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January 10, 2023 14 mins

In episode 116 of the Sound In Marketing podcast, we talk about the power of sound past the life of a global pandemic.

COVID has and is doing a number on us. Emotional connection and understanding is what we’re craving. Now is not the time to sell. Now is the time to relate and learn and grow. How can we do that through sound in marketing?

This episode was a re-boot from an article with the same name that I wrote back in 2021.

Thanks to Pixabay Sound Effects, Old Radio World, and NPR for some great clips. The musical examples listed in order of appearance are; Fairy Tale, Untitled Sound Logo, Satisfying Ending Logo, Sun Salutation, Along Came a Spider, and Bonus Round. You can also find the musical examples on Songtradr. 

If your company is ready to explore sound in its marketing, Dreamr Productions would love to help. We produce branded podcasts, sonic logos, and strategize branded sound plans. Send us a message at Dreamr Productions or connect with me on Linkedin, Twitter, and Facebook.

Lastly, the Sound In Marketing podcast can be found here and on all the usual podcast players. Spread the word and tell your friends.

The Sound In Marketing podcast is produced by Dreamr Productions and hosted, written, and edited by me, Jeanna Isham.

Let’s make this world of sound more intriguing, more unique, and more and more on brand.

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