Join hosts Anna Steinfest and Dr. Michael Troyer in this episode of Small Business Survival as they uncover the key to making captivating pitches. Discover the four essential steps to influence customers, colleagues, and investors. Learn how to strike a balance between emotional appeal and logical persuasion in a concise, straightforward manner.
You'll discover why brevity is crucial in a world of short attention spans. Avoid the common pitfall of lengthy and complex pitches. Align your pitch with the problems your audience wants to solve and emphasize the importance of authentic, customer-focused communication.
Anna and Michael share valuable insights, drawing from Matt Abrahams' four statements: "What if you could," "so that," "For example," and "And that's not all." These statements guide you in crafting compelling pitches for various opportunities, whether it's for customers, colleagues, or investor-minded individuals.
1. The Podium
The Podium: An NBC Olympic and Paralympic podcast. Join us for insider coverage during the intense competition at the 2024 Paris Olympic and Paralympic Games. In the run-up to the Opening Ceremony, we’ll bring you deep into the stories and events that have you know and those you'll be hard-pressed to forget.
2. In The Village
In The Village will take you into the most exclusive areas of the 2024 Paris Olympic Games to explore the daily life of athletes, complete with all the funny, mundane and unexpected things you learn off the field of play. Join Elizabeth Beisel as she sits down with Olympians each day in Paris.
3. iHeartOlympics: The Latest
Listen to the latest news from the 2024 Olympics.