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March 25, 2025 66 mins
Turns out strategy isn’t just for business, it’s for life. And that’s what we’re diving into with an old friend today, Seth Godin. Seth is an author, entrepreneur, and teacher who has spent decades helping people find clarity and take purposeful action. In his latest book This Is Strategy: Make Better Plans, Seth challenges us to abandon outdated systems and instant gratification in favor of smart, purposeful choices that shape a better tomorrow. Seth Godin is renowned for his pioneering work in marketing, leadership, and changing the status quo. He has written 21 bestsellers, including classics like “The Dip,” “Linchpin,” and “Tribes.” Seth has also founded several groundbreaking companies and inspired millions through his teachings on everything from effective promotion to the spread of world-changing ideas. Photo credit: Darius Bashar and Archangel Guest: Seth Godin, author of This Is Strategy: Make Better Plans Website | Instagram | Akimbo: A Podcast from Seth Godin Host: Jonathan Fields, creator of Good Life Project podcast and the Sparketype® Assessment, More on Sparketypes:  Discover Your Sparketype | The Book | The Website Coaches & Leaders: Tap a Game-Changing Credential - The Certified Sparketype® Advisor Training.  Differentiate yourself as a certified professional with a powerful command of the Sparketype® body of knowledge, professional-level tools, processes, engagement formats, and strategies, while equipping yourself to guide individuals, groups and teams through change with confidence and clarity. Learn more & apply to the Certified Sparketype ® Advisor Training and Certification today. Presented by LinkedIn.
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