The Three Questions That Build a Thriving Notary Business

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In today’s episode, we dig into the three questions that determine the growth, stability, and long-term profitability of every notary business. These questions are simple, but they’re powerful—and most notaries aren’t asking them often enough, or deeply enough, to create the momentum they want.

We break down each one with clear, actionable steps you can implement today:

1. How do I get more customers?
Learn how to boost your hyperlocal visibility, optimize your Google Business Profile and website, strengthen your directory listings, and build an online presence that helps clients find you when they need you. We’ll also cover the role of outreach, prospecting, partnerships, and your existing network in attracting consistent business.

2. How do I earn more revenue per appointment?
Discover the skill sets and services that increase your value on the spot—from trust deliveries to apostilles to reverse mortgage signings—and how positioning yourself correctly can make every appointment more profitable.

3. How do I earn more revenue per customer over their lifetime?
This is where real business growth happens. We talk through the lifetime value of a client, how to build lasting relationships at every appointment, and the simple follow-up and content strategies that keep you top-of-mind for future business and referrals.

If you’re a notary entrepreneur looking for predictable revenue, stronger client relationships, and a business that doesn’t rely on luck or loan signing cycles, this episode gives you the roadmap.

Keywords: notary business, mobile notary, notary entrepreneurship, apostille services, Google Business Profile, hyperlocal marketing, prospecting for notaries, outreach strategy, notary revenue, high performance notary, business growth for notaries, client lifetime value