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July 22, 2025 32 mins
Curious how to become the go-to expert in your field and dominate your speaking niche? In this episode of Speakernomics, construction industry leader George Hedley shares his direct advice on carving out your place as a professional speaker. Here's what you'll learn: How George targeted and owned his industry niche to become the "hard hat biz coach" Why focusing on what you know best leads to more opportunities—even in a crowded market The importance of understanding your audience’s language, culture, and pain points How publishing articles and books can boost your credibility as an industry expert Strategies to diversify your speaking business with coaching, peer groups, and consulting 1 interlude guest (Simon T. Bailey) Tune in and get actionable steps to stand out and thrive as a speaker in your own niche! Learn more about your ad choices. Visit megaphone.fm/adchoices
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