The Art and Science Behind Making Money in Promotional Products with Hildee Isaacs

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Discover the world of side hustles turned main hustles as we sit down with Hildee Isaacs, a fearless entrepreneur who took the leap from various traditional industries to the burgeoning world of promotional products. Hildee's journey, marked by resilience and grit, will have you on the edge of your seat as she recounts her experiences from the glitz of the film world, the cut-throat garment sector, to the unpredictable restaurant business, and finally, her triumphant rise in the embroidery and promo industry. Ever thought about the science behind a good logo design or the art of choosing the right t-shirt? Hildee's got you covered.

Dive into an educational journey through the promotional products industry, an overlooked multi-billion-dollar sector! With Hildee's unique insights, we explore how she leverages her Film School background to create engaging and informative content about the promotional products industry. We also delve into the intricacies of corporate America and the world of graphic design, where Hildee shares her expertise on adapting designs to meet diverse company needs and emphasizes the elegance of simplicity in logo design. The conversation also uncovers the secrets behind the different levels of quality in t-shirts and the factors to consider when choosing the right shirt based on price and quality.

As we wrap up our insightful chat with Hildee, we explore the importance of learning and mentoring in this dynamic industry. Hildee discusses her YouTube channel, a treasure trove of educational content about the promotional products industry, and offers tips on how to find mentors and clients in the corporate sector. Be inspired by Hildee's journey of transforming her side hustle into a full-time career and her dedication to helping others do the same. So, whether you're a side hustler or looking for new business ideas, this episode is a goldmine of practical tips, valuable insights, and inspiration!

Reach out to Hildee:

• Schedule a call with Hildee
• Wanna see 1-minute product videos? Follow Hildee on LinkedIn!
• Visit her site www.hildee.com

As you're inspired to embark on your own side hustle journey after listening to this episode, you might wonder where to start or how to make your vision a reality. That's where our trusted partner, Reversed Out Creative comes in.

Specializing in strategic branding and digital marketing, Reversed Out Creative is an advertising agency dedicated to helping you turn your side hustle into your main hustle. With a team of experienced professionals and a track record of helping clients achieve their dreams, they are ready to assist you in reaching your goals.

To find out more about how they can elevate your side hustle, visit www.reversedout.com today and start your journey towards success. Our blog is also full of great information that we work hard on to provide you with a leg up on the competition. We also recently launched our YouTube Channel, Marketi

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I'm joined by Kyle Stevey, myco-host.
Let's get started, all right?

(00:32):
Welcome back everybody to theSide Hustle City podcast.
Guys, believe it or not, kyleStevey is over here on my right
hand side once again.
Yeah, I stopped quitting.
I figured I'd make a comeback.
Kyle's been busy.
I mean, you got the spring, thesummer, you got kids, you got
responsibilities.
They come with that, you know.
So it's hard to get.
It's hard to leave work andcome here at four o'clock or

(00:54):
three o'clock even.
Sometimes our podcasts are atthree o'clock and do things when
you got those kind of….

Speaker 3 (01:00):
Well, now I'm Rex Ryan of the Northern Kentucky
Middle School Football League.
I'm like the greatest defensivecoordinator of the world's ever
seen.
But I can't be a head coach soI can't make all the practices,
so I'm just helping out withlike linemen, because I don't
know anything about offensiveline.

Speaker 2 (01:16):
Yeah, well, you're here, kyle, and unfortunately
Monica Tuck is not here, but shesent us another guest, hilda
Isaacs.
What's up, hilda?

Speaker 4 (01:27):
Hello, Monica and I are BFFs.

Speaker 2 (01:30):
Oh, are you guys both in that same leadership?

Speaker 4 (01:35):
Trugatic community yes.

Speaker 2 (01:37):
Yeah, there you go.
Business addicts yes, businessaddicts anonymous.
Well, that's awesome.
So you've got your own….
And guys, today, if you everwanted to know, I know a lot of
people.
They're trying to build theirside hustle.
They're trying to turn thatinto a main hustle.
Well, Hilda has already donethat.
And then, at the same time, shecreates products that help you

(02:00):
promote the business that youhave.
So her side hustle turned intoa full-time hustle, which helps
other side hustlers.
Right, Hilda, Absolutely I loveit.
I love it.
What got you into this?
We talked a little bit beforethe episode started and you said
this wasn't your thing, thiswasn't what you were planning on
doing, but this is where youended up.

Speaker 4 (02:20):
Yeah, so I mean, it's a great story.
I grew up in New York and Iwent to NYU Film School and I
was going to be a film producer.
So I graduated and I got threegreat jobs in the industry in
Manhattan and each time theassistant director said fuck me
or you're fired.
What?
So I left the industry.

(02:41):
Oh, come on, this was beforeAnita Hill.

Speaker 2 (02:44):
This was before Harvey Weinstein.
This is like… Way before.
Yeah, yeah, yeah.

Speaker 4 (02:49):
So after that happened three times, I thought
there was something wrong withme.
I wasn't made for this industry.

Speaker 3 (02:54):
Apparently, there wasn't anything wrong with you
if you're getting all thosetypes of prepositions.

Speaker 2 (02:59):
I know, yeah, exactly yeah, yeah, I barely got
something going right for youactually.
I had something going right,but not what I wanted.

Speaker 4 (03:06):
So then I went into the garment industry in
Manhattan and I always waitedtables and bartended and hostess
and loved the restaurantbusiness and then eventually I
said, all right, it's New York,new Yorkers are too mean for me.
So I drove down to Atlanta andI decided… I think someone had

(03:27):
told me there was this veganhippie who was trying to sell
his side hustle for 500 bucks.
So I met with him and he said,yeah, here, just give me 500
bucks, you can have my route, myrecipes, my refrigerator, my
freezer, whoa.
And I said, okay, and he was avegan and he had all these
recipes and what he would do.

(03:48):
And the route he showed me washe would go into offices and
hair salons people who couldn'tget out for lunch because that's
when they made their money, sothanks to stockbrokers and
people in the beauty industryand so he would wake up in the
morning, make soup, salad,sandwiches, and he would go door
to door and do it.
And I started that way.

(04:09):
Business was called SecretGarden Gourmet.
I ended up opening a restauranthere in Atlanta, in Alpharetta,
called Secret Garden Gourmet.
I lasted nine months.
I lost $100,000 because no onegave a shit about healthy food,
because it was all healthy food23 years ago in Alpharetta If it

(04:29):
wasn't a steak and a potatocovered in lard they weren't
interested.

Speaker 2 (04:32):
Especially in the south.
You're in the land of butter.
You're not far from Savannah,like for God's sake no right,
you're in a hot bed of diabetes.

Speaker 4 (04:42):
So once yeah, it lasted nine months.
And once it closed, the chickwho sold me my embroidered apron
said come, I'll teach you thebusiness and you work for me.
So I started working for herand then I worked on the vendor
side working for an Americanmade cat manufacturer.
So I know everything there isto know about the baseball hat
you're wearing, like everything.

(05:03):
I can talk dirty to you in hatlanguage.
And then I ended up not gettingalong with her.
When I was working for thevendor, I took my territory from
$10,000 a year to $1 million ayear and they never gave me a
raise.
So I just picked a companybased in Howell, michigan, who

(05:26):
was one of my clients and I saidlet me work for you.
And he said OK, and I workedfor him for a little while.
And then a medium size of brownand bigelow, which I'm sure
you've never heard of, and nowGeiger is the largest privately
owned promo company in the world.
They now have a huge UKinfluence and we're the only

(05:48):
ones that are.
I think we're completely carbonneutral.
I know our corporate office isall solar powered.
It's just cool shit.
It's a great company to workfor, but it means every dollar I
make.
I split with them 50-50.
And I'm OK with that becauselast year I did $1.4 million in
sales, a year before I did $1.2million in sales.
So my side hustle is definitelymy main hustle now.

Speaker 2 (06:11):
Wow, Well, two.
Ok.
So two episodes ago we had agroup on here called Aviatra,
which is a women's businessgroup, and it teaches women how
to get their businesses off theground and teaches them how to
make money, et cetera, et cetera.
And one of the data points thatcame up there was there's only
3% of women owned businesses andI guess you would consider

(06:33):
yourself a women owned businessthat get over $1 million in
revenue only 3%.
And she said sometimes it's gotto do with the types of
businesses they go in.
A lot of times they're thecaretaker at the house with the
kids and things like that.
So they don't want to build ascalable growth business,
they're just looking forsomething to supplement any
income that's coming in thehouse.

(06:53):
They want to do something wherethey can be flexible, things
like that.
So congratulations, You're partof maybe even the 2%.

Speaker 3 (07:01):
Was that revenue or profit?

Speaker 2 (07:03):
Sales, sales and that's it Like $1 million in
sales.
That's the thing which is wildto me that it's only 3%, but you
know.

Speaker 3 (07:12):
I don't know if there have been top 3% in anything.

Speaker 2 (07:15):
Our podcast is top 5% in the world.
It's not top 3.
Yeah, we need to step it up.
We need another 1,000 people amonth or something, or whatever
in the world it is.
So that's crazy the way thingswork out, though.
You just never know the waylife's going to take you, and I
even tell the young people I'llgo talk at the schools and stuff
and I'll say you know, whateveryou think you want to be now,
it's probably not what you'regoing to be in 20 years, it's

(07:36):
you know.
You're going to go to schoolfor something and things are
just going to happen and you'regoing to end up doing something
you didn't know you were evengoing to do.

Speaker 3 (07:44):
You're going to get an indecent proposal?
Yeah, now, you can make a lotof money off of that.
Yeah, actually that could havebeen your side hustle,
especially if you get three ofthose you get three of them.

Speaker 2 (07:53):
You're really rocking it out, man.

Speaker 3 (07:56):
That's like $30 million in lawsuits right there.

Speaker 2 (07:58):
No matter of fact, when I was a kid, I wanted to be
a producer.
You got indecent proposals too.
No, I didn't get any on theseproposals, no way.
But but, but look, but.
I wanted to be a movie producerbecause I was big into Steven
Spielberg so I loved.
You know, the first movie Iever think I actually remember
going to see was ET.
So you know that was.
That was like a big thing forme.
I was like, oh, stevenSpielberg, what does he do?

(08:20):
And my mom is a movie producerand you don't know when you're a
kid what's all out there.
You know you're a kid, you justlike you want to be a fire
person, you want to be a police,you want to be the things that
you know about, right.
But the older you get, the moreopportunities that come across.
Your play very similar to whathappened to you, right?

Speaker 4 (08:38):
Yep, and, honestly, best thing that ever happened to
me, because had the restaurantworked out I can't even talk
about the film thing becausethat definitely was never going
to work out, not back then buthad the restaurant worked out,
then I would have been locked,landlocked, city locked, and
that was it.
That was it.
Once you own a restaurant, youyou have no life.
But now the life I have becauseI'm 100% commission is I was

(09:03):
able this summer to go to Italyfor a month.
Who does that?
I don't know multi millionaireswho do that.
Did I have to work every day?
I did have to work a couplehours every day, but who cares?
I was in Italy.

Speaker 2 (09:14):
That's right.
Well, I'll tell you how you doit.
You do it the way me and mywife did it.
So for my 40th birthday, we didthat.
We went to Italy for a monthand we, you know, traveled on
the trains and things like that.
We rented our house out onAirbnb to a group of contractors
from Chicago that their bossdidn't want to pay for
individual hotel rooms, so they,they, they rented our house out
4,500 bucks we got for thishouse.

(09:35):
Our trip was 5,000 bucks andI'll tell you if you ever go
back out of town tripmasterscomit's like my favorite, because
you get to do multi city andthey will tell you exactly where
you're supposed, what trainyou're supposed to be on
everything.
And it came in handy becausewhen we were leaving Naples we

(09:56):
had to go down to I think SanGiamani is what it's called.
The train split in half andboth sides went onto a boat and
it floated over to Sicily.
We were on a train, on a boat.
That's so cool.
And if we would have been onthe wrong train, the wrong split

(10:16):
, right, we would have been inPalermo instead of Syracusa.
So it's still not bad.
I mean it would have been fine.
Yeah, it would have been fine,we would have figured it out
right.
But you know first worldproblems.
But yeah, that's how you do ityeah.
If you're gonna, if you're gonnago for a month.
But the thing is is do you havetime freedom?
Do you have freedom from yourjob to be able to go somewhere

(10:39):
for an entire month?
No, but that's the thing.
You don't have to be amultimillionaire to do it, you
just have to have time freedomto be able to do that, and it
sounds like that's what you havenow.

Speaker 4 (10:50):
Yeah, I just bring my laptop with me and I'm good.
I'm good, I love it.
I came home and it wasn't amillion emails.
You know everybody complainswhen they get home from vacation
.
They need a vacation.
And A I I slow Cation and B Ikept up with everything.
So when I got back I was good.

Speaker 2 (11:07):
The best part about Europe, too, is it's ahead, so
you can get up in the morning,you get up at noon and you're
still ahead.

Speaker 3 (11:13):
It depends on how I had you.
I was in Bali and that's 13hours ahead, and that meant that
I had to wake up like twoo'clock in the morning to check
in with everybody at the office,like everything going, are we
all right?
And then I would go back tosleep like 45, because my team
was good, so we were fine, wewent at a good time of year.
But the fact that matter isthat your sleep is just

(11:35):
completely jacked every nightthat you're on this trip because
you got to wake up early like 2, 30, make a phone call, go back
to sleep.

Speaker 2 (11:42):
Well, if you go to Portugal, believe it or not, I
think Portugal is the most, isthe closest country in Europe,
even counting Iceland, to theUnited States.
I believe it, yeah, and it'sonly what?
Is it five hours?
I think it's five hours ifyou're on the West Coast of
Portugal.
So I mean, it's, it's ahead,but it's not that much ahead.
So it's almost like you wake upat 10, 11 o'clock, start, you

(12:05):
got three, four hours.
You got two or three hours withthe work you can knock out.

Speaker 3 (12:08):
Yeah, before people bother.
I used to think it was likeChristmas come early when the
time would change.
But I was in college in Indiana.
They didn't do the dailysavings, so all the Cincinnati
stations were an hour ahead, sowe got to see every like the
football games were over at 10o'clock instead of like 11, 11,
30.
Oh yeah, or we could have twohours of Seinfeld and two hours

(12:30):
it was awesome.

Speaker 2 (12:32):
That's good.

Speaker 3 (12:32):
That's a good way to look at it Both did Seinfeld
Jeopardy at seven o'clock.
Yeah, there you go.
I was really good at Jeopardythe second time.

Speaker 2 (12:40):
Yeah, well, I don't go to sleep.
I think I went to bed lastnight at five o'clock, four
o'clock, woke up at nine o'clock.
It's like every night.
Dude, I can't.
I can't do it.
I can't sleep your sleep.
Did I get into these YouTubethings?
I go down the rabbit hole nextthing, you know whatever, but
it's mostly around side hustles.
Hildy, this is like what I do.
I just like think of like allthe cool stuff and then we get
lucky enough to have people likeyou on, who you know you can.

Speaker 3 (13:02):
He's actually done it .

Speaker 2 (13:03):
You're actually well, you've actually done it, but
you're also doing it in a waythat doesn't require you to
physically be anywhere, which Ithink a lot of people are
interested in.
And I mean, maybe you couldtalk a little bit about why
you've chose this, how long agoit was like, what you like about
it, and is there a way forother people to do something?

Speaker 3 (13:23):
similar.
I had about 700,000 reasons tolike it.
I know already yeah.

Speaker 4 (13:28):
So here's the deal.
I I realized probably 10 yearsago, but it took me until
January of this year to finallyjust take my NYU film school
background and decide that ifthere was somebody who's going
to educate the world in myindustry, which is a
multi-billion-dollar-yearindustry that nobody knows about

(13:51):
, it was going to be up to me.
So since January, I have posteda one-minute educational video
about my industry every singleday on LinkedIn, youtube,
instagram, tiktok and Facebook.
Every single day, and one ofthe people I have a six-minute
up that I just put on LinkedInbecause nobody else is going to

(14:14):
watch a six-minute.
But I ask everybody in myindustry what's the one thing
you wish people knew about ourindustry?
And the best was my friendStanton.
He said that he went to collegeand got a degree in marketing.
Not one hint that our industryexists.
So I'm baffled and fascinated,because anybody who's in

(14:36):
marketing would love my industry, anybody who's into creativity
would love my industry andanybody who loves sales would
love my industry, and I'm giftedin those three.
Don't give me a spreadsheet,don't make me do math, because
I'm allergic to both, but if youkeep me in the sales and
marketing and creativity realm,boy, oh boy, gangbusters,

(14:59):
fireworks, and I will entertainyou and have you fall in love
with me forever.

Speaker 3 (15:03):
Okay, I'm sold.
What the hell do you do?
Like literally what do you do?
So?
How did you get started?
Like what happened so?

Speaker 4 (15:13):
I got started because Rose.
Stransky and I became friendswhen she came into my restaurant
to sell me a couple ofembroidered aprons and when the
restaurant went out she said I'mgoing to teach you the business
.
And she did.
But there is no education aboutour business, so someone
actually has to take you undertheir wing and teach it to you.
And there's excuse me, there'sswag.

(15:36):
So it's the simple things thestickers on the back of your
laptop that everybody can see.
It's the t-shirt you're wearing, it's the embroidered hat.
It could be that someone decidedthey wanted, they wanted you
front and center.
They wanted to be front andcenter every time you're
podcasting.
So they sent you a pair ofheadphones and on the left ear

(15:57):
was their logo.
Or on the mic stand, they sentyou a decal that you could put
on the on the mic stand.
That fits perfectly that peoplecan see while they're on air.
Those, anything like that isconsidered.
I call it swag, you can call itswag, you can call it
chotchkies, you can call ittrinkets and trash promotional
products.

(16:17):
Add specialties the flagsbehind me, the calendar, awards,
lip balm I've seen people ifyou see a wrapped car.
Well, that's not something Ispecialize in.
That's considered a promotionalproduct Anything, you see a
logo on anything.

Speaker 2 (16:33):
Well, it's like death and taxes, right, everybody
needs it.
The crazy thing is so, you know, I just got my real estate
license and I go to one of thesebig swag everywhere, right, and
I mean we did a softwarecompany every time we went to a
conference.
Swag everywhere.
I still have my C prop pins.
You got C prop pins, yeah, Imean you got.
Every time a new company startsup.

(16:53):
They need to go to conferencesmore swag.
Real estate agent starts up.
Real estate agents hand outwhat Business cards.
They hand out pens, they handout notepads, they hand out all
these little calendars on thefridge magnets.
It's like all these people,it's like nonstop business.

Speaker 3 (17:11):
Yeah, so it's, that's great, but how do you so?
How did you get with Geiger?
No, not get with Geiger.
How did you?

Speaker 4 (17:18):
he wants to know how I started out and how to get to
one point.
Yeah, yeah.

Speaker 3 (17:21):
So yeah, so you, basically you got in, you have
this.

Speaker 4 (17:25):
I got in You've got this great.

Speaker 3 (17:26):
You've got this marketing gene, you've got the
sales gene.
I do, I do.

Speaker 4 (17:31):
So in the beginning I would go to these trade shows
where the vendors would giveaway samples with random
imprints on it and I wouldcollect as much as I could.
And then I would go home, Iwould make little gift bags and
I would find an office buildingand of course it always said no
soliciting, which made menervous.

(17:52):
But I would run up to thereceptionist and I'd say I'm not
soliciting, this is for you andhere's an extra one for anybody
in the office.
And I did that.
That's how I first got my footin the door, little literally.
And then when I worked for thisguy out of Howell, michigan, he
paid for a bunch of us to go tothe World of Concrete Show in
Vegas and walk the show floor.

(18:13):
And it's gotten to the pointwhere I can look at a logo and
know whether it's going toembroider well or not.
And if I can tell it's notgoing to embroider well, then I
won't even go into the boothbecause I'm just setting myself
up for failure.
And that happens little bylittle and I started building my
confidence.
And once my confidence was upand even my assistant said she's

(18:35):
worked for 20 or 50 Hildes butshe's never seen anybody as good
as me, my attention to detail,my uniqueness, my boldness, like
I won't let my clients getscrewed over by a vendor.
But I also won't let my clientsscrew us over, like if they're
being inappropriate, I'll holdthem accountable.
So at this point I no longertake orders under $500 because I

(19:00):
can't afford to.
In addition, it's usually, Isay, 25 employees or more, so
there's a lot of companies Iwon't serve.
So if somebody wanted to getinto the business, I would say
go for the small and I don't gofor the sexy.
Like I would never go after aCoca-Cola or a UPS.
Someone gave me a referral,great, but I'm not going after

(19:21):
sexy.
I want to go after thoseaccounts and most of my accounts
spend at least $100,000 a yearwith me.
But I go after the accountsthat no one's ever heard of, no
one cares about, no one, sothere's no competition and then,
before they realize it, they'rein love with me.
There's the loyalty.
I send samples all the time.
I bake chocolate chip, bananabread, send it all the time.

(19:42):
I'm posting every day.
I just I do things that no oneelse's not no one, but very few
people.
And even though I'm prettysuccessful, I still am
networking.
I'm still hustling because, inmy opinion, the day you stop
hustling is a day you drop dead.

Speaker 3 (19:59):
So there's so in the 2080 principle, what is, uh,
what's the top like product thatyou?
You said embroidered, so areyou are you giving, are you
sending like embroidered, liket-shirts, like polos or towels,
or what are you?

Speaker 4 (20:13):
Sometimes so.
So currently I'm very antiembroidery.
I feel like it's somethinggrandpa wears, or or maybe
they're still wearing on thegolf course Although if you look
at the next time there's a golftournament on, you'll see
mostly everything is this whichis a heat transfer.
It's just a cleaner, moremodern look.
If you look at a Puma shirt oran underarmor shirt, no one's

(20:33):
embroidering anymore.
They're doing heat transfers.
But um, it depends.
Like if it's a good, I'll do,I'll run a Dunn and Brad street,
I'll run, I'll get her creditcheck and if they're credit
worthy, they pay their bills.
They got a good credit limitwith my company.
Then yeah, I don't mind payingfor a hundred dollar jacket with
somebody in somebody's colorswith their logo on it.

(20:55):
I wouldn't blink twice and myvendors won't.
My vendors will usually be likeno, we'll give it to you for
free, cause they know if a hill,if an order comes from me, it's
going to be 10,000 or more tothem.

Speaker 2 (21:06):
I get three calls a day from Dunn and Brad.
I'll tell you one more thing.

Speaker 4 (21:09):
I know you're thinking trade shows, but really
the smarter companies, they'remaking sure when they hire
someone they're not just givingthem the employment packet,
they're giving them somethingthat makes them feel like
they're part of a team, causeit's so expensive to get
somebody up and running, so theycall that an onboarding gift.
So it's the hat, it's the shirt, it's the coffee mug, the

(21:32):
notebook, the pen.
Onboarding gifts are just assuccessful, like literally as
well as for me.
Hr is just as good for me asthe chief marketing officers in
the marketing department,especially in this recession,
people inflation is going up.

Speaker 2 (21:44):
People need free clothes right now.
Like you get somebody's up forfree, oh my God, thank you this
one.
It cost me $30.
If it's free, it's for me.
Yeah, it's free.
It's for me but no, no, that's areally good insight and I bet
there's a lot of things that youknow about that most people
don't know about corporateAmerica before it happens, like

(22:06):
when it comes to marketing, likethere's insights that you hear
about that most people don'tknow.
I mean even the embroiderything.
Right, like I designed logosLike this is what I do.
I've designed probably I don'tknow 500 logos and are probably
more than that Shoot.
But every time you do one, youknow everybody wants a freaking
illustri like a detailedillustration they send you oh,
my kid did this cartoon andcrayon and can you turn this

(22:29):
into a logo?
No, sorry, this is like a fullblown illustration.
No, you need simple.
You need Apple, you need Apple,you need, you know, that level
of simplicity so that it cantransfer.
I said can you cut it out of apiece of metal, like if you had
a sign and you pushed it, poppedit out of a piece of metal.
Does that work still?
No, it doesn't.
Okay, well then, it's not alogo, you know.
So it has to be that level ofsimplicity, that's actually a

(22:52):
really good idea.

Speaker 3 (22:52):
I've never heard that before.
I mean not a good idea, butgood analogy.

Speaker 2 (22:56):
Yeah, I had insight.
Yeah, I've had to put I had totell people about all the time
so, and I've actually had to dothat.

Speaker 3 (23:02):
Like there's.
You had to do it on metal.

Speaker 2 (23:04):
We had to make a logo that yeah, that turns it that
you got to pop out of metal, soit's yeah.
If you can't do it, then itjust doesn't work, right?
I mean, you never know whereyour logo is going to go and how
it's going to be used.
That's the thing.

Speaker 4 (23:17):
Right, and I beg graphic artists, ask a promo
person when, before you presentthe final final to the client,
send it and say will thisembroider?
Because it's not your job toknow, it's my job to know and I
can tell you right now Times NewRoman font fuck you?

Speaker 2 (23:36):
Yeah, exactly, people love.
What is the deal with peoplestill using that?
It's not even like like coolbecause it's old.
Like you know, sometimes peoplewill use comic sans, because
it's ironic to use comic sans orwhatever, but it's never a good
idea to use Times New RomanLike at all.

Speaker 3 (23:52):
I use it all the time .

Speaker 2 (23:53):
Don't do it, maybe in a business letter, a business
letter in Microsoft Word.
Do it there, but like, but thecrazy thing is is now you got
all these designers throwinggradients and everything.
Everything's got a freakinggradient on it and it's like,
dude, how did what?

Speaker 3 (24:06):
does that?

Speaker 2 (24:06):
mean, yeah, and then they want to be a pain in the
butt about it.
Like, oh, I'm such a greatdesigner, like this has to be
like this, it has to look likethis.
And it's like you know, as adesigner, someone who, like
worked in digital ad agencieswhere you have to work with
developers, and these designersare like pushing their thing.
It's just like the greatestthing they've ever done in the
world.
It's like dude, the developercan't produce that.

(24:27):
Like they can't read, it's notgoing to happen, man, like just
get over it.
And but they are dead set on it, like it's got to look just
like this, you know.
And they end up making peoplelike you, you're life miserable.

Speaker 3 (24:38):
That was a great rant , but what is this?
What is it?
What is it?
What is it?
It's true.
What's a gradient?

Speaker 2 (24:43):
A gradient is like when something will go from, say
, like dark blue to light blue,and it's a fade, it's almost
like a sunset, right.
I got you, so people put thatin their logos now.

Speaker 3 (24:51):
Softball jerseys and soccer jerseys.
And.

Speaker 2 (24:54):
Oh, they'll do crazy gradients too, Like you can use
a gradient mesh and you caninside of a logo and you can
make it like go from like fivedifferent colors and they all
blend together Absolutely no way.

Speaker 3 (25:03):
It's like not repeatable at all.

Speaker 2 (25:05):
That's yeah, it's like a piece.

Speaker 3 (25:06):
No, it is.

Speaker 4 (25:07):
It is.
It's just it's expensive.
It cuts down on if you want todo something in it.
You know it's, it's a pain inthe ass, but most times graphic
designers you do a gradient,they'll do a one color option.
Yeah, but then it's not thelogo anymore.

Speaker 2 (25:22):
So if that's, if that's what the client fell in
love with, they're going towonder on everything that
everybody can have a flyingpiggy bank.
Yeah, no, exactly Well, and plusa lot of times too, just
because it looks good on thescreen doesn't mean the inks are
going to blend well together,so you've got those problems on
top of it.
So, yeah, there's all kinds ofstuff that I come from the print
world.
I'm that old, so I rememberthose days when, like you, had

(25:43):
to like think of these things.
Yeah, some people don't, youknow, or they go from a pantone
to a four color thing becausethey forgot to like switch their
pantone color and their paletteover to a four color, and it's,
you can't blend a pantone intoa four color thing.
But anyway, long story short,some people know what I'm
talking about, but 99% of peoplelisten to this have no clue
what I'm saying.
No clue.

Speaker 3 (26:02):
At least they know what a gradient is.

Speaker 2 (26:04):
They know what a gradient is now.
Yeah, so what is Geiger like?
What made you want to go withGeiger?
I mean, you mentioned, you saidyou love them, you like what
they do.
Is this a?
Is this like a franchise?
Like, how does this work?

Speaker 4 (26:14):
Nope, so I'm a 1099.
And so not even I guess youcall it a contractor, and most
of the companies in my industrythe top ones they they have you
sign a contract but if youchoose to leave, you take your
clients with you, which is veryunusual in sales.
Usually the clients stay withthe company, but that's not how

(26:36):
it is, because nobody's buyingfrom Geiger, they're buying from
Hildi or my colleagues, and Ichose Geiger.
When I was ready to leaveBrandon Bigelow, I had eight
companies fighting over me and Iinterviewed all eight.
I knew what I was looking for.
Honestly, the last company Iworked for I didn't feel like
they treated their hourlyemployees well and those are the

(26:59):
people processing my orders, sothey weren't doing a good job
because they weren't happy.
So that was my number onepriority of picking a new place.
So Geiger flew me to Lewiston,maine.
I got to see how they're treattheir employees and at the time
it was before they built theirstate of the art, 100 percent
solar building.
But at the top of every hourthey rang a bell and sang a song

(27:22):
and everybody was supposed tostand up from their desk and
stretch and do like a couple ofminutes of exercise and I
thought that is the bee's knees.
And then I saw the lunch roomand I saw they had an exercise
room and they just I could tellthat this was a place who was
putting health and and and Idon't know positive energy
instead of make me money, makeme money and that's all that.

(27:46):
Plus.
At the time my manager, who'ssince retired, was the best
cheerleader, like she's justwonderful.

Speaker 3 (27:54):
Are they making the textiles there too?

Speaker 4 (27:57):
So we're middlemen.
Ok, most of the time we aremiddlemen, meaning I have
probably 10,000 vendors tochoose from.
Geiger tries to get preferredvendors.
So we've got a huge marketingteam in Maine and they vet the
vendors and they vet the screenprinters and the embroiderers
and anybody who wants to dooverseas and they narrow it down

(28:20):
for us.
And then most of the time we'rereally kind of pushed to either
do our preferred or ones thatthey know aren't going to take
our orders and never either givethe goods or, if the goods come
bad, they're not going to standbehind them.
And what happens is sometimeswe do have to.
In Lewiston now we have a hugewarehouse.

(28:40):
So, for example, if if one ofmy, one of my clients, houses
all their stuff and we've builtthem a website for free, because
anything we can do to make moresales makes sense, so they'll
go on their website, they'llorder a polo shirt, a t-shirt, a
pen and a hat.
So the pen and the hat areprobably sitting on a shelf with

(29:02):
their logo on it, ready to go,but the polo shirt we don't.
We do to order.
So we've got embroidery headson the premises and and I do
believe we now have, maybe wedon't have screen printing yet,
but otherwise we've got plentyof sources that will do one offs
Again, I don't like doingorders like that, but if it's
going through the web store Idon't even touch it.

(29:22):
It's what do you call it?
Passive income for me, andthat's the thing.
So when today somebody sent mea picture of a pen with a stylus
on the tip and she said, canyou get me something like this?
So I have 100,000 pens to pickfrom and I've got my own search
engine.
I've got my own vendors that Ilove.
I do a quick search and I'm notgoing to send her 10,000.

(29:43):
I'm going to send her one ortwo, because nobody wants that
many choices and so I get tospend people's money all day
honestly which is fun, and thenI keep you from spending money
like you're like ah, I got toknow you still spend money.

Speaker 2 (29:56):
Ok, well, you're doing over a million a year, so
you're probably, yeah, you could, you could do that.
Most people listen to this orlike, yeah, I wish I could spend
other people's money because itwould get rid of that, that
desire to spend my own money.
Maybe, but I don't know, it'spretty nerve wracking.

Speaker 4 (30:11):
If you knew what it took to get that t-shirt that
you're wearing, like cut back tothe t-shirt, like you know
nothing.
First of all, someone had tocall someone like me and say I
want, and you'd have to look onthe label on the back.
I mean, I'm guessing.
This is a wild guess.
It looks like it could be acomfort colors or an authentic

(30:31):
pigment.
Let's see how good I am throughthe camera.
Read, read the label on theback here.
Oh, the brand.

Speaker 2 (30:38):
I see.

Speaker 4 (30:40):
Can you grab it?

Speaker 2 (30:42):
Next level apparel.

Speaker 4 (30:45):
Oh, it's next level.
Ok, because then the lightingis making it look like it's a
pigment dyed shirt.
So next level is one of my topfavorites.
I usually do either next levelbellow canvas.
Why?
Because the if you feel yourt-shirt it feels soft like
pajamas.
Typically, when you're given afreebie, it feels scratchy.
Do you know what I'm talkingabout.

Speaker 2 (31:05):
Just straight up cotton.

Speaker 4 (31:07):
No what is that.
No, the next level.
They're taking the cotton andthey're washing out the dirt and
they're making it ring spun,whereas a typical cheap t-shirt
the dirt is still in the t-shirtand that's why it feels
scratchy.
Yeah, it's called a commodityt-shirt.

Speaker 3 (31:24):
And it's cut to fit better Like it's not one of
those.

Speaker 4 (31:27):
Correct, it's, it's, it's tubular.
There's no side seams, right,if you look down your your sides
, there's no seams there.

Speaker 3 (31:35):
No, there's seams oh.

Speaker 4 (31:37):
OK.
So they have different levels.
Next level has their own nextlevel.
Yeah, they're next level.
Typically the better qualityt-shirts which again next level
is is they're washing the cotton, which is why it feels soft,
and then they're doing a loom isthe next one, which is if
you've seen the show, the bear,the guy there is always wearing

(31:57):
these beautiful shirts and their$50 white t-shirts and it's
because they're done in adifferent technique.
It just looks better, it feelsbetter, it's not as slouchy.
True class Like somebody.
So the TQL cares.
So you.
You raised money for something,you did a run for something,
right.
You were given that t-shirt forfree.

Speaker 3 (32:16):
Yes, no, five bucks, I think.
Oh, you had to actually pay forit, maybe, maybe this is one of
the free ones we gave it to.
I don't know the ones you buy,and these are the same.

Speaker 2 (32:26):
Yeah, but that's just companies promo.
So what you're doing, you'resaying right now, is they
actually did a decent job ofprinting promo products for
their employees.

Speaker 3 (32:33):
Well, yeah, so that's it I donated, I donated, so I
got it.
There you go.

Speaker 4 (32:37):
So you did pay for it .
But but it's somehow, it's afundraiser and so let's say you
donated I don't know 50 bucks,so you got like maybe it's a 10.

Speaker 2 (32:49):
$10.75.
Oh, what oh?

Speaker 4 (32:51):
big spender and I'm going to guess, on the back are
all the sponsors, maybe.

Speaker 3 (32:57):
Not on this shirt, but we had a race shirt.
We did a street race orwhatever, like an obstacle
course through the city, likesome urban yeah, urban type race
, and we had a bunch of sponsorson the back.

Speaker 4 (33:08):
So it's, it's basically blue and I can't and
again in the camera it's like aviolet purple, it's like a
lavender kind of oh so thecamera is showing nice and it's
got like a white imprint andthen maybe almost a tone on tone
purple.

Speaker 3 (33:22):
Yep, yep.

Speaker 4 (33:24):
Yeah.
So it's a reasonablyinexpensive t-shirt.
I would say.
Let's say I don't know,probably cost the person who
gave it to you no more than $10,unless they got ripped off.
And then I don't want to talkabout that because you should
never rip off nonprofits, butwhatever.
I can't talk about what mycompetitors do, but it's a nice

(33:45):
t-shirt, it's nice.

Speaker 3 (33:46):
It's three years old and it's still in decent shape.
I'll tell you yeah, I know itlooks good, dude.

Speaker 2 (33:50):
And actually the more it wears out, the better it
looks.

Speaker 3 (33:52):
Yeah.

Speaker 4 (33:53):
Correct and again same thing with the scratchy
t-shirt it's the more you washit, the more that dirt finally
gets out of it.
But who want like I beg people,please spend an extra dollar to
and don't make me sell you ascratchy t-shirt I'm not using
this t-shirt or shit.

Speaker 2 (34:08):
They're awful.
And then what's the deal withevery t-shirt being super wide
and then shrinking, but notshrinking the wide way, the, the
, the length of its shrinks, andthen you end up looking like
you got a belly shirt on.

Speaker 3 (34:20):
Buddy, I've been trying to have this conversation
with you.
I don't know that it's thet-shirt.

Speaker 4 (34:25):
Yeah, it's commodity teas.
That's why, if you go onlineand just order a t-shirt based
on price, you're not going to behappy.
If you have a Hildi in yourlife and I always say and I am,
I don't.
I don't need all the business.
There are plenty of people whodo what I do that are probably
within five minutes of youroffice.
Find somebody local who's anexpert and ask their opinion,

(34:46):
even if they say you know, Idon't accept orders for under
whatever.
They should be able to say.
You know what?
Let's go on one of the websitesand I'll help you pick a good
t-shirt that you'll be happywith, that you can give out to
family reunion or you're allgoing on a cruise together,
whatever it is.

Speaker 3 (35:02):
If you just need 12 t-shirts, I ever got you ever
got us I think it was about 10years ago went to the soft
cotton, this, this type ofmaterial.
Yeah, Dude, it's been money.
Every t-shirt we get to see islike night that lasts for a long
time.
So they've done a good job.

Speaker 2 (35:18):
Dude, there's too many when you do this on your
own.
There's way too many productsLike you need a broker because
there's just a ridiculous amountof t-shirt vendors.
It's too much Like.
It's like, like you said,people don't want that many
options, they want one or two orthree options.

Speaker 3 (35:31):
I can be the guy that's telling you what's not to
get.

Speaker 2 (35:33):
Yeah, yeah, exactly, that shirt hurts, I don't like
it Sucks, get it Get this thingoff my body.
You're like digging into yourunderarms.

Speaker 4 (35:40):
Yeah, I throw them away.
If somebody gives me a t-shirtand I can feel it's scratchy, it
goes in the garbage, it's dirty.
But I will say there's men'scuts, there's ladies cuts.
You can get a scoop neck, youcan get a v-neck, you can get
sleeveless, you can get longsleeve, it all just depends.
And that's just t-shirts andthat's just talking.
Let's say, next level, bellacanvas.
Somebody asks me for a lanyard.

(36:02):
Holy shit, I got to go.
Do you want quarter inch, halfinch, three quarter inch, full
inch?
Do you want dye sublimated?
Do you want a one color?
Do you want a two color?
Do you want it woven?
Do you want to build up?
Like it's crazy how manyproducts we have to know in our
brain so that when one of yousays to me are you self-swear
for living, looking at mywearing?

(36:23):
Not that anybody else could doit, but I could tell you exactly
everything about your hat too.

Speaker 2 (36:28):
I love it.
You know what?
And the funny thing is I was atmy wife owns a spa and she was
doing an event yesterday andthere was a lady there who
worked at a gym that will benameless, but the owner of this
gym.
He was a franchisee, I guess.
He created swag products to, Iguess, try to motivate the

(36:49):
employees, but he would put themin like places where you
couldn't miss them.
It says, are you working hardenough today?
And like but it wouldn't belike that Nice, it would be like
a Was it like Dick's stuff, noone crunch.
But it would be like shittystuff.
It was like toxic crap that hewas doing, like you should stay
late today, and all kinds ofcrazy stuff like that.
Like, yeah, I don't like thatperson.

(37:11):
Yeah, he was doing it for like,for bad reasons, not for good,
for good reasons.

Speaker 4 (37:17):
I don't like that.

Speaker 2 (37:17):
But I literally had a conversation yesterday and I
can't remember the exactexamples that she spent.

Speaker 3 (37:23):
He spent his own money to get like marketing
stuff to to put in the drawersand stuff and people to say mean
things to people so that in thehopes that it would motivate
them to actually work harder toguilt them.

Speaker 2 (37:35):
It was like guilt products.
It was like he would.
He would fill up their deskswith stuff and then they'd come
in and get in the office orwhatever and open up their desk
and it'd be a bunch of pens thatsay you should work later
tonight or something you knowlike just guilt stuff.

Speaker 4 (37:48):
That's annoying.

Speaker 2 (37:49):
Yeah, I don't like that person Super annoying, but
he's like a gym bro, you know.
So he's like, he's nice andasshole Gym bros wouldn't do
that.
Well, that guy's just anasshole.
Jim Dush, how about that?
Yeah, so, but that's wild.
So how do other people getinvolved in this?
I mean, like you know, ifanybody's listening, they want
to.
You know, look for products, orthey want to.
They want to buy a product.

(38:10):
It's Hildi dot com.
Right, h I L D E.

Speaker 4 (38:13):
Well, again, I won't work with just anybody but.
If they wanted to learn aboutthe industry.
They should follow me onYouTube or LinkedIn or Facebook
or Instagram or TikTok and justwatch my one minute videos.
I post one every single day andit's about another product in
my industry, because it's it'soverwhelming how many products
I'm looking at my desk now Ithink I have 50.

Speaker 2 (38:36):
Sorry, I'm watching a video right now.
Just popped the video.
So if I can't talk right now.
Yeah, if I go to your websiteand I go down on the footer here
that YouTube link, that that'lltake you over to your YouTube
channel, right, or is?

Speaker 4 (38:48):
that just going to go to Geiger?
No, I think that's Geiger's.
You would have to, I think, ifyou, if you Google Hildi oh, I
know Google hashtag Hildi swag,that's my hashtag and it'll come
up wherever I am.

Speaker 2 (39:00):
Oh, hildi swag.
H I L D E swag.
Ok, yeah, that's cool and thenpeople can go on there and they
can learn about what you do andthen get a little some tips and
cool stuff.
You said every day.
You've posted a video for howlong Since?

Speaker 4 (39:14):
January, even in Italy, even when I had bad cell
service, I figured it out?

Speaker 2 (39:19):
Oh wow oh, did you get a sim card when you went
there?
Did you pop the sim?
Card out.
That's the.
That's the thing you got to do.
You can't use your phone.
You have to go buy one of thosetemporary sim card things and
just get some hours on it or getsome data plans on it and just
pop your sim card out, put a newsim card in and boom, now you
got a new phone.

Speaker 4 (39:36):
Yeah, but I'm fancier because I have the new iPhone.
So there's no such thing.
As it's an electronic sim card,it's not that you pop out.

Speaker 2 (39:44):
Oh, so now I got to change my whole entire process.
This is just why do they keepchanging things on me?
They keep changing the chargersnow that I like that better.

Speaker 4 (39:52):
OK, I don't want to have to follow a tiny little sim
card.

Speaker 2 (39:55):
You got to find something to pop it out and
everything.

Speaker 3 (39:58):
That's the charger.
Stupid it does.
It works with nothing else,yeah.

Speaker 4 (40:02):
I mean it doesn't.
I don't use the charger, Istill use the lightning.

Speaker 3 (40:05):
The US the USB when it would go into another USB
adapter.
That was made in so much moresense, Made total sense yeah
total sense I don't get it.

Speaker 4 (40:15):
It's a way for them I got no comment.

Speaker 2 (40:17):
They're going to make more money doing new chargers
every five years, yeah, yeah.
And then I got to go to TJ Maxxwhen they go on sale, and go
get a bunch of them.

Speaker 3 (40:26):
Try having two twenty two year olds and a thirteen
year old.
Those things are more likethey're rarer than white
rhinoceroses.
That's right, you got a betterchance of finding a big foot in
my house and you do a charger.

Speaker 2 (40:38):
Sounds about right.
Sounds about right, so that'sawesome, hilde.
So you're enjoying yourself,you.
I mean, this has been great foryou.
You're really enjoying, likeyou know, what you've built here
and it sounds like you're.
You would recommend this toother people too.

Speaker 4 (40:52):
I think anybody who loves sales, creativity and
marketing there.
There is a need in our industrybecause most of us are aging
out.
Most people in my industry are70 plus years old.
Now, that being said, a lot ofthose people are gifting their
business to their children andgrandchildren.

Speaker 2 (41:16):
Interesting.
Do you ever see these go up forsale on like a broker sites?

Speaker 4 (41:22):
No, what typically happens, like a geiger, if
someone wants to retire or giveaway an account, they keep it in
the family.
So someone would reach out tome, or they would reach out to
the manager and say, listen, youknow I'm thinking of retiring.
I don't really know who I wantto give it to.
Do you have any suggestions?
And then they work out a dealwhere, let's say for the first

(41:42):
year that the person retires,geiger will give a kickback to
the person who retired and thenwithin a year or two that goes
away and then the new personjust completely takes it over.
Well, that's better than buyinga business.

Speaker 2 (41:54):
Yeah, I think so.

Speaker 3 (41:55):
My cousin has a laundromat right now.
He's he did where it was likethe guy's paying off the lease.

Speaker 2 (42:01):
Yeah.

Speaker 3 (42:01):
So it was like it was almost like a for sale by owner
.
So he's paying.
He's paying my cousin, you know.
For over 15 years he's got topay X amount of his profits.

Speaker 2 (42:11):
What's car wash.
So he's a laundromat.
A laundromat either way.
It's like they print money, butit's like one year.

Speaker 3 (42:18):
If you could just do it in one year one false swoop
that'd be way better than havingto pay 8%.

Speaker 2 (42:23):
That's a great deal for somebody If they were able
to get in on that like is therea?
Is there a way to like reachout to Geiger and be like hey,
put me on the list.

Speaker 4 (42:31):
No.
So Geiger is again, once you'rein a top position, they won't
take people without a book ofbusiness.
So this industry is actuallythe perfect side hustle, meaning
you've got your nine to fivejob, you can afford to live,
you're just not happy.
And so you start out by findingYouTube videos or my videos, or

(42:52):
finding someone like me who'swilling to mentor you, and then,
nights and weekends, you sendout your swag, or you call your
friends and family and say whodo you know, who's an HR or
human you know, or marketing,and then, slowly but surely,
when you're consistently seeingthe money come in, then you can

(43:13):
leave your job that you hate,and then you're in my industry.

Speaker 2 (43:18):
Oh, interesting.
I hope you're charging for that.
Are you just like mentoringpeople?

Speaker 4 (43:21):
Like do you know?
No one's asked me to, I'll tellyou.
Once in a while I'll be in a,in a boutique or a restaurant,
and I could just tell that theperson helping me would do great
.
And so I'll have a call withthem.
And I never hear from themagain.
I don't know if they think I'mscamming them.
They can't believe what they'rehearing.
But anybody I've suggested thatI felt was worthy of my time,

(43:44):
because I'm not going, I can'tcharge them, nor can I pay them
right.

Speaker 2 (43:48):
But then they're going to go out and buy a bunch
of Doge coin on Coinbase, I meanit is.

Speaker 3 (43:53):
it is, for some people, lottery tickets.
It is kind of overwhelmingbecause you still have to build
a book of business.
Yeah so you're going to have to, you know, find the businesses
and you're going to face therejection of the secretary.
So you were lucky that theydidn't kick you out.
But you know, maybe if a manwent in, yeah, with the gift

(44:13):
basket, yeah that's whathappened.
Yeah, get the hell out of here.
Yeah, that's wild.

Speaker 2 (44:18):
Yeah, that's crazy.
It's like when there are reallygood opportunities and if
people like you, they're willingto actually help people brush
it off, it's just maybe it'sjust human nature or something
like that, but then they'll fallinto scams and things that
don't actually work.

Speaker 3 (44:37):
Yeah, I think the thing is.
It appears daunting.
I think if they were.

Speaker 2 (44:42):
If it seems like too much work, people are like, oh,
it's too much work.

Speaker 3 (44:44):
That's why they're doing, that's why, generally,
people are doing the workthey're doing.

Speaker 2 (44:47):
Or they feel like the industry is saturated, like
some people just might thinkit's just too many people in it.
I'm not going to be good at it,it's just too many people.

Speaker 4 (44:55):
It's never enough people, I'm telling you.
While I don't want peopletaking my clients for me, I
would love to have more of mearound.
I enjoy the people that are mycompetitors so much.
What are you making me look at?

Speaker 2 (45:09):
I don't know, the camera just decided to turn.
It was like nope.
It was like we don't want tosee Kyle anymore.
Let me turn, Thank God.
Well, anyway, Hilda, this hasbeen awesome.
You've done a great jobexplaining this stuff and your
excitement for it.
I think people are going to digin and you might actually have
some people reach out to you.
Do you got a form or somethingmaybe on your site that people

(45:30):
can fill out so you can filterout the people who are just
going to waste your time?

Speaker 4 (45:35):
No, I mean one person reached out to me once on
TikTok.
She gave me her phone numberand I said to her here's my
email address.
If you're serious, send me anemail.
And I never heard from her.
Oh man that sucks, why wouldn'tyou just, yeah, that's weird,
because I'm not going to makemoney off of mentoring somebody,
but I would not say no tomentoring somebody because it

(45:56):
brings me joy to teach.

Speaker 2 (46:00):
Well, have you ever heard of Kajabi?
You could do a Kajabi course.
God bless you.
Yeah, no, it's a yeah.
So my wife, she does skincare.
So she has a skincare coursethat she just started doing and
the skincare course you couldput it on Kajabi and teach
people and then you turn aroundand you sell that course on like
Udemy or something like that.
So you could totally do that.

Speaker 4 (46:24):
I make enough money and I'm really happy what I do.
I don't know that I would taketime away from what I do to do a
side-ass hustle for Kajabi.

Speaker 2 (46:33):
Yeah, but it's one of those things where you build it
once and then it just keepsselling itself forever.

Speaker 4 (46:37):
Right Passive income, which is nice.

Speaker 2 (46:39):
So now you go to Italy twice a year, anyway.
So, yeah, everybody, check itout, go to it's hildycom
H-I-L-D-E-E dot com and that'skind of ground zero.
And yeah, check it out, see ifthis could be possibly for you
and Hildy's willing to work withyou.
For God's sake, like it's crazy, like this is great.

(46:59):
Is there any other way peoplecould reach out to you?
Like do you want them to hitchup on Instagram or any of that
kind of stuff?

Speaker 4 (47:05):
I would love a follow .
I'm always happy.
You can follow me on any of theplatforms.

Speaker 2 (47:10):
Love it.
Love it Well, hildy.
Thanks so much for your timetoday.
This has been great.
We'll tell Monica you were atreat and, yeah, congratulations
on the success and, hopefully,continued success and growth.

Speaker 4 (47:23):
Thanks, it was great chatting with you guys and if
you ever need a t-shirt or hat,advice that's free.

Speaker 2 (47:28):
Oh yeah, that's common, don't worry.

Speaker 4 (47:31):
Thanks, take care All right, see you.

Speaker 2 (47:33):
Thanks for joining us on this week's episode of Side
Hustle City.
Well, you've heard from ourguests.
Now let's hear from you.
Join our community on Facebook,side Hustle City.
It's a group where people shareideas, share their
inspirational stories andmotivate each other to be
successful and turn their sidehustle into their main hustle.
We'll see you there and we'llsee you next week on the show.

(47:55):
Thank you.