology directly.
The partnership between the Steel Kings and J Money exemplifies their shared value of working with "only great people" to create meaningful business relationships. As Jared notes, "The shed industry and the steel building industry has never been hotter," making now the perfect time to leverage financing as a competitive advantage.
Ready to transform your building sales by offering customers the financing solutions they actually want? Contact the J Money team at 1-937-7JMONEY or visit jmoneyllc.com today.
For more information or to know more about the Shed Geek Podcast visit us at our website.
Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.
To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.
To suggest show topics or ask questions you want answered email us at info@shedgeek.com.
This episodes Sponsors:
Studio Sponsor: J Money LLC
Shed Geek Marketing
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Jared (00:31):
Hey guys, what's up.
I'm Jared, this is Eric.
We are the Steel Kings.
This is the Steel Kings podcast.
So you are back for episodenumber two of our interviews
with our friends over at the JMoney team.
Eric, what you been up to thisweek, man, anything good.
Eric (00:50):
Gobbling snow.
Jared (00:53):
Yeah, so it's February the 17th here in.
Ohio.
Yeah, we dropped a coupleinches over the weekend and on a
Monday morning it isfrustratingly snowy here where
we are.
You guys are going to belistening to us around St
Patrick's day, so hopefully youguys have a good St Patrick's
day with your friends and family.
Stay safe.
We're going to bring you guysepisode two right now.
(01:15):
We're going to bring the teamfrom J money back into the into
the podcast studio with us, solet's say hello to our friends
over at the J money team, Joeland Katy.
Let's get Eric down.
How are you guys doing?
Joel (01:33):
They're back Doing fantastic.
Thanks for having us back.
Katy (01:37):
Yeah, long time no see.
Jared (01:39):
Absolutely.
For those of you that don'tknow, we basically just kept
recording from the previous week.
So give you a little bit ofpeek behind the curtain, if you
will.
For those of you that don'tknow, we basically just kept
recording from the previous week.
So give you a little bit ofpeek behind the curtain, if you
will.
We just were running a littlebit long and we want to keep
these two that kind of power.
You know power position of 30minutes to 45 minutes.
So, guys, we were in the middleof talking about kind of where
(02:01):
we met.
We wanted to transition alittle bit to talk about our
relationship with, uh, the pod,father of the shed geek podcast
network, Shannon the pod father.
So I will tell you this, um, Iwill tell you this, me and Joel
have been on a couple of uh, acouple of fun.
(02:21):
You might have even seen us ata trade show, if you're
listening or watching um, evenseen us at a trade show, if
you're listening or watching um,probably seen us at a trade
show or out and about.
But we officially met, Shannon,I think, in Knoxville, is that
right, Joel?
I think that sounds right.
Joel (02:35):
I believe that was our first time that we met him, and
then, uh, we just continued todeepen the relationship as we uh
crossed paths and we ran intohim again at another trade show
up in the state up north andtalked for a long time there and
I guess, out in Missouri, youand Shannon we had a booth right
(02:55):
next to Shannon's, didn't we?
And you and Shannon talked thewhole time and we had a great
opportunity just to get to knowhim better.
Jared (03:03):
I was a listener, so I was a customer of Shannon's,
basically because I waslistening to his podcast, and
Shannon will tell you that thelisteners are his customers.
We're going to give them whatthey want to listen to.
That's why we're talking to youguys about metal building
financing, woodshed financing.
Quick plug, before we get toomuch ahead of ourselves, our
(03:23):
friends over at J Money are heretoday with us Joel Oney and
Katy Spears.
They are your primary contactsfor the team.
They will offer you financingon your wood sheds, on your
metal buildings, if you're amanufacturer, dealer and, by the
way, if you're a contractor,they can help you out with that
too.
Any home improvement needswhatsoever, the team over at J
Money will help you out.
(03:43):
They're happy to get youstarted.
So, yeah, I had a conversationwith Shannon and, to give a
little transparency here, DaytonBarnes and J Money kind of have
this longstanding relationship.
We talked about that in theprevious episode, but what we
started to do was we went outand became advocates for you,
specifically Eric first and thenme.
(04:05):
We both became kind ofadvocates for the product.
We wanted to help our friendsin the metal building space
really get that financing helpthat they need and we were able
to advocate on behalf of J Moneyand really help you guys move
forward the way you guys helpedus move forward with financing.
I just got to talking toShannon about that and the rest
is kind of history from there,right, Joel?
Joel (04:27):
That's right.
Yeah, the more we talked toShannon, we just felt, like you
know, we had some interests thatwere aligned and that it would
allow him to bring a broaderrange of products to his
clientele and his audience, andso it just made sense for us to
put together a partnership thatwould, you know, again, just
(04:50):
help others, right?
We talked about that in thelast episode, about how, if we
in life just work to providethings that will help others to
be successful and help others tofind success, that in a way, it
will enrich our lives in manyways.
And so that's just exactly whatwe did with Shannon, went into
it with that kind of a mutualshared value, and Shannon has
(05:16):
been a great partner.
Jared (05:18):
And I can tell you that the interesting part about the
relationship that you two guyshave built has allowed the Steel
Kings podcast to kind of bebirthed out of that process as
well, as Jaden takes over theadvocacy role, really sharing
the product with others.
Like you said, it's really justwe want to give people the
opportunity to benefit from thesame type of benefits that we've
(05:42):
had here at Dayton Barnes andthat a lot of his listeners and
friends have taken as well.
So that was the birth of ShedGeek Finance.
Basically, as a partner of theJ Money team, right, I mean
Shannon.
Basically for lack of a betterword he's lead gen, he lead
generates as an advertisingpartner.
Anybody that goes through ShedGeek Finance is ultimately going
(06:04):
to deal with one of the membersof the J Money team.
That's kind of how that works,right, Joel?
That's right, yeah.
Joel (06:09):
If somebody reaches out to Shannon to have questions about
financing, those leads landwith Katy and with me.
But Katy, maybe you can tell alittle bit about how, when one
of those leads come in Katy,about how you manage that
process to help folks out,because Katy works a lot of the
(06:30):
heavy lifting and magic behindthe scenes that really makes it
streamlined for folks that areinterested in financing.
Katy (06:37):
Yeah, so as soon as I get a lead, I'll reach back out to
you.
Thank you for reaching out andwe'll schedule a call right away
.
Kind of give you a little demoof the platform or, you know,
show you what we have to offer.
While we're on there, I'll sendyou a link to apply to use our
platform and we just get startedfrom there.
We need just a few documents,get you started and that's about
(07:00):
it.
Joel (07:02):
I think the other thing that we do afterwards as well
Katy, you know, she, she, shemakes it sound so simple,
because she makes everythingvery simple, and but we also
take the next step, which is tohelp folks use the platform well
and to train them sometimes ismaybe the most important part,
(07:27):
because it's like anything themore knowledge you have about
best practices on how to offersomething, the better you're
going to be and the more successyou're going to have, and so
Katy does a nice job of gettingthat aligned as well, right,
Katy?
Katy (07:37):
Yeah, after we have that call, we get to apply and
improve.
That typically takes a week ortwo.
We'll get you and your entiresales team on a training call
with our personal account rep atupgrade and they will kind of
walk you through the entireupgrade, tell you what to do,
what not to do, all the tips andtricks, and we also send out
(07:59):
some bi-weekly emails on tipsand tricks that you can use on
the platform, and so we'realways trying to keep you up to
date and we want you to succeedwith the platform.
Jared (08:12):
So tell me, tell me a little bit more about the signup
process.
I know a lot of people.
They get really nervous, theystart to get a little bit of
consternation.
You know it's it's the initialsteps that are often missed, and
then you miss opportunitiesbecause you don't take that
first step.
You're looking for a fewdocuments.
You're looking for a few piecesof information, obviously some
(08:33):
business documents, things likethat.
That should be fairly easy toreproduce.
But what you're not looking foris you're not looking for any
kind of payment.
You're not looking for anyupfront money.
This is not a financialcommitment from your, from your,
from your customers.
Is that right?
Katy (08:59):
That's right.
Yeah, we don't need any kind ofapplication fee or a copy of
your contractor's license if youuse it.
And this is the place where wekind of lose customers.
Easy to get them on the call,it's easy to get them to fill
out the application, but theyhear three months of bank
statements and they start tosweat a little bit.
But it's really just, you know,making sure that you have the
(09:21):
means to, you know, be inbusiness and use this platform.
It's not getting too nosy oranything like that.
We're not trying to see howmuch money you have in the bank.
Joel (09:31):
Yeah, I think that's a good point, and just to clarify,
this is the process for anyonethat wants to use the platform
to sign up For somebody who'sactually applying a consumer
that's applying.
It's a completely paperlessprocess that takes a matter of a
few seconds, and so the abilityto use that kind of a platform
(09:54):
takes just a little bit ofpre-screening on our part, and
so that's what Katy's alludingto here, but it's a free, very
painless process for sure.
Katy (10:03):
Yep.
Jared (10:05):
I think that's my favorite part of the process and
, eric, you can dive into this.
So when we started offering thefinancing product you know
episode one we talked about howDayton Barnes and J Money became
aligned, how the you know thegenesis of that moment created a
lot of things, not only for uswith gross sales and then
utilizing the product to itsmaximum, but really giving us
(10:26):
the opportunity to be here onthis podcast and talk further
about it.
Um, I'm just blown away by whatofferings are there and, joel,
I really want to touch base andkind of advocate again, like I
have in the past, for yourcustomer.
They can be on a call, they canget approved, they can get
basically ready to buy andprobably I mean 20, 30 minutes
(10:51):
you can have a customerbasically from start to finish
on something.
And if you're the dealer, ifyou're the, if you're the in bag
holder, you can have money inyour account and probably less
than 72 hours I think I thinkthree days is currently the
turnaround time on fundstransitioning.
A lot of people start to getinto the nuts and bolts of well,
you know, this sounds great,but when am I going to get my
(11:13):
money?
It's all about my money.
I got to make sure I get paidand I just want to be
transparent.
It is a very smooth process.
It is super easy.
Could not be quicker.
Certainly a lot easier thandealing with a bank or dealing
with cashier's checks or draftchecks.
These are automatic banktransfers.
They take place behind thescenes, 100% paperless process.
(11:34):
Anybody got anything to add?
Eric?
over the financing for us.
Joel (11:39):
I think that you make a really good point there.
One of the things we hear a lotof times is how do we get our
money from the loan when thebuilding's delivered?
Katy (11:46):
Well, when the building's delivered.
Joel (11:47):
You make a real simple request on your platform, no
paperwork required.
Customer gets a link, they say,yeah, my building's here, I
love it, it looks great.
They approve the disbursementand it gets transferred
electronically into yourchecking account, which I think
is again.
Eric, when we were looking atsome of the must-haves, when we
(12:08):
were putting together a pilotfor the right kinds of products
to bring to this space, that wasone of the things that we
wanted to be be sure of correctyeah, that and that, that was I
mean so from Katy's perspectivebringing on new companies, um,
and then, and then training them.
Eric (12:25):
That that was, I think, something I think we just kind
of tandemly helped create.
Like, what is the process of aperson as a sales rep, what's
the question flow, what's thetalk track, what are the
questions, what aredisqualifiers, what are green
flags in a person's financialsituation?
And these things are allteachable from Jay Monius.
(12:47):
So, like, if you're worriedabout getting onboarded, okay,
not a huge deal, Katy can walkyou through it.
But how you use the product ona case-by-case basis, like that,
that that's the part.
That's the part where youseamlessly can do it like what
you guys are talking about.
Like you you could literallyquote a person, a building a
shed, and then literally havethem signed up with a, with a
(13:10):
chip, like a down payment,either through a credit card or,
uh, through like literally inlike three minutes.
I mean I perfected that.
We had a whole section on ourbackend system where I was
telling the team get meprequalification's and then I'll
set them up on a call and I'llcall, I'll walk them through all
of the options here's the linkand I'll follow up with them.
(13:30):
Just get me the yes.
Get me the yes that they wantfinancing, that they want
financing because they wantfinancing and they want to call
by me.
The close rate was like 80 ifthey got pre-approved.
So like the big thing was getthem on the phone so that I can
get them comfortable with theproduct and then also with doing
(13:50):
business with us, because Ithink a lot of times it's like
you know, you get these likeface.
I know I'm going off on atangent.
Jared (13:56):
Stop me if I don't know, I think that's good so, so you
get.
Eric (14:01):
You get these.
You get these customers thatare in the middle of nowhere,
right, Montana, Wyoming, Texas.
You know they're already numberone trying to figure out who
they can trust to buy a buildingfrom.
And then number two, oh, oh,now you want our, now you want
my personal info.
For you know, because now Iwant to finance the thing.
So not only do I have toovercome trusting you to give me
(14:22):
the building, but now you'realso throwing another ingredient
, and you know, basically likethe dessert, which is the
finance options.
You know, um, I think,overcoming that, with the
confidence to be able to speakabout not only selling them the
building, but also segwaying itright into this like, oh, by the
way, $10.99 looks like $212 amonth.
(14:43):
I dare you to find a betterdeal.
Let me share my screen with youand we can kind of go over.
And then I'm taking more of a.
I'm not a banker, but I'mtaking more of a.
Then I'm taking more of a, likea, not a.
I'm not a banker, but I'mtaking more of a.
Well, now let me just take thebuilding hat off.
And now let me coach it, likewhat my experiences are from the
hundred other people that I'veclosed deals with through
(15:04):
financing.
It's like or without, howevermany people it is.
So I think I don't.
I don't know where I was goingwith that tangent.
Besides that, if you're adealer and you want to become an
expert and close more deals andit's the confidence also,
that's too.
And and I think I was justrambling but man, I get hyped up
where I get customers that wantfinancing because I literally
can make it happen on the phone.
(15:25):
The guy from Washington threedays ago I texted Jared I said
is he approved?
I was literally talking to himon the phone.
He sent me me a text back, saidyep, he's ready for his
paperwork.
And I'm like all right, dude,you're ready to go.
You know, you let me.
You know it's $2,200 down andall you got to do is do like
four steps or email and you'relocked in, literally.
Joel (15:49):
Let me ask a question, Eric how many deals where
somebody has said oh, you knowwhat, I'll go talk to my bank
and then I'll get back with you.
How many of those do you?
Lose, I would say Because thereason I say that is this is all
part of the process.
They don't have a way to getaway from you, but sometimes, if
(16:14):
they get away from you to checkwith your bank, I've got to
imagine that a few of thosecustomers may or may not come
back.
Eric (16:20):
Let's say I'm a believing human.
I believe what people generallyare saying to me.
However, let me check with thewife and I'll get back to you.
They're just saying it, youknow.
So it's just a sentence.
They say, like, whether theyactually go to a bank, you know?
All right, let me follow upwith him in 48 hours Most times
(16:43):
than not, when the guy's notwilling to see if he's
pre-qualled, like right there onthe phone, it doesn't even
matter what the person says Letme check with the bank.
Like, Let me check with the bank.
Like, maybe two out of 10 isprobably he's checking with the
bank.
Like, in reality, all they'redoing is saying no to you
currently and that's all I'lltake, because I don't I know for
certain a $30,000, if you havean 800 credit score and you want
(17:06):
an 8.99 or a 9.99, like thebank is not going to give you an
unsecured loan with an 8%interest rate the end, going to
give you an unsecured loan withan 8% interest rate, the end.
So if you called them and theyand you had that conversation
with them honestly, you wouldcall me back and I and I would
have a better rate than them.
And they're going to take asecond mortgage or they're going
(17:27):
to want to never never try andnever try to overcome that
objection, because if they'retelling the truth they will call
me back.
And so so to me I'm like I'mnot even going to try to waste
my time, but because I knowthey're going to come back if
they're telling the truth and ifthey're not telling the truth
and they're basically justtrying to get me off the phone
and then they might call me backanyway.
(17:48):
And and it's not like I'm beingsome sleazy salesperson I just
don't press buttons when theydon't need to be pressed.
And because I know if you havean 800, I know for certain we
were competitive I might have tocome off a couple points
because it might cost us alittle bit more to do the front
load on that Like.
But those are all details youcan work out in your mind as
(18:09):
you're talking to the person,based on their financial
landscape of their own personallife.
Jared (18:15):
They might want to stay away from the bank.
Eric (18:16):
They might want to stay away from the bank because they
just refinanced, but they wantthat money for something else
and they're like well, I kind ofwant to not use the bank.
Well, dude, I can give you abetter rate than the bank anyway
.
So there's been some scenarioswhere they couldn't leverage
their bank and their creditscore because maybe they just
(18:37):
did something else where thisbecomes a super viable option
for them because they're notgoing to be punished and put in
a pool of like no knock on a 700.
But like a person with an 800deserves a little bit more than
a person with a 700 for obviousreasons, than a person with a
700 for obvious reasons.
You know, it's exciting, you're, you're, you're, you've done a
(18:57):
better job over your life.
You know managing what.
I do here so what I like.
Jared (19:01):
What I like about the relationship that we have and I
know this is not a uniquerelationship, this is a
relationship that the team overat J Money shares with all their
clients is you guys help set up, you guys help train, you guys
help maintain, you do check-ins.
You've got one-on-onerelationships with key financing
(19:24):
team members at the companiesthat help you get connected with
the financing in the firstplace.
Joel, tell me about that, tellme about the process, and Katy,
you jump in here too.
I know that I've learned a lotand I obviously have a next
level relationship with you all,but that's a relationship that
anybody that's listening to thispodcast can have with these
(19:45):
folks over at J Money, becausethey do it for everybody.
Advertisement (19:49):
Hello Shed and Carport Industry.
I'm Cord Cook, chief BrandStrategist here at Shed Geek
Marketing.
Did you know that Shed GeekMarketing works with 45 shed
companies and counting, and weare not slowing down in 2025.
One of the neat benefits toworking with Shed Geek Marketing
is working with an agency asopposed to just an individual.
When you work with Shed GeekMarketing, you have a team of
(20:10):
professionals working diligentlyto ensure your success, from
branding guidelines and brandbooks to websites, google and
meta tag tracking that measuresthe traffic to your website and
social media pages, crm setupand full automation, build outs,
lead funnel integration and somuch more.
Worried about whether or not wecan serve you, don't be.
(20:31):
Shed Geek Marketing works withmanufacturers ranging from $1
million a year in sales up to$80 million a year in sales.
There is no manufacturer toobig or too small.
Remember marketing is aninvestment that should be making
you money.
That's why nearly 50 companieshave decided to work with Shed
Geek Marketing.
So for more information, go towwwshedgeek.
(20:53):
com and submit some basicinformation and we'll reach out
with a discovery call andpatiently walk you through how
we can best serve you.
Thank you for your time andlook forward to working with you
.
Joel (21:08):
Yeah, I think that's a good point, and this is the
great time of year to do it,when there's snow on the ground,
at least here in Ohio.
What obstacles are youencountering?
How can we help you be betterprepared for the upcoming spring
(21:35):
rush when the snow melts?
Are you comfortable in usingthe platform?
What about a training session?
Can we do a retraining, arefresh, those kinds of things?
Because, like anything, it justhelps to use things more
efficiently if you'recomfortable with them.
And Katy's gone so far as tohelp folks with everything from
(21:56):
QR codes and flyers to put intheir buildings or on their
desks and so forth to leadpeople through the application
process.
So there's a lot that we can doalong those lines, but I think
that you know.
Back to the back to the bankquestionnaire.
That was just a little bit of aloaded question, just because
when we were first searching forsolutions, I asked some of my
(22:18):
banking friends.
I said, hey, can, is thissomething that you'd be
interested in, some of this dealflow?
And they said, oh, yeah, youknow we could probably turn an
application around in a day ortwo.
And I said a day or two.
I said if you, if you're morethan a few seconds, you're,
you're out of the game, you know, and they just looked at me
with these looks you know, a fewseconds.
(22:41):
Well, yeah, I mean really, it'sa paperless process that takes a
few seconds to process and uh,so you know, I think that, again
, having been in the bankingworld, it's not a knock on my
banking friends.
They have certain parametersthat they have to follow and
work within, but the thing thatwe put in between there is
technology.
Right, we use fintechtechnology that allows us to
(23:05):
process applications morequickly, use paperless processes
that can manage things you knowfrom a digital platform in a
much faster way than maybe whatsomebody sitting in a bank can
do.
Eric (23:19):
You know, and another, and a huge, a huge thing here is
that a lot of people, like, ifyou think about the Green Sky
Home Depot partnership that theyhad or still have I don't know
if they you know people who arereplacing doors and windows at
their house are going to spend25 K on that project, and that's
something that you don't reallytechnically want to pull a home
equity line credit out becauseit's a big project, but it's
(23:41):
like not, you know, you onlywant to use that card maybe once
or twice in your life and andmaybe you don't want to do it
for you know, maybe you'll havea back deck project.
You want to roll into that.
But, like, in turn, you can beat, you know, for in that case,
example, you can be standing atthe counter at home depot, get a
probe of green sky on the spotand then walk out and you got a
window project, I mean, whereasif you had to go to a bank and
(24:04):
pull out 25k like that's, I knowit seems like, well, if you
really want it, you'll do it.
Like no people want door dashfrom their couch when McDonald's
is literally two blocks downthe street.
They will pay someone elevendollars to bring them a sack of
french fries and chicken nuggets, like it.
The same applies all the way upto thirty thousand dollar
purchases, like they just don'twant to go somewhere and um, and
(24:26):
so I think, playing that handwhere where jay money really
separates, like the oh my gosh,that was easy.
I'm like, yeah, you literallyjust dropped 50k in like three
minutes.
You know no big deal, but butyou've got what you want and as
long as the person like me orJared is confident in the sales
process can speak the languagelike that, that's the thing that
(24:49):
I'm speaking to a lot of stoicdealers probably no offense.
Like it's time to up your salesgame with your presentation and
your and and like yourprofessionalism and your
eloquent speech.
You know, because you reallycould start selling more larger
buildings, larger projects,utilizing j money financing with
with like along the way in anyproject, as long as you know it,
(25:12):
people will not say no, they'relike impressed with like the 10
things that I know, and I don'tknow a ton, I just know, like
what the rates are and kind ofwhat you need to know, have
credit wise.
It's like um, so I'm not likesome expert, but, man, I am
definitely confident in it.
So I mean, maybe that was alittle jab at the.
You know the show.
Jared (25:35):
No, let me say this, let me say this.
So Eric came from an aggressivepoint of view right there and
it was fine, yeah, sorry.
Because no hearing things inreal time.
So call to action this week.
Take constructive feedback,because everything he just said
is absolutely true.
If you are still sitting on ashed lot and you are not
(25:55):
offering a financing product,whether it be J Money or another
financing product, you'remissing out.
There are a lot of greatfinancing products out there.
We just happen to reallybelieve in the folks over at J
Money.
Eric's talking about talking upyour game and getting more of a
talk track.
This is the team you want towork with.
They're going to work with youon the training.
They're going to work with youon maintaining it.
They're going to get youeverything you need all the
(26:16):
tools.
We talked about tools last time.
Let me say this we have a lot offolks that are listening right
now, who can't see the, whocan't see the video, who are not
exactly tech focused, who arenot exactly focused on
technology our Amish friends,our Mennonite friends.
A lot of those folks arelistening to us on a call
(26:38):
service.
We're very thankful andgrateful that you guys give us
your time.
What I can tell you is this isalso the team that you want to
contact.
They are very tech forward.
They are very in the moment,but they are also they know to
which they speak A lot ofclients that are Amish Mennonite
you know, that are not usingthe tech platform and J Money
(27:01):
can help you out with that.
Those guys.
Again, I want to give you guys aquick plug Again.
There's a lot of folks that arelistening to us on a call
service right now.
Contact the team at J Money,that's Joel Oney, Katy Spears,
the team behind them,1-937-7jmoney.
Those guys will help you out.
Joel, tell me about the processa little bit on what you can go
(27:22):
into when it comes to our Amishfriends.
Joel (27:25):
Yeah, that's a great point , because we work with a lot of
folks, right, Katy, that don'tuse that technology, right?
They don't use a computer orInternet platform, but they
might have somebody on theirteam that uses technology and
Internet platform.
Maybe they have a sales manageror a key salesperson that uses
(27:50):
a computer, and what we do is wejust work with that person to
become the administrator on theaccount.
Maybe they have a bookkeeper ora CPA that becomes the
administrator on the account,and so we work with a lot of
folks in that manner, right,Katy?
Katy (28:06):
Yep, yep.
Jared (28:09):
I thought that was an extremely interesting tool
because I can tell you we'vetalked about this in the last
episode.
We talked about it a little bitat the beginning of this
episode.
Joel and I have been to ahandful of trade shows.
At this point together We'vebeen out kind of repping the
product.
He is the owner of J money Meas an advocate for the product.
I'm a firsthand user.
I'm a heavy user.
(28:30):
Dayton Barnes, you know onething we didn't talk about.
We were at the genesis of JMoney when it came to a
financing product.
We not only helped pilot theprogram for J Money, butrained
with how the process works,giving feedback, and I can tell
(28:55):
you the team over there they doa great job of listening to
feedback.
If you're a large scale, a largescale dealer of any kind right
now, with any kind of marketinglist or customer data sets or
anything like that, this programis what you want.
You can take your customer data.
You can find out if customersare pre-approved.
(29:17):
You can find that out just withtheir name and address.
It's very simple.
It takes less than 30 secondsto figure that kind of stuff out
and then you are in a positionto be that much more aggressive
and in a good way.
You can give a customer so muchmore information to say if
you're ready to make thispurchase, and it's coming down
(29:38):
to if you can afford it on acash level.
Think about how many customershave $30,000, $40,000, $50,000
just lying around in cash to buya building.
There's not that many peopleout there that have that kind of
loose cash right now.
People live to work in a lot ofways.
Right now they want to makepayments.
(29:58):
You know, hey, if I work fivehours extra a week and I'm
getting overtime for those fivehours, that's going to make my
payment on my metal buildingbecause I want to go home and I
want to go work on my car, or Iwant to do some side work, or
maybe I'm trying to replace astorage unit.
Whatever that reason is, giveyour customer all the tools that
you can Contact the team at JMoney.
(30:20):
Joel, what are you thinkingabout, man?
Joel (30:22):
I mean we have talked about a lot over the last couple
of weeks, right, we've talkedabout a lot, I think, a lot
about financing and so forth,but I guess I'd like to take
just a few minutes before ourtime gets away and just talk a
little bit about some sharedvalues, right, because you know,
if you're partnered with thepeople that have the same kind
(30:45):
of values that you have, life isjust so much better that way, I
think.
And so we have one of our sharedvalues within our company is
only great people, right, and wewant to be working with with
great people, and I think that'swhy we've worked with you guys
for so long, how we got involvedwith Shannon, because you know,
(31:10):
you look at that first value inour value proposition within
our company.
It is, you know, only greatpeople, and so I think that that
is something that we have herewith you guys and I value
greatly.
So that when you said, hey, youknow we're thinking about doing
this Steel Kings podcast andlooking for, for you know,
(31:32):
someone that could get behind usfrom a financial sponsorship
standpoint, for me that was areal easy decision, because you
guys meet the very first line inour value proposition, which is
only work with great peoplenice.
Jared (31:50):
I can tell you, coming you, that means a lot what I've
realized the more we talk onlygreat people and really that
produces only greatrelationships.
If you really minimize inputfrom people who are not going to
help you and I think we'll talktrack a little bit on this as
(32:11):
we finish up for this week I cantell you that eric and I have
worked with multiple partners.
You guys have heard the storiesalready from the first couple
episodes.
You know, every relationshipcan be a positive one, even if
it doesn't end all that well.
You can learn from yourmistakes and eric and I have
both made more mistakes than wecan shake.
Um, you know, but we get upevery day, we look ourselves in
(32:34):
the mirror and we try to dobetter today and the next day
and the next day.
You know, from somebody who isstill really quite green in the
metal building and shed industry, there are so many people that
are listening to us, that havedone this for a lot longer than
us, that know more about theindustry than we do.
This is my call to action.
If you feel like you gotsomething to share, reach out to
(32:56):
me or Eric.
We'd love to interview for youfor the show.
We'd love to get you connectedwith some of our partners, like
the guys over at Shed GeekFinancing or the guys over at J
Money.
We'd love to help you out withthat.
I mean, the reason that we'redoing this podcast at least the
reason I'm doing it, and I'lllet Eric kind of share his why
is because we want to see theindustry do better as a whole.
(33:19):
A rising tide raises all boats.
You know you'll hear all thesecliches and I'm the master of
cliches.
I'm always trying to thinkabout how to tie something to
something else and I can tellyou the shed industry and the
steel building industry hasnever been hotter.
It's never been a better spaceto be in.
If you're listening to this andyou're considering steel
buildings to add to yourportfolio for sales and you're
(33:42):
selling wood sheds, please letus know.
We'd love to help you out withthat.
The team over at J Money wouldlove to help you out with that.
We've got a blue millioncontacts we can help you out
with Eric.
What are you thinking abouttoday, man, as we finish up?
Eric (33:56):
You know I'm thinking about the future.
You know, like what you know asa shed lot dealer or a metal
building dealer, you know you'readding this Great, don't stop
there.
Get organized with the back end.
Get a sales process for afinance customer.
Get a sales process for afinance customer, get a sales
process for or not, you know.
And then, and then you know, ofcourse, the mind wanderer guy.
(34:17):
You know how can we get abuilder a 3d design tool?
You know how can we get a 3ddesign tool priced, accurately,
financed through that programand then attached to the back
end system, and then we justsend the order in and we don't
really need to discuss much,unless there's questions, and
then so I see all the pieces.
So so you're asking me.
(34:37):
You know my mind is uh, youknow what are we doing in the in
the winter time?
You know a year from now, whenwe're building, you know,
building a system back up andand so that that's kind of where
I'm at, and there's no betterteam to do it than the J Money
team.
And if you're a builder outthere and you just heard what I
said, you know holler at Jaredand we've got some ideas.
Jared (34:59):
We are grateful for Joel and Katy.
They've spent the last abouthour and a half with us.
We've taken this over two weeksnow.
As far as our friends that arelistening, you heard episode one
last week.
You're hearing the culmination,the finish up of episode two
right now.
Joel and Katy, do you have anyparting words?
Joel (35:46):
for the listeners of the Steel Kings podcast Go ahead.
Katy (35:48):
Katy.
Well, I don't have any thoughts.
Joel (35:51):
I was going to let you go first Well, you know, I always
have some thoughts and I'll takea minute just to plug Katy and
how appreciative I am for her.
You know we talked a little bitabout how Katy and I met at a
banquet and sometimes the timesyou meet folks in life that
(36:16):
you're putting yourself outthere and you come across
somebody who's just absolutelyfantastic.
Obviously that's how I met theSteel Kings, Jared and Eric, but
that's also how Katy met me byengaging with me at a banquet,
and she has become a veryindispensable part of our team
(36:37):
and just does an amazing job oftaking care of our clients.
So I'll use the last fewmoments here as we close just to
plug her and tell how much Iappreciate her.
Katy (36:47):
Well, I appreciate that, I appreciate this opportunity and
I'm looking forward to helpingsome new merchants sign up with
us.
Can't express enough that youknow we succeed when you succeed
and we really want to helpeverybody succeed and have a
great 2025.
Jared (37:04):
I really appreciate the two of you taking time for the
last hour and a half to spendwith Eric and I.
We are very grateful for therelationship that the Steel
Kings have with the team over atJ Money.
I can tell you we would not bewhere we're at without you, guys
.
As far as metal buildings, woodsheds, any kind of home
(37:24):
improvement options, if you're acontractor, if you're a dealer,
if you're a manufacturer, thisis the team that the Steel Kings
have chosen to ride with and weare so grateful for their
friendship, their partnership.
We look forward to a successful2025.
Contact the team at J Moneythat's 937-7JMoney.
(37:45):
Joel at JMoneyLLC.
com, Katelyn Spears.
That's K-A-T-E-L-Y-N Spears,S-P-E-A-R-S at jmoneyllc.
com and, as always, jmoneyllc.
com to sign up.
Guys, it has been a great time.
We really appreciate you.
I'm Jared, he's Eric.
(38:07):
We are the Steel Kings For thisweek.
We're out.
Have a great time, guys.
We'll talk to you later.
Eric (38:16):
Let's go.
Jared (38:19):
Have a good week, guys, later on.
Hey guys, what's up.
I'm Jared, this is Eric.
We are the Steel Kings.
This is the Steel Kings podcast.
So you are back for episodenumber two of our interviews
with our friends over at the JMoney team.
Eric, what you been up to thisweek, man, anything good.
Eric (00:50):
Gobbling snow.
Jared (00:53):
Yeah, so it's February the 17th here in.
Ohio.
Yeah, we dropped a coupleinches over the weekend and on a
Monday morning it isfrustratingly snowy here where
we are.
You guys are going to belistening to us around St
Patrick's day, so hopefully youguys have a good St Patrick's
day with your friends and family.
Stay safe.
We're going to bring you guysepisode two right now.
(01:15):
We're going to bring the teamfrom J money back into the into
the podcast studio with us, solet's say hello to our friends
over at the J money team, Joeland Katy.
Let's get Eric down.
How are you guys doing?
Joel (01:33):
They're back Doing fantastic.
Thanks for having us back.
Katy (01:37):
Yeah, long time no see.
Jared (01:39):
Absolutely.
For those of you that don'tknow, we basically just kept
recording from the previous week.
So give you a little bit ofpeek behind the curtain, if you
will.
For those of you that don'tknow, we basically just kept
recording from the previous week.
So give you a little bit ofpeek behind the curtain, if you
will.
We just were running a littlebit long and we want to keep
these two that kind of power.
You know power position of 30minutes to 45 minutes.
So, guys, we were in the middleof talking about kind of where
(02:01):
we met.
We wanted to transition alittle bit to talk about our
relationship with, uh, the pod,father of the shed geek podcast
network, Shannon the pod father.
So I will tell you this, um, Iwill tell you this, me and Joel
have been on a couple of uh, acouple of fun.
(02:21):
You might have even seen us ata trade show, if you're
listening or watching um, evenseen us at a trade show, if
you're listening or watching um,probably seen us at a trade
show or out and about.
But we officially met, Shannon,I think, in Knoxville, is that
right, Joel?
I think that sounds right.
Joel (02:35):
I believe that was our first time that we met him, and
then, uh, we just continued todeepen the relationship as we uh
crossed paths and we ran intohim again at another trade show
up in the state up north andtalked for a long time there and
I guess, out in Missouri, youand Shannon we had a booth right
(02:55):
next to Shannon's, didn't we?
And you and Shannon talked thewhole time and we had a great
opportunity just to get to knowhim better.
Jared (03:03):
I was a listener, so I was a customer of Shannon's,
basically because I waslistening to his podcast, and
Shannon will tell you that thelisteners are his customers.
We're going to give them whatthey want to listen to.
That's why we're talking to youguys about metal building
financing, woodshed financing.
Quick plug, before we get toomuch ahead of ourselves, our
(03:23):
friends over at J Money are heretoday with us Joel Oney and
Katy Spears.
They are your primary contactsfor the team.
They will offer you financingon your wood sheds, on your
metal buildings, if you're amanufacturer, dealer and, by the
way, if you're a contractor,they can help you out with that
too.
Any home improvement needswhatsoever, the team over at J
Money will help you out.
(03:43):
They're happy to get youstarted.
So, yeah, I had a conversationwith Shannon and, to give a
little transparency here, DaytonBarnes and J Money kind of have
this longstanding relationship.
We talked about that in theprevious episode, but what we
started to do was we went outand became advocates for you,
specifically Eric first and thenme.
(04:05):
We both became kind ofadvocates for the product.
We wanted to help our friendsin the metal building space
really get that financing helpthat they need and we were able
to advocate on behalf of J Moneyand really help you guys move
forward the way you guys helpedus move forward with financing.
I just got to talking toShannon about that and the rest
is kind of history from there,right, Joel?
Joel (04:27):
That's right.
Yeah, the more we talked toShannon, we just felt, like you
know, we had some interests thatwere aligned and that it would
allow him to bring a broaderrange of products to his
clientele and his audience, andso it just made sense for us to
put together a partnership thatwould, you know, again, just
(04:50):
help others, right?
We talked about that in thelast episode, about how, if we
in life just work to providethings that will help others to
be successful and help others tofind success, that in a way, it
will enrich our lives in manyways.
And so that's just exactly whatwe did with Shannon, went into
it with that kind of a mutualshared value, and Shannon has
(05:16):
been a great partner.
Jared (05:18):
And I can tell you that the interesting part about the
relationship that you two guyshave built has allowed the Steel
Kings podcast to kind of bebirthed out of that process as
well, as Jaden takes over theadvocacy role, really sharing
the product with others.
Like you said, it's really justwe want to give people the
opportunity to benefit from thesame type of benefits that we've
(05:42):
had here at Dayton Barnes andthat a lot of his listeners and
friends have taken as well.
So that was the birth of ShedGeek Finance.
Basically, as a partner of theJ Money team, right, I mean
Shannon.
Basically for lack of a betterword he's lead gen, he lead
generates as an advertisingpartner.
Anybody that goes through ShedGeek Finance is ultimately going
(06:04):
to deal with one of the membersof the J Money team.
That's kind of how that works,right, Joel?
That's right, yeah.
Joel (06:09):
If somebody reaches out to Shannon to have questions about
financing, those leads landwith Katy and with me.
But Katy, maybe you can tell alittle bit about how, when one
of those leads come in Katy,about how you manage that
process to help folks out,because Katy works a lot of the
(06:30):
heavy lifting and magic behindthe scenes that really makes it
streamlined for folks that areinterested in financing.
Katy (06:37):
Yeah, so as soon as I get a lead, I'll reach back out to
you.
Thank you for reaching out andwe'll schedule a call right away
.
Kind of give you a little demoof the platform or, you know,
show you what we have to offer.
While we're on there, I'll sendyou a link to apply to use our
platform and we just get startedfrom there.
We need just a few documents,get you started and that's about
(07:00):
it.
Joel (07:02):
I think the other thing that we do afterwards as well
Katy, you know, she, she, shemakes it sound so simple,
because she makes everythingvery simple, and but we also
take the next step, which is tohelp folks use the platform well
and to train them sometimes ismaybe the most important part,
(07:27):
because it's like anything themore knowledge you have about
best practices on how to offersomething, the better you're
going to be and the more successyou're going to have, and so
Katy does a nice job of gettingthat aligned as well, right,
Katy?
Katy (07:37):
Yeah, after we have that call, we get to apply and
improve.
That typically takes a week ortwo.
We'll get you and your entiresales team on a training call
with our personal account rep atupgrade and they will kind of
walk you through the entireupgrade, tell you what to do,
what not to do, all the tips andtricks, and we also send out
(07:59):
some bi-weekly emails on tipsand tricks that you can use on
the platform, and so we'realways trying to keep you up to
date and we want you to succeedwith the platform.
Jared (08:12):
So tell me, tell me a little bit more about the signup
process.
I know a lot of people.
They get really nervous, theystart to get a little bit of
consternation.
You know it's it's the initialsteps that are often missed, and
then you miss opportunitiesbecause you don't take that
first step.
You're looking for a fewdocuments.
You're looking for a few piecesof information, obviously some
(08:33):
business documents, things likethat.
That should be fairly easy toreproduce.
But what you're not looking foris you're not looking for any
kind of payment.
You're not looking for anyupfront money.
This is not a financialcommitment from your, from your,
from your customers.
Is that right?
Katy (08:59):
That's right.
Yeah, we don't need any kind ofapplication fee or a copy of
your contractor's license if youuse it.
And this is the place where wekind of lose customers.
Easy to get them on the call,it's easy to get them to fill
out the application, but theyhear three months of bank
statements and they start tosweat a little bit.
But it's really just, you know,making sure that you have the
(09:21):
means to, you know, be inbusiness and use this platform.
It's not getting too nosy oranything like that.
We're not trying to see howmuch money you have in the bank.
Joel (09:31):
Yeah, I think that's a good point, and just to clarify,
this is the process for anyonethat wants to use the platform
to sign up For somebody who'sactually applying a consumer
that's applying.
It's a completely paperlessprocess that takes a matter of a
few seconds, and so the abilityto use that kind of a platform
(09:54):
takes just a little bit ofpre-screening on our part, and
so that's what Katy's alludingto here, but it's a free, very
painless process for sure.
Katy (10:03):
Yep.
Jared (10:05):
I think that's my favorite part of the process and
, eric, you can dive into this.
So when we started offering thefinancing product you know
episode one we talked about howDayton Barnes and J Money became
aligned, how the you know thegenesis of that moment created a
lot of things, not only for uswith gross sales and then
utilizing the product to itsmaximum, but really giving us
(10:26):
the opportunity to be here onthis podcast and talk further
about it.
Um, I'm just blown away by whatofferings are there and, joel,
I really want to touch base andkind of advocate again, like I
have in the past, for yourcustomer.
They can be on a call, they canget approved, they can get
basically ready to buy andprobably I mean 20, 30 minutes
(10:51):
you can have a customerbasically from start to finish
on something.
And if you're the dealer, ifyou're the, if you're the in bag
holder, you can have money inyour account and probably less
than 72 hours I think I thinkthree days is currently the
turnaround time on fundstransitioning.
A lot of people start to getinto the nuts and bolts of well,
you know, this sounds great,but when am I going to get my
(11:13):
money?
It's all about my money.
I got to make sure I get paidand I just want to be
transparent.
It is a very smooth process.
It is super easy.
Could not be quicker.
Certainly a lot easier thandealing with a bank or dealing
with cashier's checks or draftchecks.
These are automatic banktransfers.
They take place behind thescenes, 100% paperless process.
(11:34):
Anybody got anything to add?
Eric?
over the financing for us.
Joel (11:39):
I think that you make a really good point there.
One of the things we hear a lotof times is how do we get our
money from the loan when thebuilding's delivered?
Katy (11:46):
Well, when the building's delivered.
Joel (11:47):
You make a real simple request on your platform, no
paperwork required.
Customer gets a link, they say,yeah, my building's here, I
love it, it looks great.
They approve the disbursementand it gets transferred
electronically into yourchecking account, which I think
is again.
Eric, when we were looking atsome of the must-haves, when we
(12:08):
were putting together a pilotfor the right kinds of products
to bring to this space, that wasone of the things that we
wanted to be be sure of correctyeah, that and that, that was I
mean so from Katy's perspectivebringing on new companies, um,
and then, and then training them.
Eric (12:25):
That that was, I think, something I think we just kind
of tandemly helped create.
Like, what is the process of aperson as a sales rep, what's
the question flow, what's thetalk track, what are the
questions, what aredisqualifiers, what are green
flags in a person's financialsituation?
And these things are allteachable from Jay Monius.
(12:47):
So, like, if you're worriedabout getting onboarded, okay,
not a huge deal, Katy can walkyou through it.
But how you use the product ona case-by-case basis, like that,
that that's the part.
That's the part where youseamlessly can do it like what
you guys are talking about.
Like you you could literallyquote a person, a building a
shed, and then literally havethem signed up with a, with a
(13:10):
chip, like a down payment,either through a credit card or,
uh, through like literally inlike three minutes.
I mean I perfected that.
We had a whole section on ourbackend system where I was
telling the team get meprequalification's and then I'll
set them up on a call and I'llcall, I'll walk them through all
of the options here's the linkand I'll follow up with them.
(13:30):
Just get me the yes.
Get me the yes that they wantfinancing, that they want
financing because they wantfinancing and they want to call
by me.
The close rate was like 80 ifthey got pre-approved.
So like the big thing was getthem on the phone so that I can
get them comfortable with theproduct and then also with doing
(13:50):
business with us, because Ithink a lot of times it's like
you know, you get these likeface.
I know I'm going off on atangent.
Jared (13:56):
Stop me if I don't know, I think that's good so, so you
get.
Eric (14:01):
You get these.
You get these customers thatare in the middle of nowhere,
right, Montana, Wyoming, Texas.
You know they're already numberone trying to figure out who
they can trust to buy a buildingfrom.
And then number two, oh, oh,now you want our, now you want
my personal info.
For you know, because now Iwant to finance the thing.
So not only do I have toovercome trusting you to give me
(14:22):
the building, but now you'realso throwing another ingredient
, and you know, basically likethe dessert, which is the
finance options.
You know, um, I think,overcoming that, with the
confidence to be able to speakabout not only selling them the
building, but also segwaying itright into this like, oh, by the
way, $10.99 looks like $212 amonth.
(14:43):
I dare you to find a betterdeal.
Let me share my screen with youand we can kind of go over.
And then I'm taking more of a.
I'm not a banker, but I'mtaking more of a.
Then I'm taking more of a, likea, not a.
I'm not a banker, but I'mtaking more of a.
Well, now let me just take thebuilding hat off.
And now let me coach it, likewhat my experiences are from the
hundred other people that I'veclosed deals with through
(15:04):
financing.
It's like or without, howevermany people it is.
So I think I don't.
I don't know where I was goingwith that tangent.
Besides that, if you're adealer and you want to become an
expert and close more deals andit's the confidence also,
that's too.
And and I think I was justrambling but man, I get hyped up
where I get customers that wantfinancing because I literally
can make it happen on the phone.
(15:25):
The guy from Washington threedays ago I texted Jared I said
is he approved?
I was literally talking to himon the phone.
He sent me me a text back, saidyep, he's ready for his
paperwork.
And I'm like all right, dude,you're ready to go.
You know, you let me.
You know it's $2,200 down andall you got to do is do like
four steps or email and you'relocked in, literally.
Joel (15:49):
Let me ask a question, Eric how many deals where
somebody has said oh, you knowwhat, I'll go talk to my bank
and then I'll get back with you.
How many of those do you?
Lose, I would say Because thereason I say that is this is all
part of the process.
They don't have a way to getaway from you, but sometimes, if
(16:14):
they get away from you to checkwith your bank, I've got to
imagine that a few of thosecustomers may or may not come
back.
Eric (16:20):
Let's say I'm a believing human.
I believe what people generallyare saying to me.
However, let me check with thewife and I'll get back to you.
They're just saying it, youknow.
So it's just a sentence.
They say, like, whether theyactually go to a bank, you know?
All right, let me follow upwith him in 48 hours Most times
(16:43):
than not, when the guy's notwilling to see if he's
pre-qualled, like right there onthe phone, it doesn't even
matter what the person says Letme check with the bank.
Like, Let me check with the bank.
Like, maybe two out of 10 isprobably he's checking with the
bank.
Like, in reality, all they'redoing is saying no to you
currently and that's all I'lltake, because I don't I know for
certain a $30,000, if you havean 800 credit score and you want
(17:06):
an 8.99 or a 9.99, like thebank is not going to give you an
unsecured loan with an 8%interest rate the end, going to
give you an unsecured loan withan 8% interest rate, the end.
So if you called them and theyand you had that conversation
with them honestly, you wouldcall me back and I and I would
have a better rate than them.
And they're going to take asecond mortgage or they're going
(17:27):
to want to never never try andnever try to overcome that
objection, because if they'retelling the truth they will call
me back.
And so so to me I'm like I'mnot even going to try to waste
my time, but because I knowthey're going to come back if
they're telling the truth and ifthey're not telling the truth
and they're basically justtrying to get me off the phone
and then they might call me backanyway.
(17:48):
And and it's not like I'm beingsome sleazy salesperson I just
don't press buttons when theydon't need to be pressed.
And because I know if you havean 800, I know for certain we
were competitive I might have tocome off a couple points
because it might cost us alittle bit more to do the front
load on that Like.
But those are all details youcan work out in your mind as
(18:09):
you're talking to the person,based on their financial
landscape of their own personallife.
Jared (18:15):
They might want to stay away from the bank.
Eric (18:16):
They might want to stay away from the bank because they
just refinanced, but they wantthat money for something else
and they're like well, I kind ofwant to not use the bank.
Well, dude, I can give you abetter rate than the bank anyway
.
So there's been some scenarioswhere they couldn't leverage
their bank and their creditscore because maybe they just
(18:37):
did something else where thisbecomes a super viable option
for them because they're notgoing to be punished and put in
a pool of like no knock on a 700.
But like a person with an 800deserves a little bit more than
a person with a 700 for obviousreasons, than a person with a
700 for obvious reasons.
You know, it's exciting, you're, you're, you're, you've done a
(18:57):
better job over your life.
You know managing what.
I do here so what I like.
Jared (19:01):
What I like about the relationship that we have and I
know this is not a uniquerelationship, this is a
relationship that the team overat J Money shares with all their
clients is you guys help set up, you guys help train, you guys
help maintain, you do check-ins.
You've got one-on-onerelationships with key financing
(19:24):
team members at the companiesthat help you get connected with
the financing in the firstplace.
Joel, tell me about that, tellme about the process, and Katy,
you jump in here too.
I know that I've learned a lotand I obviously have a next
level relationship with you all,but that's a relationship that
anybody that's listening to thispodcast can have with these
(19:45):
folks over at J Money, becausethey do it for everybody.
Advertisement (19:49):
Hello Shed and Carport Industry.
I'm Cord Cook, chief BrandStrategist here at Shed Geek
Marketing.
Did you know that Shed GeekMarketing works with 45 shed
companies and counting, and weare not slowing down in 2025.
One of the neat benefits toworking with Shed Geek Marketing
is working with an agency asopposed to just an individual.
When you work with Shed GeekMarketing, you have a team of
(20:10):
professionals working diligentlyto ensure your success, from
branding guidelines and brandbooks to websites, google and
meta tag tracking that measuresthe traffic to your website and
social media pages, crm setupand full automation, build outs,
lead funnel integration and somuch more.
Worried about whether or not wecan serve you, don't be.
(20:31):
Shed Geek Marketing works withmanufacturers ranging from $1
million a year in sales up to$80 million a year in sales.
There is no manufacturer toobig or too small.
Remember marketing is aninvestment that should be making
you money.
That's why nearly 50 companieshave decided to work with Shed
Geek Marketing.
So for more information, go towwwshedgeek.
(20:53):
com and submit some basicinformation and we'll reach out
with a discovery call andpatiently walk you through how
we can best serve you.
Thank you for your time andlook forward to working with you
.
Joel (21:08):
Yeah, I think that's a good point, and this is the
great time of year to do it,when there's snow on the ground,
at least here in Ohio.
What obstacles are youencountering?
How can we help you be betterprepared for the upcoming spring
(21:35):
rush when the snow melts?
Are you comfortable in usingthe platform?
What about a training session?
Can we do a retraining, arefresh, those kinds of things?
Because, like anything, it justhelps to use things more
efficiently if you'recomfortable with them.
And Katy's gone so far as tohelp folks with everything from
(21:56):
QR codes and flyers to put intheir buildings or on their
desks and so forth to leadpeople through the application
process.
So there's a lot that we can doalong those lines, but I think
that you know.
Back to the back to the bankquestionnaire.
That was just a little bit of aloaded question, just because
when we were first searching forsolutions, I asked some of my
(22:18):
banking friends.
I said, hey, can, is thissomething that you'd be
interested in, some of this dealflow?
And they said, oh, yeah, youknow we could probably turn an
application around in a day ortwo.
And I said a day or two.
I said if you, if you're morethan a few seconds, you're,
you're out of the game, you know, and they just looked at me
with these looks you know, a fewseconds.
(22:41):
Well, yeah, I mean really, it'sa paperless process that takes a
few seconds to process and uh,so you know, I think that, again
, having been in the bankingworld, it's not a knock on my
banking friends.
They have certain parametersthat they have to follow and
work within, but the thing thatwe put in between there is
technology.
Right, we use fintechtechnology that allows us to
(23:05):
process applications morequickly, use paperless processes
that can manage things you knowfrom a digital platform in a
much faster way than maybe whatsomebody sitting in a bank can
do.
Eric (23:19):
You know, and another, and a huge, a huge thing here is
that a lot of people, like, ifyou think about the Green Sky
Home Depot partnership that theyhad or still have I don't know
if they you know people who arereplacing doors and windows at
their house are going to spend25 K on that project, and that's
something that you don't reallytechnically want to pull a home
equity line credit out becauseit's a big project, but it's
(23:41):
like not, you know, you onlywant to use that card maybe once
or twice in your life and andmaybe you don't want to do it
for you know, maybe you'll havea back deck project.
You want to roll into that.
But, like, in turn, you can beat, you know, for in that case,
example, you can be standing atthe counter at home depot, get a
probe of green sky on the spotand then walk out and you got a
window project, I mean, whereasif you had to go to a bank and
(24:04):
pull out 25k like that's, I knowit seems like, well, if you
really want it, you'll do it.
Like no people want door dashfrom their couch when McDonald's
is literally two blocks downthe street.
They will pay someone elevendollars to bring them a sack of
french fries and chicken nuggets, like it.
The same applies all the way upto thirty thousand dollar
purchases, like they just don'twant to go somewhere and um, and
(24:26):
so I think, playing that handwhere where jay money really
separates, like the oh my gosh,that was easy.
I'm like, yeah, you literallyjust dropped 50k in like three
minutes.
You know no big deal, but butyou've got what you want and as
long as the person like me orJared is confident in the sales
process can speak the languagelike that, that's the thing that
(24:49):
I'm speaking to a lot of stoicdealers probably no offense.
Like it's time to up your salesgame with your presentation and
your and and like yourprofessionalism and your
eloquent speech.
You know, because you reallycould start selling more larger
buildings, larger projects,utilizing j money financing with
with like along the way in anyproject, as long as you know it,
(25:12):
people will not say no, they'relike impressed with like the 10
things that I know, and I don'tknow a ton, I just know, like
what the rates are and kind ofwhat you need to know, have
credit wise.
It's like um, so I'm not likesome expert, but, man, I am
definitely confident in it.
So I mean, maybe that was alittle jab at the.
You know the show.
Jared (25:35):
No, let me say this, let me say this.
So Eric came from an aggressivepoint of view right there and
it was fine, yeah, sorry.
Because no hearing things inreal time.
So call to action this week.
Take constructive feedback,because everything he just said
is absolutely true.
If you are still sitting on ashed lot and you are not
(25:55):
offering a financing product,whether it be J Money or another
financing product, you'remissing out.
There are a lot of greatfinancing products out there.
We just happen to reallybelieve in the folks over at J
Money.
Eric's talking about talking upyour game and getting more of a
talk track.
This is the team you want towork with.
They're going to work with youon the training.
They're going to work with youon maintaining it.
They're going to get youeverything you need all the
(26:16):
tools.
We talked about tools last time.
Let me say this we have a lot offolks that are listening right
now, who can't see the, whocan't see the video, who are not
exactly tech focused, who arenot exactly focused on
technology our Amish friends,our Mennonite friends.
A lot of those folks arelistening to us on a call
(26:38):
service.
We're very thankful andgrateful that you guys give us
your time.
What I can tell you is this isalso the team that you want to
contact.
They are very tech forward.
They are very in the moment,but they are also they know to
which they speak A lot ofclients that are Amish Mennonite
you know, that are not usingthe tech platform and J Money
(27:01):
can help you out with that.
Those guys.
Again, I want to give you guys aquick plug Again.
There's a lot of folks that arelistening to us on a call
service right now.
Contact the team at J Money,that's Joel Oney, Katy Spears,
the team behind them,1-937-7jmoney.
Those guys will help you out.
Joel, tell me about the processa little bit on what you can go
(27:22):
into when it comes to our Amishfriends.
Joel (27:25):
Yeah, that's a great point , because we work with a lot of
folks, right, Katy, that don'tuse that technology, right?
They don't use a computer orInternet platform, but they
might have somebody on theirteam that uses technology and
Internet platform.
Maybe they have a sales manageror a key salesperson that uses
(27:50):
a computer, and what we do is wejust work with that person to
become the administrator on theaccount.
Maybe they have a bookkeeper ora CPA that becomes the
administrator on the account,and so we work with a lot of
folks in that manner, right,Katy?
Katy (28:06):
Yep, yep.
Jared (28:09):
I thought that was an extremely interesting tool
because I can tell you we'vetalked about this in the last
episode.
We talked about it a little bitat the beginning of this
episode.
Joel and I have been to ahandful of trade shows.
At this point together We'vebeen out kind of repping the
product.
He is the owner of J money Meas an advocate for the product.
I'm a firsthand user.
I'm a heavy user.
(28:30):
Dayton Barnes, you know onething we didn't talk about.
We were at the genesis of JMoney when it came to a
financing product.
We not only helped pilot theprogram for J Money, butrained
with how the process works,giving feedback, and I can tell
(28:55):
you the team over there they doa great job of listening to
feedback.
If you're a large scale, a largescale dealer of any kind right
now, with any kind of marketinglist or customer data sets or
anything like that, this programis what you want.
You can take your customer data.
You can find out if customersare pre-approved.
(29:17):
You can find that out just withtheir name and address.
It's very simple.
It takes less than 30 secondsto figure that kind of stuff out
and then you are in a positionto be that much more aggressive
and in a good way.
You can give a customer so muchmore information to say if
you're ready to make thispurchase, and it's coming down
(29:38):
to if you can afford it on acash level.
Think about how many customershave $30,000, $40,000, $50,000
just lying around in cash to buya building.
There's not that many peopleout there that have that kind of
loose cash right now.
People live to work in a lot ofways.
Right now they want to makepayments.
(29:58):
You know, hey, if I work fivehours extra a week and I'm
getting overtime for those fivehours, that's going to make my
payment on my metal buildingbecause I want to go home and I
want to go work on my car, or Iwant to do some side work, or
maybe I'm trying to replace astorage unit.
Whatever that reason is, giveyour customer all the tools that
you can Contact the team at JMoney.
(30:20):
Joel, what are you thinkingabout, man?
Joel (30:22):
I mean we have talked about a lot over the last couple
of weeks, right, we've talkedabout a lot, I think, a lot
about financing and so forth,but I guess I'd like to take
just a few minutes before ourtime gets away and just talk a
little bit about some sharedvalues, right, because you know,
if you're partnered with thepeople that have the same kind
(30:45):
of values that you have, life isjust so much better that way, I
think.
And so we have one of our sharedvalues within our company is
only great people, right, and wewant to be working with with
great people, and I think that'swhy we've worked with you guys
for so long, how we got involvedwith Shannon, because you know,
(31:10):
you look at that first value inour value proposition within
our company.
It is, you know, only greatpeople, and so I think that that
is something that we have herewith you guys and I value
greatly.
So that when you said, hey, youknow we're thinking about doing
this Steel Kings podcast andlooking for, for you know,
(31:32):
someone that could get behind usfrom a financial sponsorship
standpoint, for me that was areal easy decision, because you
guys meet the very first line inour value proposition, which is
only work with great peoplenice.
Jared (31:50):
I can tell you, coming you, that means a lot what I've
realized the more we talk onlygreat people and really that
produces only greatrelationships.
If you really minimize inputfrom people who are not going to
help you and I think we'll talktrack a little bit on this as
(32:11):
we finish up for this week I cantell you that eric and I have
worked with multiple partners.
You guys have heard the storiesalready from the first couple
episodes.
You know, every relationshipcan be a positive one, even if
it doesn't end all that well.
You can learn from yourmistakes and eric and I have
both made more mistakes than wecan shake.
Um, you know, but we get upevery day, we look ourselves in
(32:34):
the mirror and we try to dobetter today and the next day
and the next day.
You know, from somebody who isstill really quite green in the
metal building and shed industry, there are so many people that
are listening to us, that havedone this for a lot longer than
us, that know more about theindustry than we do.
This is my call to action.
If you feel like you gotsomething to share, reach out to
(32:56):
me or Eric.
We'd love to interview for youfor the show.
We'd love to get you connectedwith some of our partners, like
the guys over at Shed GeekFinancing or the guys over at J
Money.
We'd love to help you out withthat.
I mean, the reason that we'redoing this podcast at least the
reason I'm doing it, and I'lllet Eric kind of share his why
is because we want to see theindustry do better as a whole.
(33:19):
A rising tide raises all boats.
You know you'll hear all thesecliches and I'm the master of
cliches.
I'm always trying to thinkabout how to tie something to
something else and I can tellyou the shed industry and the
steel building industry hasnever been hotter.
It's never been a better spaceto be in.
If you're listening to this andyou're considering steel
buildings to add to yourportfolio for sales and you're
(33:42):
selling wood sheds, please letus know.
We'd love to help you out withthat.
The team over at J Money wouldlove to help you out with that.
We've got a blue millioncontacts we can help you out
with Eric.
What are you thinking abouttoday, man, as we finish up?
Eric (33:56):
You know I'm thinking about the future.
You know, like what you know asa shed lot dealer or a metal
building dealer, you know you'readding this Great, don't stop
there.
Get organized with the back end.
Get a sales process for afinance customer.
Get a sales process for afinance customer, get a sales
process for or not, you know.
And then, and then you know, ofcourse, the mind wanderer guy.
(34:17):
You know how can we get abuilder a 3d design tool?
You know how can we get a 3ddesign tool priced, accurately,
financed through that programand then attached to the back
end system, and then we justsend the order in and we don't
really need to discuss much,unless there's questions, and
then so I see all the pieces.
So so you're asking me.
(34:37):
You know my mind is uh, youknow what are we doing in the in
the winter time?
You know a year from now, whenwe're building, you know,
building a system back up andand so that that's kind of where
I'm at, and there's no betterteam to do it than the J Money
team.
And if you're a builder outthere and you just heard what I
said, you know holler at Jaredand we've got some ideas.
Jared (34:59):
We are grateful for Joel and Katy.
They've spent the last abouthour and a half with us.
We've taken this over two weeksnow.
As far as our friends that arelistening, you heard episode one
last week.
You're hearing the culmination,the finish up of episode two
right now.
Joel and Katy, do you have anyparting words?
Joel (35:46):
for the listeners of the Steel Kings podcast Go ahead.
Katy (35:48):
Katy.
Well, I don't have any thoughts.
Joel (35:51):
I was going to let you go first Well, you know, I always
have some thoughts and I'll takea minute just to plug Katy and
how appreciative I am for her.
You know we talked a little bitabout how Katy and I met at a
banquet and sometimes the timesyou meet folks in life that
(36:16):
you're putting yourself outthere and you come across
somebody who's just absolutelyfantastic.
Obviously that's how I met theSteel Kings, Jared and Eric, but
that's also how Katy met me byengaging with me at a banquet,
and she has become a veryindispensable part of our team
(36:37):
and just does an amazing job oftaking care of our clients.
So I'll use the last fewmoments here as we close just to
plug her and tell how much Iappreciate her.
Katy (36:47):
Well, I appreciate that, I appreciate this opportunity and
I'm looking forward to helpingsome new merchants sign up with
us.
Can't express enough that youknow we succeed when you succeed
and we really want to helpeverybody succeed and have a
great 2025.
Jared (37:04):
I really appreciate the two of you taking time for the
last hour and a half to spendwith Eric and I.
We are very grateful for therelationship that the Steel
Kings have with the team over atJ Money.
I can tell you we would not bewhere we're at without you, guys
.
As far as metal buildings, woodsheds, any kind of home
(37:24):
improvement options, if you're acontractor, if you're a dealer,
if you're a manufacturer, thisis the team that the Steel Kings
have chosen to ride with and weare so grateful for their
friendship, their partnership.
We look forward to a successful2025.
Contact the team at J Moneythat's 937-7JMoney.
(37:45):
Joel at JMoneyLLC.
com, Katelyn Spears.
That's K-A-T-E-L-Y-N Spears,S-P-E-A-R-S at jmoneyllc.
com and, as always, jmoneyllc.
com to sign up.
Guys, it has been a great time.
We really appreciate you.
I'm Jared, he's Eric.
(38:07):
We are the Steel Kings For thisweek.
We're out.
Have a great time, guys.
We'll talk to you later.
Eric (38:16):
Let's go.
Jared (38:19):
Have a good week, guys, later on.
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com