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September 9, 2025 4 mins

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Hope you have enjoyed the full episode with Nina Lombardo and Anna Kotler, co-founders of O'ts Cookies and took away some learning about the readiness it takes to launch in retail stores.

On this mini drop, here are 3 powerful questions I asked Nina and Anna specifically about launching into retail stores - Enjoy! (and learn).

  1. What is a learning that you didn’t know until your products were actually on retail shelves?
  2. What advice would you give to other founders trying to secure their first retail deal?
  3. What trade shows, support groups or accelerators have you found the most beneficial in growing your business?


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Reach out if you know of a female founder with an impactful brand and retail story and leave a review if you found value in this episode! Hello@shelftalks.com



Purchase the book Shelf Talk: A step by step guide to launching your product in Retail Stores by Roberta Townes Buy Book

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